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15 September 2022 | Story Gerda-Marié van Rooyen | Photo Supplied
Lisa Msiza
Lisa Nondumiso Msiza is the first Deaf person from the UFS to receive the prestigious Abe Bailey travel bursary.

Lisa Nondumiso Msiza is the first Deaf person from the UFS to receive the prestigious Abe Bailey Travel Bursary. This second-year student in Linguistics and Sign Language will visit the UK for three weeks, starting late November. Charity Morrison of the Centre for Universal Access and Disability Support (CUADS) will accompany her to interpret for her.

“I want to show through action that Deaf people can do anything. We have the required skills; we can read and write too – just like hearing people can. I would also like to make people aware that the UFS has the facilities to accommodate Deaf people,” says Lisa. Currently, 12 Deaf students are enrolled at this tertiary institution. 

This born Johannesburger’s passion for teaching and facilitating Sign Language is contagious. “I want to observe different businesses and programmes in the UK in order to learn how to start projects and develop myself and my community as Deaf people get limited opportunities. I want to teach people on the use, culture and history of Sign Language.” 

Lisa describes herself as a kind, understanding, and loving person. As she was born deaf, Sign Language is her home language. Her parents, however, are Zulu and Ndebele speaking. She says that, although Sign Language is different in every language, she quickly adapts and communicates in it as soon as she grasps the structure of the new language.

Being named top achiever (learner) for the 2020 matric class and being crowned in fifth position at the World Deaf Model 2021, Lisa is proof that beauty and brains can co-exist. 

“I am passionate about being a teacher, facilitator, or lecturer. I enjoy teaching others sign language so we can communicate more effectively. I love Sign Language and I am always trying to inform people on the importance of learning about Deaf people and to help others understand the nature of language and communication.” 

Her future dreams include becoming a lecturer at the UFS or to continue her studies abroad, but only to gain insight and benefit her community. “I want our country to prosper and would like to have every news bulletin interpreted for the Deaf.”

News Archive

Valuable advice for businesses in difficult times
2013-04-15

 

Prof Helena van Zyl, Director of the Business School, and Dr Reuel Khoza.
Photo: Stephen Collett
15 April 2013


Dr Reuel Khoza, Chairman of the Nedbank Group, shared the group’s valuable rules for managing a bank in difficult times in an MBA lecture on the Bloemfontein Campus. Dr Khoza is a visiting professor at the UFS Business School.

He focused in the lecture on the group’s business and leadership model and highlighted some do’s and don’ts:

  • Do not surprise your stakeholders on the downside – communicate transparently, particularly when there is bad news.
  • Retrenching staff to contain costs should be a last resort – the damage to corporate culture from retrenchments is immense. Follow and support your customers – get as close to them as possible because business changes slowly, but customer behaviour can change in an instant.
  • Integrated central capital and funding management.
  • Entrench well-established reporting, KPIs and measurement systems.
  • Ensure strong independent risk management.
  • Manage your cost base – anticipate downturns and re-base your costs to avoid crisis-cost management.
  • Take advantage of opportunities – an economic downturn creates a situation where valuations fall and assets are sold off, which can be a great opportunity for acquisitions.
  • Keep innovating – innovation does not have to be a costly exercise, as the right culture can promote and encourage experimentation and collaboration.
  • Whatever you do – avoid a price war, as expedient pricing decisions may hurt the business in the longer term.

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