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23 November 2022 | Story Moeketsi Mogotsi | Photo Barend Nagel
UFS Social squad
Tyrone Willard, Nkosinathi-Mandla Zulu, Kai Carter, and Mella Ubedoble are the new UFS social media ambassadors. The UFS social media ambassadors initiave was formerly known as the #KovsieCyberSta.

Say hello to the UFS Social Media Squad. The team comprises a few new faces that will grace the UFS social media platforms from time to time. 

The UFS Social Media Squad (also known as SMS) will cover events in and around the UFS, while giving the UFS community insight into these events across the UFS digital platforms. 

This initiative was formerly known as the #KovsieCyberSta programme. You might have seen their faces somewhere before, but now you can hear how they feel about joining the SMS team. 

Introducing Tyrone Willard, Nkosinathi-Mandla Zulu, Kai Carter, and Mella Ubedoble! 



Mandla copy frame



Nkosinathi-Mandla Zulu is a vibrant 21-year-old UFS ambassador working towards his Honours in Journalism and Media Studies. Mandla is a journalist, radio broadcaster, and marketing intern. While established as a runway and editorial model, he is also a social media influencer. He enjoys a good cup of matcha while reading a book. 






kai copy frame



Kai Carter "I'm a tennis player, table tennis player, skateboarder, fashion enthusiast, boy next door, all-around cool kid. Basically, I’m everything and more, google me in five years to see what I'm up to." – Kai signing out!  







Mella Ubedoble: "I have always been creative. I grew up enjoying being crafty with paper and decorating, and this background has led me to an evolving passion for fine arts. All my various creations have a similar foundation, which has a narrative approach where I use them as platforms to tell a conceptually inspired story ... Every experience is an adventure for me, especially if it is kept as media, since I believe that the camera is the keeper of memories." 





Tyrone copy frame new



Tyrone Willard is a master’s student at the University of the Free State. He has had the opportunity to serve the student community in student leadership and entertain the different campuses as an MC and speaker at many institutional and residence events. Tyrone is someone who strives to work hard and set a good example of being an all-rounder and looking after oneself. One will never feel bored or not entertained, as he loves to put and keep people in a positive and light mood. 

 

 

 

News Archive

NRF researcher addresses racial debates in classrooms
2017-03-24

Description: Dr Marthinus Conradie Tags: Dr Marthinus Conradie

Dr Marthinus Conradie, senior lecturer in the
Department of English, is one of 31 newly-rated National
Research Foundation researchers at the University of
the Free State.
Photo: Rulanzen Martin

Exploring numerous norms and assumptions that impede the investigation of racism and racial inequalities in university classrooms, was central to the scope of the research conducted by Dr Marthinus Conradie, a newly Y-rated National Research Foundation (NRF) researcher.

Support from various colleagues
He is one of 31 newly-rated researchers at the University of the Free State (UFS) and joins the 150 plus researchers at the university who have been rated by the NRF. Dr Conradie specialises in sociolinguistics and cultural studies in the UFS Department of English. “Most of the publications that earned the NRF rating are aimed to contributing a critical race theoretic angle to longstanding debates about how questions surrounding race and racism are raised in classroom contexts,” he said.

Dr Conradie says he is grateful for the support from his colleagues in the Department of English, as well as other members of the Faculty of the Humanities. “Although the NRF rating is assigned to a single person, it is undoubtedly the result of support from a wide range of colleagues, including co-authors Dr Susan Brokensha, Prof Angelique van Niekerk, and Dr Mariza Brooks, as well as our Head of Department, Prof Helene Strauss,” he said.

Should debate be free of emotion?
His ongoing research has not been assigned a title yet, as he and his co-author does not assign titles prior to drafting the final manuscript. “Most, but not all, of the publications included in my application to the NRF draw from discourse analysis of a Foucauldian branch, including discursive psychology,” Dr Conradie says. His research aims to suggest directions and methods for exploring issues about race, racism, and racial equality relating to classroom debates. One thread of this body of work deals with the assumption that classroom debates must exclude emotions. Squandering opportunities to investigate the nature and sources of the emotions provoked by critical literature, might obstruct the discussion of personal histories and experiences of discrimination. “Equally, the demand that educators should control conversations to avoid discomfort might prevent in-depth treatment of broader, structural inequalities that go beyond individual prejudice,” Dr Conradie said. A second stream of research speaks to media representations and cultural capital in advertising discourse. A key example examines the way art from European and American origins are used to imbue commercial brands with connotations of excellence and exclusivity, while references to Africa serve to invoke colonial images of unspoiled landscapes.

A hope to inspire further research
Dr Conradie is hopeful that fellow academics will refine and/or alter the methods he employed, and that they will expand, reinterpret, and challenge his findings with increasing relevance to contemporary concerns, such as the drive towards decolonisation. “When I initially launched the research project (with significant aid from highly accomplished co-authors), the catalogue of existing scholarly works lacked investigations along the particular avenues I aimed to address.”

Dr Conradie said that his future research projects will be shaped by the scholarly and wider social influences he looks to as signposts and from which he hopes to gain guidelines about specific issues in the South African society to which he can make a fruitful contribution.

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