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14 October 2022 | Story Dr Cinde Greyling | Photo Iflair Photography
UFS Business school
The UFS Business School.

The University of the Free State Business School (UFSBS) was established in the late 1990s and is fully accredited by the Council on Higher Education (CHE) and the Central and East European Management  Development Association (CEEMAN). Since its inception, the school has operated as a boutique business school focusing on personal attention to adult learners.

Late 2021, the UFSBS appointed a new Director, Dr Udesh Pillay. In conjunction with the change in leadership, the UFSBS is embarking on a new strategic journey, while maintaining the focus on its core business – in other words, its official academic offerings. The strategic journey of the UFSBS has been underway for the past year, and significant time has been allocated to the recurriculation of programme offerings; decolonisation of the academic agenda; and orientating the UFSBS so that it makes a larger practical contribution to the SME sector locally and nationally, especially in relation to business continuity and resilience in the wake of unforeseen externalities.  These developments will ensure that the UFSBS remains a premier academic institution and contributes to the success of South Africa and its people. It also ensures that the twin principles of academic excellence and social justice become mutually reinforcing.

The UFSBS’s strategic direction for the next five years aligns neatly with the Vision 130. By 2034 – when the university commemorates its 130th anniversary – the UFS wants to be recognised and acknowledged by peers and society as a top-tier university in South Africa. Similarly, the UFSBS has aspirations to become a top-ten business school in SA over the next five years.

Given the history of South Africa, it is of utmost importance to empower people to add value, particularly in the field of business and management leadership. The UFSBS will contribute to building an ecosystem of entrepreneurialism, with the more traditional academic programmes based upon the conventional practices of teaching and learning, research, and mentorship to be supplemented by ‘opportunity-driven initiatives’, such as executive education, consulting support, coaching, incubation services, and the commercialisation of intellectual property.

Globally, the Fourth Industrial Revolution (4IR) has catalysed processes of digital transformation in business, to which the UFSBS will align to ensure that students are equipped with the relevant knowledge and skills in a fast-changing, technology-enabled world. With the support of the Centre for Business Dynamics (CBD) housed in the UFSBS; the establishment of the Small Business Academy (SBA) in early 2024 in the UFSBS; the soon-to-be-established High-Growth Business Incubator (in collaboration with the NAS faculty); and with the process of strengthening relationships with the Paradys Experimental Farm gaining traction, a differentiated medium has been created to nurture responsible,  ethical, and socially conscious business leaders. The foundation then – to create the next generation of business leaders and entrepreneurs to become agents of change and value co-creators for business and society – will thus have begun.

The UFSBS will align to ensure that students are equipped with relevant knowledge and skills in a fast-changing, technology-enabled world. – Dr Udesh Pillay.
The slogan, ‘BE WORTH MORE’, embodies what the UFSBS strives for, and is consistent with new developments in global discourses, which are rethinking and transforming many of the traditional dogmas that have informed the mandates of business schools. 

As a critical bridge between academia and business, the UFSBS is uniquely poised to reimagine a better and intelligent future that is data-informed, collaborative, innovative, and inclusive.

News Archive

UFS Council confirms decision to integrate student residences
2007-09-14

At its quarterly meeting held today (Friday, 14 September 2007) the Council of the University of the Free State (UFS) confirmed the decision taken at its previous meeting that the student residences of the UFS should be racially integrated.

The decision was taken with an overwhelming majority with only one vote against it and will be implemented in January 2008.

The Council tabled and noted the resolution of the Convocation of 11 September 2007 concerning the Council’s initial decision of 8 June 2007 and urged the management to continue to be sensitive, empathetic and inclusive in dealing with the concerns and views of all stakeholders.

The Council also gave all interested parties the assurance that any suggestions that could assist in the successful implementation of its decision would be considered and called once again on all stakeholders to make proposals to the management of the UFS so as to ensure a well-managed process of integration and managing diversity in residences.

In this regard it welcomed the suggestion made by the alumni of the UFS for the introduction of a Diversity Scorecard for residences which would include a multi-dimensional range of indicators and incentives for residences. This could include the diversity profile of a residence, the academic performance of the students in a residence, inter-residence activities and community service projects launched by students.

According to the Rector and Vice-chancellor of the UFS, Prof. Frederick Fourie, the Council hereby also restated the educational motive for the integration of residences, which meant that from an educational point of view, students who had the knowledge and skills to manage diversity would have a distinct advantage in the workplace and in life.

“Today’s decision is a major step forward for the Council and the UFS to achieve a broad consensus around the promotion of diversity at the UFS and in its residences, as the institution has always been committed to giving the best education to students in a diverse and non-racial environment. I would like to call on current students, prospective students, parents, alumni and other stakeholders to make this work in the best interests of the university and its students,” Prof. Fourie said.

He added that the UFS had established several task teams comprising staff and students to implement the Council’s decision of 8 June 2007 and that much work had already been done to identify critical areas and tasks ahead of implementation in January 2008.


Media Release
Issued by: Lacea Loader
Assistant Director: Media Liaison
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl.stg@ufs.ac.za
14 September 2007
 

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