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UFS achieves top honours at the 2023 MACE Excellence Awards ceremony

05 December 2023 Photo Francois van Vuuren

MACE Awards Winners 2023 — From left are: Belinda Janeke, Head: Career Services; Barend Nagel, Multimedia Specialist, Department of Communication and Marketing; Moeketsi Mogotsi, Social Media Specialist, Department of Communication and Marketing; Lacea Loader, Senior Director: Department of Communication and Marketing; Tobias van den Bergh, Counselling Psychologist, Student Counselling and Development; Mojalefa Rabolinyane, Assistant Officer, Student Counselling and Development; Burneline Kaars, Head: Leadership, Organisational Development and Employee Well-being; Lizet Holtzhausen, Officer, Leadership, Organisational Development and Employee Well-being; Marieta Landman, Senior Officer, Department of Student Recruitment Services; and Sandile Ncedani, Senior Officer, Department of Student Recruitment Services.

On 16 November 2023, five departments at the University of the Free State made a big splash at the national association for Marketing, Advancement, and Communication in Education (MACE) 2023 Excellence Awards.

Collectively, the UFS won 11 awards, including the sought-after Chairperson’s Award of Excellence, awarded to a single entry that embodies true excellence in marketing, advancement, or communication. In other words, the overall winner across all divisions and categories.

Celebrating the best in marketing, advancement, and communication

Hosted annually, the MACE Excellence Awards recognise and celebrate the excellence of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. MACE plays a vital role in adding value to practitioners through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

The MACE National Conference held on the Belville Campus of the University of the Western Cape from 15 to 16 November 2023, preceded the glamorous awards function. The theme for the conference was ‘Higher education institutions in a world of artificial intelligence’. After two informative days, delegates attended the awards function, where their work and skills were recognised.

The winner takes it all

The UFS Leadership, Organisational Development, and Employee Well-Being won the Chairperson’s Award for its Women’s Day Breakfast. This memorable event also received a platinum award. Silver awards were raked in by Student Counselling and Development (DoDay Mental Health Campaign), Career Services (Careers Podcast Series), Student Recruitment Services (Motion Graphics Video), and the Department of Communication and Marketing (DCM) won three silver awards for its Social Media Squad project, the Vision 130 video, and the Dr Maye Musk Honorary Doctorate Graduation Ceremony. Bronze awards were given to DCM for the Vision 130 Launch and Youth Month, and the Kovsie Connect Virtual Experience won Student Recruitment Services its second award of the evening.

Excellence in everything we do

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, says the recognition affirms the high level of communication generated by the institution. “I am immensely proud of the national recognition from our peers for the quality and innovative work we do. This year in particular, different departments entered the awards programme, which is exemplary of the integration and synergy of the work done in the different departments,” she says.

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A Kovsie parade through Bloemfontein's streets

2014-02-04

Photo: Albert van Biljon

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The community of Bloemfontein came out in numbers to watch the annual Kovsie Rag procession on Saturday 1 February 2014. Young and old lined the roads around the Bloemfontein Campus to get a glimpse of the colourful floats moving through the city’s streets. Onlookers showed their support for the UFS’s charitable fun drive, dropping coins in the money tins of first-year students who made their way through the crowds.

Celebrating the hard work of students who spent hours building floats, festivities kicked off with a morning parade to Heidedal and Mangaung. Here the Rag Office distributed 10 000 meals to members of the community.

With a beloved Hollywood panda as their inspiration, JBM, Soetdoring and Imperium residences were crowned winners of the movie-themed float-building competition later the evening. Their Kung Fu Panda float led the way as the main procession made its way to the Chevrolet Cricket Stadium for a night of celebration with music stars Mango Groove, Zakes Bantwini and Robbie Wessels.

Mango Groove had the audience on their feet playing well-known hits like Special Star, Moments Away and Hometalk. Robbie Wessels and Bantwini also didn't disappoint, with the audience stomping feet to their music. In addition, partygoers were treated to an amazing fireworks display that lightened up the Bloemfontein night sky.

Float-building results:

Overall winners: JBM, Soetdoring and Imperium
Winners Pool A: JBM, Soetdoring and Imperium
Winners Pool B: Welwitchia and Tswelopele

The overall assessment of floats was made up of 100 points. The impression of the floats on the little ones was very important, as children judges awarded 25% of the score. They gave a mark out of 10 and it was converted to a mark out of 25.

The assessment by the adult judges counted for 75 points. The criteria were as follows:

General impression and colour: 25 points
Detail: 25 points
Did the float complement the theme: 15 points

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