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UFS achieves top honours at the 2023 MACE Excellence Awards ceremony

05 December 2023 Photo Francois van Vuuren

MACE Awards Winners 2023 — From left are: Belinda Janeke, Head: Career Services; Barend Nagel, Multimedia Specialist, Department of Communication and Marketing; Moeketsi Mogotsi, Social Media Specialist, Department of Communication and Marketing; Lacea Loader, Senior Director: Department of Communication and Marketing; Tobias van den Bergh, Counselling Psychologist, Student Counselling and Development; Mojalefa Rabolinyane, Assistant Officer, Student Counselling and Development; Burneline Kaars, Head: Leadership, Organisational Development and Employee Well-being; Lizet Holtzhausen, Officer, Leadership, Organisational Development and Employee Well-being; Marieta Landman, Senior Officer, Department of Student Recruitment Services; and Sandile Ncedani, Senior Officer, Department of Student Recruitment Services.

On 16 November 2023, five departments at the University of the Free State made a big splash at the national association for Marketing, Advancement, and Communication in Education (MACE) 2023 Excellence Awards.

Collectively, the UFS won 11 awards, including the sought-after Chairperson’s Award of Excellence, awarded to a single entry that embodies true excellence in marketing, advancement, or communication. In other words, the overall winner across all divisions and categories.

Celebrating the best in marketing, advancement, and communication

Hosted annually, the MACE Excellence Awards recognise and celebrate the excellence of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. MACE plays a vital role in adding value to practitioners through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

The MACE National Conference held on the Belville Campus of the University of the Western Cape from 15 to 16 November 2023, preceded the glamorous awards function. The theme for the conference was ‘Higher education institutions in a world of artificial intelligence’. After two informative days, delegates attended the awards function, where their work and skills were recognised.

The winner takes it all

The UFS Leadership, Organisational Development, and Employee Well-Being won the Chairperson’s Award for its Women’s Day Breakfast. This memorable event also received a platinum award. Silver awards were raked in by Student Counselling and Development (DoDay Mental Health Campaign), Career Services (Careers Podcast Series), Student Recruitment Services (Motion Graphics Video), and the Department of Communication and Marketing (DCM) won three silver awards for its Social Media Squad project, the Vision 130 video, and the Dr Maye Musk Honorary Doctorate Graduation Ceremony. Bronze awards were given to DCM for the Vision 130 Launch and Youth Month, and the Kovsie Connect Virtual Experience won Student Recruitment Services its second award of the evening.

Excellence in everything we do

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, says the recognition affirms the high level of communication generated by the institution. “I am immensely proud of the national recognition from our peers for the quality and innovative work we do. This year in particular, different departments entered the awards programme, which is exemplary of the integration and synergy of the work done in the different departments,” she says.

News Archive

SAFOS seeks to integrate folklore studies into education

2015-10-15

From the left are: Bahedile Letlala, Dr Elias Malete, Hannetjie du Toit, Dr Sara Motsei, Dr Edwin Mohatlane and Prof Mogomme Masoga.

The University of the Free State was proud to host the national conference of the Southern African Folklore Society which took place on 7-9 October 2015 on the Bloemfontein Campus. The focus of the conference was on how to integrate folklore studies into the 21st century.

Keynote speakers for the conference included Prof Antoinette Tidjani-Alou (Professor of French and Comparative Literature at University Abdou Moumouni), Prof Mogomme Alpheus Masoga (University of Venda), and Prof Mohlomi Moleleki (University of the Free State).

The speakers approached their subjects in great detail, tackling issues surrounding identity, social cohesion, and orality on the African context. One of the main co-ordinators of this event, Dr Elias Malete from the Department of African Languages at the UFS, highlighted one of the speaker’s topics, which focused on the importance of harnessing a collectivistic culture, as the African context does not entertain individualism. When asked about how such a conference fits into the UFS context, and where it could be applied, Malete mentioned the burning issue of the language policy review. He believes that: “The language should be inclusive, in as much as our theme says we cannot entertain individualistic approaches, but need to include everybody.” This is achieved through working with the Language Departments,” he said.

In particular, the topic presented by Prof Moleleki from the Department of African Languages, explored how the self-perception of an African, both as an integral member of his society as well as an independent individual, not only informs but also underpins his identity.

In all the topic discussed, the importance of coherence, transparency, and correctness was noted.

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