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01 August 2023 | Story Kekeletso Takang | Photo Supplied
Business Acumen 2023
Students engaged experts on the accountancy profession at the recent Business Acumen Day hosted by the UFS School of Accountancy.

The University of the Free State (UFS) School of Accountancy held its second Business Acumen Day on Wednesday 19 July 2023 in the Callie Human Centre on its Bloemfontein Campus.

The morning saw approximately 650 students fill the centre, eager to listen to the accountancy experts who attended.   

“Central to the success of an accountant are values that guide one’s professional behaviour. Values of patience, respect for oneself and others, ethical behaviour, and having the right mindset,” Conrad de Wee, Chairman of the South African Institute of Chartered Accountants (SAICA) Central Region Council and Senior Manager at auditing firm Mazars, told the attendees. De Wee also shared the story of Dion Shango and his journey towards becoming the first black executive to be appointed CEO of PwC Southern Africa, at age 39.

Patricia Stock, audit partner and CEO of auditing firm MGI RAS and former SAICA board member, said she lives by the motto “Grow as I grow” and believes that, “The place you come from does not make you; it’s the choices you make that make you.” Stock described attending the event as a “privilege” and encouraged students by sharing her own journey. “You have given us an ear. You have given us the power to speak over your lives. We are here to plant a seed, sharing nuggets of wisdom… Do away with limiting beliefs and rather embrace diversity. The workplace needs diverse professionals who bring diverse ideas.”

Professor Bernard Agulhas, former CEO of the Independent Regulatory Board for Auditors and currently Adjunct Professor of Auditing at the UFS, said that auditors are in the right place to shine a light on irregularities, and if they don’t, one questions if they are complicit. He also discussed the required behavioural competencies of accountancy professionals and auditors. “We should go back to the basics. I would like to tell you about those basics. Focus on the principles that guide auditors when you go into the profession… Accounting professionals should be professional, independent, accountable, courageous, serve the public, and maintain trust.” 

Prof Agulhas urged students to uphold these principles at every step of their career journey. 

Rob Rose, Financial Mail Editor and author of Steinheist, alluded to the financial scandals of the past decade. Rose, who has written about governance and the grey area that exists between what companies say and what they do, contributed to exposing, among others, the Steinhoff scandal. “With Steinhoff, the red flags were there. There were tons of red flags all along. Why did the board of directors, partners, and investors miss them?” When asked by a student if there was a link between the past decade and the former governance of South Africa, Rose responded, “Yes, there definitely is a link. During that governance, there was a culture of permissibility. Plenty of grey area. There was an ethical slippery slope that didn’t hold individuals accountable.”

Prof Frans Prinsloo, Director of the UFS School of Accountancy, noted that the Business Acumen Day had addressed important professional values, attitudes, and skills that aspiring accountancy professionals need to be effective in the workplace. He also encouraged students to learn from the mistakes of the past, not to repeat them once they enter the profession, and thanked sponsor Standard Bank for investing in future leaders and helping to ensure the event’s success.  

News Archive

Pianoboost a hit on Google Play Store
2017-03-01

Description: Pianoboost Tags: Pianoboost

Pianoboost is an interactive app developed by
Dr Frelet de Villiers, lecturer in the Odeion School of Music
at the University of the Free State.
Photo: Supplied

“I got the idea after watching my children play Sing Star on PlayStation, where the game can detect how accurately you sing. I realised this could turn my dream into a reality if I looking into the possibility of an app that can do note recognising,” says Dr Frelet de Villiers, developer of the Pianoboost app, about her brainchild.

Dr De Villiers, lecturer in the Odeion School of Music (OSM) at the University of the Free State (UFS), developed this interactive app for piano learners to learn music. She started the developing process three years ago, but the project only got momentum when she  approached LivX, a digital developing company in Pretoria, six months ago.

Useful for other instruments
Pianoboost has been live since 9 February 2017 and already received positive reviews, with a five-star rating on the Google Play Store. “In my experience as piano teacher, I know that learners struggle to learn their notes. They can’t recognise the note on the music sheet and therefore cannot play it on the piano,” says Dr De Villiers. Although this app is developed for piano, it is also successfully used for other instruments like the marimba, violin, and guitar, because it can pick up sounds from almost any instrument.

Ideal for use in academic programme
There are students in the certificate and diploma modules at the OSM who haven’t received any formal music training. Therefore, the app is ideal for them to use. “We have instrument-specific methodology in our degree courses. So, those students could also be exposed to the app for use in their own teaching of young learners,” says Dr De Villiers.

Different features sets app apart
The app, available on Android devices, has instant music recognition and impressive features that already sets it apart from existing learning apps. It is used on a real acoustical piano (you do not need to plug the tablet into a keyboard), has instant note recognition, shows the correct position of the note on the piano when you are wrong, and works like a flash card system, to name a few. “By using the app, you also learn the names of notes whether you played it right or wrong,” says Dr De Villiers.

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