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26 July 2023 | Story Kekeletso Takang | Photo Charl Devenish
Prof Phillipe Burger, Prof Peter Rosseel and Prof Liezel Massyn
Prof Philippe Burger, Dean of the Faculty of Economic and Management Sciences, together with Prof Peter Rosseel and Prof Liezel Massyn, Head of the Business School, at the recent guest lecture hosted by the UFS Business School.

The business world today is confronted with continuous disruptions and uncertainty. Organisations are challenged to think about digitalisation, innovation, and transformation to remain competitive. Leaders must be able to take everyone with them on a journey of continuous change.

This is according to Prof Peter Rosseel, Director of MCR Consulting (a spin-off of the University of Leuven in Belgium) and Affiliated Professor at the University of the Free State (UFS), who gave the lecture in the UFS Business School. The title of the lecture was The Golden Triangle of Vision-Leadership-Culture: why changing behaviour is so difficult and what you can do about it? and it was aimed at challenging leaders to deal with disruptions and uncertainty, the lecture equipped attendees with the skills to do so. 

Prof Rosseel challenged attendees to stretch their thinking. “Change management is not a human resource function, it is a leadership concern. Leaders who want to see a change in behaviour should create conceptual conflict.”

Conceptual conflict

Laughter was coupled with moments of silence as Prof Rosseel, a visiting professor at the University of Leuven in Belgium, took attendees on a roller-coaster ride. He alluded to five examples of conceptual conflict, statements that shook the room. 

  • Team building doesn’t work, it is a waste of money.
  • Stop giving presentations, people only remember 4% of what was presented.
  • Take the word ‘consensus’ out of your vocabulary.
  • You can measure all you want; it won’t change behaviour.
  • Training as a strategy to change an organisation is a very bad idea.

He believes that conceptual conflict is important for the development of the culture of an organisation.

In addition to creating conceptual conflict, leaders should negotiate with their teams. “There are three ways to go about this; inform, engage/empower, and observe the change in behaviour. People want to be informed on time, people want control, and people want to know why. Meet these terms and you are well on your way to observing the change in behaviour. People can agree to change even if they don’t support it, as long as they believe it is fair.”

An attendee posed a question to Prof Rosseel: “In South Africa, we have trade unions, and this leads to a consensus approach to decision-making. How do we do away with consensus in decision-making?” Prof Rosseel responded by saing: “That’s the context within which you operate. You can’t change the context. Play the politics but never compromise the strategy implementation.”

The golden triangle of ‘vision – leadership – culture’ provides a framework within which organisations can operate. Vision is the content, while leadership facilitates the change in behaviour, and culture is created through strategy implementation and cognitive dissonance.

About the speaker 

Prof Rosseel’s field of expertise covers strategy implementation, change management, cultural and digital transformation, leadership, and learning. He travels the world to help leadership teams and their organisations to change (80% of his time). 

He also teaches change management, and digital and organisational culture transformation to first- and second-year students in the Master of Biomedical Sciences, third-year Bachelor of Criminology students, and third-year Bachelor of Psychological and Educational Sciences students. In 2024, he will also teach a postgraduate course to engineers on the same subject matter. In South Africa, he teaches in the Faculty of Economic and Management Sciences (20% of his time).

Read up on more programmes offered by the UFS Business School here.

News Archive

Third NRF A-rated researcher for UFS
2017-02-03

Description: Prof Jansen, NRF A-rated researcher  Tags: Prof Jansen, NRF A-rated researcher

Prof Jonathan Jansen, senior researcher at the UFS
Faculty of Education, recently joined two other
UFS researchers as NRF A-rated researchers.
They from the left are: Profs Melanie Walker, Maxim Finkelstein
and Jansen.
Photo: Charl Devenish

The University of the Free State received its third A-rating from the National Research Foundation (NRF) when Prof Jonathan Jansen was awarded an A2-rating.

Prof Jansen is a Senior Research Professor in Education secondary research field and field of specialisation: Development education and Curriculum theory at the UFS Faculty of Education and Fellow at the Center for Advanced Studies at Stanford University in the US.

Prof Jansen’s rating follows P-rating
Prof Jansen’s rating also adds to the recent P-rating awarded to Dr Daniel Spence, a postdoctoral Research Fellow at the International Studies Group. In receiving the rating, the UFS became the only university in South Africa with a P-rated researcher in History.

P-ratings are given to young researchers, usually under the age of 35, who have the potential to become leaders in their field. Researchers in this group are recognised by all, or the overwhelming majority of, reviewers, as having demonstrated the potential to become future international leaders. 

“Obtaining another A-rating is indicative of the university’s drive to enhance its research profile – nationally as well as internationally. I am thankful to our scholars for their commitment to the rating process and look forward to receive the results of this year’s ratings,” said Prof Corli Witthuhn, Vice-Rector: Research at the UFS.   

Total number of researchers increased
The UFS has also upped the ante with regards to its total number of NRF-rated researchers during the latest rating and evaluation with an increase from 127 in 2015 to 149 rated researchers in 2016.

In 2015, Prof Maxim Finkelstein from the Department of Mathematical Statistics and Actuarial Science, and Prof Melanie Walker, Senior Research Professor and Director of the Centre for Research on Higher Education and Development, were given A-ratings.

Prof Finkelstein’s rating then made him the only A-rated researcher in ‘Probability and Statistics’ regarding Mathematical Sciences in the country. Prof Walker was evaluated and graded in the division for Research, Innovation Support and Advancement.

According to the NRF, A-rated researchers are “unequivocally recognised by their peers as leading international scholars in their field for the high quality and impact of their recent research outputs”.

 

The rating of individuals is based primarily on the quality and impact of their research over the past eight years.

 

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