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01 August 2023 | Story Kekeletso Takang | Photo Supplied
Business Acumen 2023
Students engaged experts on the accountancy profession at the recent Business Acumen Day hosted by the UFS School of Accountancy.

The University of the Free State (UFS) School of Accountancy held its second Business Acumen Day on Wednesday 19 July 2023 in the Callie Human Centre on its Bloemfontein Campus.

The morning saw approximately 650 students fill the centre, eager to listen to the accountancy experts who attended.   

“Central to the success of an accountant are values that guide one’s professional behaviour. Values of patience, respect for oneself and others, ethical behaviour, and having the right mindset,” Conrad de Wee, Chairman of the South African Institute of Chartered Accountants (SAICA) Central Region Council and Senior Manager at auditing firm Mazars, told the attendees. De Wee also shared the story of Dion Shango and his journey towards becoming the first black executive to be appointed CEO of PwC Southern Africa, at age 39.

Patricia Stock, audit partner and CEO of auditing firm MGI RAS and former SAICA board member, said she lives by the motto “Grow as I grow” and believes that, “The place you come from does not make you; it’s the choices you make that make you.” Stock described attending the event as a “privilege” and encouraged students by sharing her own journey. “You have given us an ear. You have given us the power to speak over your lives. We are here to plant a seed, sharing nuggets of wisdom… Do away with limiting beliefs and rather embrace diversity. The workplace needs diverse professionals who bring diverse ideas.”

Professor Bernard Agulhas, former CEO of the Independent Regulatory Board for Auditors and currently Adjunct Professor of Auditing at the UFS, said that auditors are in the right place to shine a light on irregularities, and if they don’t, one questions if they are complicit. He also discussed the required behavioural competencies of accountancy professionals and auditors. “We should go back to the basics. I would like to tell you about those basics. Focus on the principles that guide auditors when you go into the profession… Accounting professionals should be professional, independent, accountable, courageous, serve the public, and maintain trust.” 

Prof Agulhas urged students to uphold these principles at every step of their career journey. 

Rob Rose, Financial Mail Editor and author of Steinheist, alluded to the financial scandals of the past decade. Rose, who has written about governance and the grey area that exists between what companies say and what they do, contributed to exposing, among others, the Steinhoff scandal. “With Steinhoff, the red flags were there. There were tons of red flags all along. Why did the board of directors, partners, and investors miss them?” When asked by a student if there was a link between the past decade and the former governance of South Africa, Rose responded, “Yes, there definitely is a link. During that governance, there was a culture of permissibility. Plenty of grey area. There was an ethical slippery slope that didn’t hold individuals accountable.”

Prof Frans Prinsloo, Director of the UFS School of Accountancy, noted that the Business Acumen Day had addressed important professional values, attitudes, and skills that aspiring accountancy professionals need to be effective in the workplace. He also encouraged students to learn from the mistakes of the past, not to repeat them once they enter the profession, and thanked sponsor Standard Bank for investing in future leaders and helping to ensure the event’s success.  

News Archive

First Beyers Naudé lecture held at UFS' Qwaqwa Campus
2011-03-15

Prof. Jonathan Jansen, Vice-Chancellor and Rector of the University of the Free State (UFS), delivered the first lecture to celebrate Dr Beyers Naudé’s life and legacy in a series of public lectures at the UFS’ Qwaqwa Campus.

In his address, Prof. Jansen warned that South Africa cannot afford a genocide of which the seeds are sown by those who continue to use racist and derogatory terms against their fellow citizens.
 
“The present debate in the media that was started by Jimmy Manyi’s comments and subsequently followed by the column by Kuli Roberts in the Sunday World about what they called ‘coloureds’ in the Western Cape, is not a ‘coloured’ debate. It is a South African debate and the silence from certain quarters of our society is disturbing,” said Prof. Jansen.
 
He pointed out that all countries that had previously experienced genocide had started in the same way when “those who were in power chose to keep quiet when wrong and dangerous statements were being uttered”.
 
“This country needs courageous citizens and leaders like ‘Oom Bey’ who sacrificed all the privileges and opportunities of being an Afrikaner in apartheid South Africa. He courageously stood up against his own people by declaring apartheid as evil and un-Christian. That’s the consciousness that all Kovsie students and the entire community must strive for.
 
We want Kovsie graduates who are also graduates of life. We want Kovsie graduates who will have the conscience to question wrong-doing, irrespective of who did it, and irrespective of where wrong-doing is being done. That’s the Kovsies we will all be proud of,” Prof. Jansen concluded. 
 
The lecture was preceded by a student debate on the theme and was the first of the four in the 8th annual Beyers Naudé Memorial Lecture Series themed Conscience and courage in the struggle for justice. The second lecture will be presented by Prof. Kwandile Kondlo, who heads the UFS’ Centre for African Studies, on 28 April 2011, and the main event is scheduled for 9 September 2011.
 
 
Media Release
14 March 2011
Issued by: Lacea Loader
Director: Strategic Communication
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: news@ufs.ac.za
 

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