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01 August 2023 | Story Kekeletso Takang | Photo Supplied
Business Acumen 2023
Students engaged experts on the accountancy profession at the recent Business Acumen Day hosted by the UFS School of Accountancy.

The University of the Free State (UFS) School of Accountancy held its second Business Acumen Day on Wednesday 19 July 2023 in the Callie Human Centre on its Bloemfontein Campus.

The morning saw approximately 650 students fill the centre, eager to listen to the accountancy experts who attended.   

“Central to the success of an accountant are values that guide one’s professional behaviour. Values of patience, respect for oneself and others, ethical behaviour, and having the right mindset,” Conrad de Wee, Chairman of the South African Institute of Chartered Accountants (SAICA) Central Region Council and Senior Manager at auditing firm Mazars, told the attendees. De Wee also shared the story of Dion Shango and his journey towards becoming the first black executive to be appointed CEO of PwC Southern Africa, at age 39.

Patricia Stock, audit partner and CEO of auditing firm MGI RAS and former SAICA board member, said she lives by the motto “Grow as I grow” and believes that, “The place you come from does not make you; it’s the choices you make that make you.” Stock described attending the event as a “privilege” and encouraged students by sharing her own journey. “You have given us an ear. You have given us the power to speak over your lives. We are here to plant a seed, sharing nuggets of wisdom… Do away with limiting beliefs and rather embrace diversity. The workplace needs diverse professionals who bring diverse ideas.”

Professor Bernard Agulhas, former CEO of the Independent Regulatory Board for Auditors and currently Adjunct Professor of Auditing at the UFS, said that auditors are in the right place to shine a light on irregularities, and if they don’t, one questions if they are complicit. He also discussed the required behavioural competencies of accountancy professionals and auditors. “We should go back to the basics. I would like to tell you about those basics. Focus on the principles that guide auditors when you go into the profession… Accounting professionals should be professional, independent, accountable, courageous, serve the public, and maintain trust.” 

Prof Agulhas urged students to uphold these principles at every step of their career journey. 

Rob Rose, Financial Mail Editor and author of Steinheist, alluded to the financial scandals of the past decade. Rose, who has written about governance and the grey area that exists between what companies say and what they do, contributed to exposing, among others, the Steinhoff scandal. “With Steinhoff, the red flags were there. There were tons of red flags all along. Why did the board of directors, partners, and investors miss them?” When asked by a student if there was a link between the past decade and the former governance of South Africa, Rose responded, “Yes, there definitely is a link. During that governance, there was a culture of permissibility. Plenty of grey area. There was an ethical slippery slope that didn’t hold individuals accountable.”

Prof Frans Prinsloo, Director of the UFS School of Accountancy, noted that the Business Acumen Day had addressed important professional values, attitudes, and skills that aspiring accountancy professionals need to be effective in the workplace. He also encouraged students to learn from the mistakes of the past, not to repeat them once they enter the profession, and thanked sponsor Standard Bank for investing in future leaders and helping to ensure the event’s success.  

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Students learn how to prepare for the workplace
2013-10-18

Attending the information session were, from the left: Shelagh Foster and Phiwe Mathe, SRC president of the Bloemfontein Campus. 
18October 2013
Photo: Johan Roux

  Your First Year of Work: YouTube video

Getting a foot in the door with potential employers is a struggle for the inexperienced, more so for fresh out of school graduates who don't know how to put a CV together, can’t spell or dress properly when meeting employers. 

Launching her book Your First Year of Work: A Survival Guide, communications expert Shelagh Foster highlighted  these facts and others during an information session on the Bloemfontein Campus. Students who attended gained a wealth of information from her and Prof Jonathan Jansen, Vice-Chancellor and Rector, who shared tips on how to prepare for the workplace and be successful in their job search. 

Shelagh explained how a request from a graduate to do an internship at Media Online, where she had formerly worked as editor, made her decide to teach jobseekers the basics of verbal and written communications. She told the audience that the e-mail request from a female student, was littered with mistakes and left her with questions such as "what if she is really smart, has something to offer the company, but just don't know how to send an e-mail?" 

Practical advice she gave, include dressing properly for a job interview, knowing who you communicate with when addressing an e-mail, as well as finding out as much as possible about the company you are applying to. 

* Your First Year of Work: A Survival Guide  addresses the unwritten codes that exist in the workplace that need to be understood by interviewees and new employees battling to get ahead once they've finished with matric or university. 

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