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26 April 2023 | Story Leonie Bolleurs | Photo Supplied
“Seeing an African child succeed was always my motivation to work hard and strive for success,” says Masabata Chabeli, founder of NDSH, a newly established coding and robotics skills development programme.

Masabata Chabeli’s journey from teacher to tech entrepreneur led her to establish New Dawn Skills Hub (NDSH), which focuses on developing skills in coding and robotics, building a new generation of artificial intelligence (AI) and fourth industrial revolution (4IR) experts. 

Chabeli is a former UFS lecturer and a graduate of the EBL Institute of Business and Technology, which partners with the UFS Business School on community development, entrepreneurship development, and digital skills development programmes that benefit not only the youth but South Africans at large. 

Through NDSH she aims to bridge the gap between education and industry to from an early age equip pre-schoolers and learners with the skills necessary for success in today’s rapidly evolving technological landscape. 

She believes that when it comes to inventing new things not much has been done to encourage learners to be creative and innovative, especially at school level. “We have a long way to go,” she says.

Even though NDSH is still at an early stage of its development as a coding and robotics skills development service provider, the company already offers a range of programmes, from early childhood development (ECD) programmes for ages six months to Grade R, to a tutoring programme covering mathematics, science and technology.

Discovering her passion

Although she had always been a tech enthusiast, Chabeli never imagined pursuing a career in technology, let alone starting a business. “Teaching has always been my first passion,” she says. “But after more than a decade of teaching, I realised I wasn’t fulfilled. I wanted more, but I didn't know what that was.”

It wasn’t until 2017, when she was one of 45 lecturers from around the country selected to spend a month in China learning about 4IR technologies, including courses on coding and robotics, 3D-printing applications, and intelligent manufacturing, that Chabeli’s interest in tech was piqued. Two years later, she resigned from her position as a lecturer at the University of Free State to start her own tech business – and she hasn't looked back since.

Walking the road with Chabeli was Lesala Khetheng, Business Manager representing the EBL Institute of Business and Technology. Chabeli completed EBL’s Entrepreneurship and Business Literacy Programme and the Women in Digital Business Challenge.

I strongly encourage women who want to enter the innovation space to do so, because there is a great need. We must raise a next generation of innovators, who can solve their own problems through innovative ideas. – Masabata Chabeli
Overcoming the obstacles 

The journey towards achieving one’s dreams is often riddled with obstacles. “As a teacher with no prior business experience, I was ill-prepared for the day-to-day operations of running a business, and I neglected that aspect. However, I was fortunate enough to participate in the Entrepreneur Business Literacy (EBL) Institute mentorship programme in 2021-2022, which taught me about critical business components such as marketing, business management, cashflow, sales, and more.

“Having to prove that ‘I can’ as a black woman in technical fields has also been one of the challenges that I had to overcome. I have had to go above and beyond and work 10 times harder than my male counterparts to prove that I am just as capable,” she remarks.

Often being the only woman in the local industry made her doubt herself and feel like she didn’t belong. She says it was challenging because sometimes she found herself trying to talk, walk, and act like her male counterparts just to fit in. However, staying true to herself, being authentic, and having confidence in her abilities has helped her.

Greatest accomplishments

She says one of her greatest accomplishments thus far was taking a leap of faith by resigning and starting her own tech business. “The business was officially registered in February 2020, shortly before we were affected by the COVID-19 pandemic. Despite the challenges, the business has been growing steadily, starting with only two children, and now serving over 50 across all our programmes.”

Another highlight for her was being selected as one of the Top 10 MTN SA Foundation Women in ICT Challenge female entrepreneurs. 

While she talks proudly about these successes, Chabeli is of the opinion that starting your own business is not for the faint-hearted. “It requires a lot of patience, hard work, and passion. You must prepare yourself for long hours and sacrificing time with family and friends. Discipline is also an important aspect when running your own business."

Women in the inventing space

“I strongly encourage women who want to enter the innovation space to do so, because there is a great need. We must raise a next generation of innovators, who can solve their own problems through innovative ideas,” she says.

Chabeli elaborates, “Seeing an African child succeed was always my motivation to work hard and strive for success, especially in the areas of literacy, numeracy, and digital skills, which are all valuable competencies for inventing new things. It inspired me to lend a helping hand in bridging the skills gap that our country is facing.”

News Archive

Democracy and political tolerance truly thrive during Qwaqwa Campus SRC elections
2016-09-16

Description: 2017 SR Qwaqwa  Tags: 2017 SR Qwaqwa

The newly-elected SRC President of the Qwaqwa
Campus, Njabulo Mwali (left), being congratulated
by his predecessor, Paseka Sikhosana.
Ph
oto: Thabiso Gamede

Voter turnout during the recent SRC elections among the best in the country at over 60%

The 2016-2017 Qwaqwa Campus SRC elections have once again proven that democracy and political tolerance are truly thriving on the Qwaqwa Campus. This was evidenced by the calm surrounding the highly contested elections ever.

According to Mandla Ndlangamandla, Electoral Committee Chairperson, this year’s elections were highly contentious, yet with a high level of tolerance.

"We only had two political structures, namely the South African Democratic Student Movement (Sadesmo) and the South African Student Congress (Sasco), but the level of engagement was really commendable,” he said.

“Of the 4 200 registered students on campus, more than 2 500 cast their votes in their quest to influence student leadership and governance to advance student aspirations," said Ndlangamandla during the handover ceremony.

In accepting the leadership baton from his predecessor, Paseka Sikhosana, the new President, Njabulo Mwali, said his immediate goal was to unite all students behind the new leadership.

In acknowledging the role student governance can play in developing the campus, the Acting Campus Principal, Teboho Manchu, said the campus was proud to have a student leadership that would always keep the interests of their constituency on top of their agenda.

“We will definitely work hand-in-hand with the new student government. In case of any disagreements, please note that you have the right to take up any such matters with the top management of the university in order to advance the entire student body,” he added.

The 2016-2017 Qwaqwa Campus SRC is as follows:

LIST OF SRC MEMBERS 2016-2017

Elective Portfolios

 

Name and Surname

Portfolio

Njabulo Mwali

President General

Siyabonga Ngubo

Deputy President

Joy Mapule Motloung

Secretary General

Bongela Nyandeni

Treasurer General

Mpumelelo Tshabalala

Politics and Transformation

Nomcebo Mqushulu

Media and Publicity

Ntokozo Michael Masiteng

Student Development and Environmental Affairs

   

Ex Officio Portfolios

 

Khulani Mhlongo

Arts and Culture

Polaki Mazibuko

Academic Affairs

Ntokozo Mbali Thango

Sports Affairs

Motlatsi Lisley Lebona

Religious Affairs

Sandile Ntamane

Residence Affairs

Itumeleng Chefter

RAG Comm. and Dialogue

Thulebona Thomas Khumalo

Off-campus

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