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Introducing the UFS Social Media Squad

23 November 2022 | Story Moeketsi Mogotsi | Photo Barend Nagel

UFS Social squad — Tyrone Willard, Nkosinathi-Mandla Zulu, Kai Carter, and Mella Ubedoble are the new UFS social media ambassadors. The UFS social media ambassadors initiave was formerly known as the #KovsieCyberSta.

Say hello to the UFS Social Media Squad. The team comprises a few new faces that will grace the UFS social media platforms from time to time.

The UFS Social Media Squad (also known as SMS) will cover events in and around the UFS, while giving the UFS community insight into these events across the UFS digital platforms.

This initiative was formerly known as the #KovsieCyberSta programme. You might have seen their faces somewhere before, but now you can hear how they feel about joining the SMS team.

Introducing Tyrone Willard, Nkosinathi-Mandla Zulu, Kai Carter, and Mella Ubedoble!

Nkosinathi-Mandla Zulu is a vibrant 21-year-old UFS ambassador working towards his Honours in Journalism and Media Studies. Mandla is a journalist, radio broadcaster, and marketing intern. While established as a runway and editorial model, he is also a social media influencer. He enjoys a good cup of matcha while reading a book.

Kai Carter: "I'm a tennis player, table tennis player, skateboarder, fashion enthusiast, boy next door, all-around cool kid. Basically, I’m everything and more, google me in five years to see what I'm up to." – Kai signing out!

Mella Ubedoble: "I have always been creative. I grew up enjoying being crafty with paper and decorating, and this background has led me to an evolving passion for fine arts. All my various creations have a similar foundation, which has a narrative approach where I use them as platforms to tell a conceptually inspired story ... Every experience is an adventure for me, especially if it is kept as media, since I believe that the camera is the keeper of memories."

Tyrone Willard is a master’s student at the University of the Free State. He has had the opportunity to serve the student community in student leadership and entertain the different campuses as an MC and speaker at many institutional and residence events. Tyrone is someone who strives to work hard and set a good example of being an all-rounder and looking after oneself. One will never feel bored or not entertained, as he loves to put and keep people in a positive and light mood.

News Archive

Stakeholders endorse UFS’s vision and strategy

2014-05-27

Results from a perception audit commissioned by the University of the Free State (UFS) in February 2014 have been finalised. The audit indicates that 86,14% of the university’s internal and external stakeholders agree with the institution's stated vision. An average of 81,99% of stakeholders endorse our values and 81,28% agree with our goals.

The study was commissioned by the university's Department of Communication and Brand Management and conducted by an external firm of independent researchers. It was aimed at determining internal and external stakeholder understanding and endorsement of university strategy, as well as tracking core reputational indicators and perceptions.

The study was conducted among a representative sample of 23 stakeholder groupings, including staff, current and prospective students, donors, alumni, school principals, community leaders, potential employers of students and international partner universities.

Two similar audits were conducted in the last ten years – in 2005 and again in 2008 after the Reitz incident. Although a direct comparison of findings would not be psychometrically rigorous due to differing research modelling and sampling methods, there is a strong indication that the perception of the institution's stakeholders has shifted.

The uniqueness of the study and the research model developed for the project have recently received international recognition from the International Association of Business Communicators (IABC). The prestigious Jack Whittmer Research Award was presented to the university on 9 June 2014 during the Excellence Awards Gala of the association's world conference held in Toronto, Canada.

Read the full release (pdf)

Issued by: Lacea Loader (Director: Communication and Brand Management)
Tel: +27(0)51 401 2584 or +27(0)83 645 2454
E-mail: news@ufs.ac.za
Fax: +27(0)51 444 6393

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