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26 July 2023 | Story Kekeletso Takang | Photo Charl Devenish
Prof Phillipe Burger, Prof Peter Rosseel and Prof Liezel Massyn
Prof Philippe Burger, Dean of the Faculty of Economic and Management Sciences, together with Prof Peter Rosseel and Prof Liezel Massyn, Head of the Business School, at the recent guest lecture hosted by the UFS Business School.

The business world today is confronted with continuous disruptions and uncertainty. Organisations are challenged to think about digitalisation, innovation, and transformation to remain competitive. Leaders must be able to take everyone with them on a journey of continuous change.

This is according to Prof Peter Rosseel, Director of MCR Consulting (a spin-off of the University of Leuven in Belgium) and Affiliated Professor at the University of the Free State (UFS), who gave the lecture in the UFS Business School. The title of the lecture was The Golden Triangle of Vision-Leadership-Culture: why changing behaviour is so difficult and what you can do about it? and it was aimed at challenging leaders to deal with disruptions and uncertainty, the lecture equipped attendees with the skills to do so. 

Prof Rosseel challenged attendees to stretch their thinking. “Change management is not a human resource function, it is a leadership concern. Leaders who want to see a change in behaviour should create conceptual conflict.”

Conceptual conflict

Laughter was coupled with moments of silence as Prof Rosseel, a visiting professor at the University of Leuven in Belgium, took attendees on a roller-coaster ride. He alluded to five examples of conceptual conflict, statements that shook the room. 

  • Team building doesn’t work, it is a waste of money.
  • Stop giving presentations, people only remember 4% of what was presented.
  • Take the word ‘consensus’ out of your vocabulary.
  • You can measure all you want; it won’t change behaviour.
  • Training as a strategy to change an organisation is a very bad idea.

He believes that conceptual conflict is important for the development of the culture of an organisation.

In addition to creating conceptual conflict, leaders should negotiate with their teams. “There are three ways to go about this; inform, engage/empower, and observe the change in behaviour. People want to be informed on time, people want control, and people want to know why. Meet these terms and you are well on your way to observing the change in behaviour. People can agree to change even if they don’t support it, as long as they believe it is fair.”

An attendee posed a question to Prof Rosseel: “In South Africa, we have trade unions, and this leads to a consensus approach to decision-making. How do we do away with consensus in decision-making?” Prof Rosseel responded by saing: “That’s the context within which you operate. You can’t change the context. Play the politics but never compromise the strategy implementation.”

The golden triangle of ‘vision – leadership – culture’ provides a framework within which organisations can operate. Vision is the content, while leadership facilitates the change in behaviour, and culture is created through strategy implementation and cognitive dissonance.

About the speaker 

Prof Rosseel’s field of expertise covers strategy implementation, change management, cultural and digital transformation, leadership, and learning. He travels the world to help leadership teams and their organisations to change (80% of his time). 

He also teaches change management, and digital and organisational culture transformation to first- and second-year students in the Master of Biomedical Sciences, third-year Bachelor of Criminology students, and third-year Bachelor of Psychological and Educational Sciences students. In 2024, he will also teach a postgraduate course to engineers on the same subject matter. In South Africa, he teaches in the Faculty of Economic and Management Sciences (20% of his time).

Read up on more programmes offered by the UFS Business School here.

News Archive

UFS Department of Computer Science and Informatics motivates programming success among learners
2015-04-23

From Sentraal High School are from the left: Albert Dreyer (full marks, Grade 9); Corlé van der Walt (full marks, Grade 10); Janco Venter (full marks, Grade 10); Soné du Pisanie (full marks, Grade 10) en Handré Venter (Grade 9).

A group of learners from the Free State, who are taught at and by the University of the Free State’s Department of Computer Science and Informatics (under the Python project), came first in the Talent Search round of the South African Computer Olympiad (SACO).

According to Dr Anelize van Biljon, senior lecturer in the Department of Computer Science and Informatics, the Olympiad is presented in three main rounds: the Talent Search, the Application Olympiad, and the Programming Olympiad.

At the UFS’s Department of Computer Science and Informatics’ Python project, pupils from various schools in Bloemfontein attend programming classes where they are taught by staff and students of the department. These students are benefitted by the opportunity to transfer their knowledge to others. All the classes are free of charge.

Anelize explains: “The name was chosen because we use the Python programming language. It is a language with considerable appeal – not one of the fastest – which can be learnt relatively quickly, and which conforms to SACO requirements. The purpose of this programming is to implement algorithms (the learner is given a problem, makes a plan to solve it, and does the necessary programming). Thus, it is not about the looks of the programme, but about its effectiveness and speed.”
Anelize is the initialiser and co-ordinator of the Python project. "I started this project in 2010 in the Department of Computer Science and Informatics for learners from Grades 6 to 12 to encourage them to take the subject. These classes exposed them to something more than school work. I enjoy this kind of competitions and am also very involved with Maths Olympiads.

Achievements such as these are good advertisements for the Department of Computer Science and Informatics,” she said.

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