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14 October 2022 | Story Dr Cinde Greyling | Photo Iflair Photography
UFS Business school
The UFS Business School.

The University of the Free State Business School (UFSBS) was established in the late 1990s and is fully accredited by the Council on Higher Education (CHE) and the Central and East European Management  Development Association (CEEMAN). Since its inception, the school has operated as a boutique business school focusing on personal attention to adult learners.

Late 2021, the UFSBS appointed a new Director, Dr Udesh Pillay. In conjunction with the change in leadership, the UFSBS is embarking on a new strategic journey, while maintaining the focus on its core business – in other words, its official academic offerings. The strategic journey of the UFSBS has been underway for the past year, and significant time has been allocated to the recurriculation of programme offerings; decolonisation of the academic agenda; and orientating the UFSBS so that it makes a larger practical contribution to the SME sector locally and nationally, especially in relation to business continuity and resilience in the wake of unforeseen externalities.  These developments will ensure that the UFSBS remains a premier academic institution and contributes to the success of South Africa and its people. It also ensures that the twin principles of academic excellence and social justice become mutually reinforcing.

The UFSBS’s strategic direction for the next five years aligns neatly with the Vision 130. By 2034 – when the university commemorates its 130th anniversary – the UFS wants to be recognised and acknowledged by peers and society as a top-tier university in South Africa. Similarly, the UFSBS has aspirations to become a top-ten business school in SA over the next five years.

Given the history of South Africa, it is of utmost importance to empower people to add value, particularly in the field of business and management leadership. The UFSBS will contribute to building an ecosystem of entrepreneurialism, with the more traditional academic programmes based upon the conventional practices of teaching and learning, research, and mentorship to be supplemented by ‘opportunity-driven initiatives’, such as executive education, consulting support, coaching, incubation services, and the commercialisation of intellectual property.

Globally, the Fourth Industrial Revolution (4IR) has catalysed processes of digital transformation in business, to which the UFSBS will align to ensure that students are equipped with the relevant knowledge and skills in a fast-changing, technology-enabled world. With the support of the Centre for Business Dynamics (CBD) housed in the UFSBS; the establishment of the Small Business Academy (SBA) in early 2024 in the UFSBS; the soon-to-be-established High-Growth Business Incubator (in collaboration with the NAS faculty); and with the process of strengthening relationships with the Paradys Experimental Farm gaining traction, a differentiated medium has been created to nurture responsible,  ethical, and socially conscious business leaders. The foundation then – to create the next generation of business leaders and entrepreneurs to become agents of change and value co-creators for business and society – will thus have begun.

The UFSBS will align to ensure that students are equipped with relevant knowledge and skills in a fast-changing, technology-enabled world. – Dr Udesh Pillay.
The slogan, ‘BE WORTH MORE’, embodies what the UFSBS strives for, and is consistent with new developments in global discourses, which are rethinking and transforming many of the traditional dogmas that have informed the mandates of business schools. 

As a critical bridge between academia and business, the UFSBS is uniquely poised to reimagine a better and intelligent future that is data-informed, collaborative, innovative, and inclusive.

News Archive

Right to Learn cyclists still solid on the pedals
2017-11-29


  Description: Right to Learn cyclists Tags: UFS Right to Learn, Given and Gain, Cape Town, Prof Nicky Morgan, Asive Dlanjwa, students, cycling, Qwaqwa, Bloemfontein

Asive Dlanjwa, Bloemfontein Campus SRC President, on the
morning of their departure from Bloemfontein.
Photo: Nhlanhla Modzanane


It is a new day and the Right to Learn cycling team continues to make its way to Cape Town.The team arrived at their first stop in Luckhoff on day one, after cycling for 182 kilometres in five hours and five minutes. They left Luckhoff at 05:00 in the morning on day two, heading towards Britstown via De Aar and arrived at midday. On day three, the team will rest in Britstown and will continue cycling on day four, 30 November 2017, to Victoria West for 133 kilometres via Merriman.

Looking forward to another day
Asive Dlanjwa, Bloemfontein Campus SRC President, felt confident about day two despite the strong winds that they experienced along the way. “I’m feeling strong, I actually thought after day one that I’ll be feeling a bit weak, but I just don’t know how we are going to make it in this wind,” he says. Dlanjwa and his fellow cyclists cycled for 213 kilometres to Britstown, where they ended their race for day two. 

Kovsies fully behind cycling team

The tour began on 27 November 2017 in Bloemfontein, when they were sent off by Prof Nicky Morgan, former Vice-Rector: Operations, Pura Mgolombane, Dean of Student Affairs, and their Kovsie peers. Prof Morgan encouraged the team to have a wonderful and enjoyable journey, acknowledging that the journey will not be an easy one. “I want you to know that you have the support of everyone here at the UFS,” he said.
 
Messages of support continue to pour in for the team on the UFS social media platforms. The Qwaqwa Campus SRC President, Hlalele Masopha, also sent his best wishes to his mate, saying, “I wish the President with his crew a quantity of good fortune and extremely good success.” He says, “This is for the betterment of the students and the institution.”  

There have been no reports of any injuries or medical defects incurred by the cyclists nor the supporting team who are travelling with them. The team is expected to arrive in Cape Town on 4 December 2017.  

You can make a donation as follows: 

Give-n-gain page

 

EFT transaction:
Please use the following bank details:
Bank: ABSA Bank
Account Number: 1570850721
Branch Code: 632005
Account Type: Cheque
Reference: R2L: Right to Learn
Send the proof of payment Rinda Duraan: duraanmj@ufs.ac.za

Debit order: Download the form and email it to Rinda Duraan

All donations are tax deductible in terms of South African income tax legislation.  


Related article:

27 November: Kovsies SRC President cycles to raise money for registration


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