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28 February 2023 | Story Samkelo Fetile | Photo Supplied
Star of stars
UFS Student Recruitment Services Department staff with students who took part in the Star of Stars induction camp at the Letsatsi Game Lodge.

The 2022 cohort of the University of the Free State (UFS) Star of Stars programme were welcomed to the university with a special Star of Stars induction camp held at the Letsatsi Game Lodge in Smithfield in the Free State. The exclusive event was held to celebrate the top 10 students who made it into the 2022 cohort of the Star of Stars programme, which identifies and supports top-achieving learners from underprivileged backgrounds. 

Star of Stars is an initiative of the UFS Student Recruitment Services department to identify high-achieving Grade 12 learners from quintile 1 to 3 schools in all five districts of the Free State. 

Entries are evaluated in three categories, i.e. academic performance, leadership achievements, and community involvement. Ten finalists are selected after a rigorous judging and evaluation process. The competition opens opportunities for the finalists to excel academically through personal development, counselling, and mentorship.
The induction camp is a crucial part of this support system, and includes workshops on thriving in an academic environment, financial literacy, personal development seminars, and vision board sessions.

More than just a weekend of celebration

The students were treated to a fun-filled weekend away and rewarded with prizes such as branded clothing, stationery, and cash prizes. “These incentives were not just a way to celebrate their achievements but also to encourage them to continue striving for excellence. It was also an opportunity for the students to meet and connect with each other. They shared their stories, aspirations, and challenges. They also built networks and support structures that will help them succeed beyond the competition.” Said Teli Mothabeng, officer at the Student Recruitment Services department.

The Letsatsi Game Lodge was the perfect backdrop for this event, as the students had the opportunity to unwind and connect with nature, which was a much-needed break from the daily challenges they face in their communities. The environment also provided an ideal setting for introspection and goal-setting. The Star of Stars induction camp was a celebration of their achievements, and a vital part of their journey towards success. The Star of Stars competition aims to create a brighter future for underprivileged communities by identifying and supporting the next generation of leaders. The induction camp was a crucial step in this direction.

Applications for the Star of Stars competition for learners who are in Grade 12 in 2023 and are interested in studying at UFS in 2024 open on 1 April and close on 31 August 2023.

 

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News Archive

Kovsies proud of a gold PRISM Award for safety campaign
2015-05-05

Stefan Lotter, Leonie Bolleurs and Lacea Loader. All three are from the Departement of Communication and Brand Management at the UFS.
Photo: Hannes Pieterse

The University of the Free State, takes pride in the gold PRISM Award (from the Public Relations Institute of Southern Africa) for the B Safe Take Action safety campaign that has been rolled out on the campus since 2013 by the Department of Communication and Brand Management.

The campaign earned the Von H Brand Provocateur gold award in the internal communication category.

“The UFS is the only tertiary institution to receive a gold award. The award is a great honour for the department, considering the cream of South African public relations took part in the competition, and the standard was naturally very high. It was also a feather in the cap for us that the uniqueness of the campaign received national recognition from our peers in this manner, said Ms Lacea Loader, Director: Communication and Brand Management at the UFS.

The university is responsible for about 32 000 students and 4 000 members of staff on its three campuses: the Bloemfontein and South Campuses in Bloemfontein and the Qwaqwa Campus in the Eastern Free State. It is of cardinal importance for the university that its students, staff, and assets are safe.

Apart from safety measures that have been implemented by the UFS Protection Services, the B Safe Take Action campaign has also been rolled out on the three campuses of the UFS. The campaign supports the safety strategy of the university. It is aimed at developing a culture of safety awareness in students and staff alike. The purpose of the campaign is for staff and students to take ownership of their own safety. In addition, it creates awareness of the safety measures that are in place at the UFS.

The campaign has been rolled out on various communication platforms. These include placards, pamphlets, lamp-post advertisements, an advertisement board, emails, and messages on student communication portals such as Blackboard, the UFS web and intranet, social media, information boards in the campus parking areas and on the pedestrian walkways as well as messages on refuse bins around the campus. “The fact that a variety of communication platforms has been deployed, the striking design and character of the messages, and the number of target audiences that have been reached further contributed to the success of the campaign,” said Ms Loader,

The campaign also received a merit award from the International Association for Business Communication (IABC). The award will be presented on 15 June 2015 in San Francisco, USA.

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