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01 August 2023 | Story Kekeletso Takang | Photo Supplied
Business Acumen 2023
Students engaged experts on the accountancy profession at the recent Business Acumen Day hosted by the UFS School of Accountancy.

The University of the Free State (UFS) School of Accountancy held its second Business Acumen Day on Wednesday 19 July 2023 in the Callie Human Centre on its Bloemfontein Campus.

The morning saw approximately 650 students fill the centre, eager to listen to the accountancy experts who attended.   

“Central to the success of an accountant are values that guide one’s professional behaviour. Values of patience, respect for oneself and others, ethical behaviour, and having the right mindset,” Conrad de Wee, Chairman of the South African Institute of Chartered Accountants (SAICA) Central Region Council and Senior Manager at auditing firm Mazars, told the attendees. De Wee also shared the story of Dion Shango and his journey towards becoming the first black executive to be appointed CEO of PwC Southern Africa, at age 39.

Patricia Stock, audit partner and CEO of auditing firm MGI RAS and former SAICA board member, said she lives by the motto “Grow as I grow” and believes that, “The place you come from does not make you; it’s the choices you make that make you.” Stock described attending the event as a “privilege” and encouraged students by sharing her own journey. “You have given us an ear. You have given us the power to speak over your lives. We are here to plant a seed, sharing nuggets of wisdom… Do away with limiting beliefs and rather embrace diversity. The workplace needs diverse professionals who bring diverse ideas.”

Professor Bernard Agulhas, former CEO of the Independent Regulatory Board for Auditors and currently Adjunct Professor of Auditing at the UFS, said that auditors are in the right place to shine a light on irregularities, and if they don’t, one questions if they are complicit. He also discussed the required behavioural competencies of accountancy professionals and auditors. “We should go back to the basics. I would like to tell you about those basics. Focus on the principles that guide auditors when you go into the profession… Accounting professionals should be professional, independent, accountable, courageous, serve the public, and maintain trust.” 

Prof Agulhas urged students to uphold these principles at every step of their career journey. 

Rob Rose, Financial Mail Editor and author of Steinheist, alluded to the financial scandals of the past decade. Rose, who has written about governance and the grey area that exists between what companies say and what they do, contributed to exposing, among others, the Steinhoff scandal. “With Steinhoff, the red flags were there. There were tons of red flags all along. Why did the board of directors, partners, and investors miss them?” When asked by a student if there was a link between the past decade and the former governance of South Africa, Rose responded, “Yes, there definitely is a link. During that governance, there was a culture of permissibility. Plenty of grey area. There was an ethical slippery slope that didn’t hold individuals accountable.”

Prof Frans Prinsloo, Director of the UFS School of Accountancy, noted that the Business Acumen Day had addressed important professional values, attitudes, and skills that aspiring accountancy professionals need to be effective in the workplace. He also encouraged students to learn from the mistakes of the past, not to repeat them once they enter the profession, and thanked sponsor Standard Bank for investing in future leaders and helping to ensure the event’s success.  

News Archive

Arts and Science collaborate in creating sustainable futures
2016-03-16

Description: Dr Keith Armstrong Tags: Dr Keith Armstrong

Creating a future where living green is the status quo: Dr Keith Armstrong
Photo: Lihlumelo Toyana

In creating partnerships across disciplines, mankind gains a deeper understanding of how to create the future. This is the premise upon which Dr Keith Armstrong bases his research and experimental art. Dr Armstrong is an Australian Hybrid Media artist and a Senior Research Fellow at Queensland University of Technology in Australia.

Artists that make things happen

“My journey has shifted from an artist that makes things to an artist that makes things happen,” he said at the New Futures: Innovations in Arts and Science public talk recently at Oliewenhuis Art Museum. The talk, organised by the Johannes Stegmann Art Gallery, was part of a series of artistic projects presented by the Programme for Innovation in Arts and Development (PIAD). This initiative is spearheaded by the UFS and Vrystaat Arts Festival, kindly supported by The Andrew W. Mellon Foundation.

Dr Angus Hervey – an Australian writer, technologist and science communicator– was also a speaker at the event. Dr Hervey is a co-founder of Future Crunch, a platform for intelligent, optimistic thinking about the future. He strongly shares Dr Armstrong’s passion and viewpoints.

Dr Armstrong’s work is motivated by social and ecological justice. His non-traditional research and more than 60 artworks serve to evoke audiences to create sustainable futures.

Building the future

Dr Armstrong is in the process of making “things happen” in informal settlements across the Free State by means of his Re-Future project. The project brings together sustainability, community development, and creative action. It moves away from conventional art practices and instead offer a platform to rethink and therefore re-future our practices of sustainability.

The Re-Future project has been initiated through a collaboration between the Johannes Stegmann Art Gallery, the UFS Centre for Development Support (CDS) and Qala Phelang Tala (QPT) and the Vrystaat Art Festival.

According to Anita Venter, a lecturer at CDS and founder of QPT, empowerment is at the centre of the artist-initiated, yet community-controlled project. “It gives a new direction and new hope to the community,” she said.

For more information
Angela de Jesus, dejesusav@ufs.ac.za or +27(0)51 401 2706

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