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28 June 2023 | Story Kate Poen | Photo Supplied
Kate Poen
Kate Poen is an Academic Adviser in the Centre for Teaching and Learning.

The University of the Free State (UFS) is celebrating Youth Month by showcasing the positive influence of the institution on career development. As part of this initiative, we are sharing the stories of UFS alumni who are now working at the university.

Kate Poen, Academic Adviser in the Centre for Teaching and Learning, shares her UFS journey:

 

Q: Year of graduation from the UFS:

A: April 2018 and 2023.

Q: Qualification obtained from the UFS:

A: BSocSci Honours in Psychology and PGDip in Higher Education.

Q: Date of joining the UFS as a staff member:

A: I joined the UFS as a staff member in 2017.

Q: Initial job title and current job title:

A: My initial job was as a Teaching Assistant for UFS101 (now UFSS) under Transition Development and Success (TDS) and I am currently an Academic Adviser under Advising, Access, and Success (AAS) in the Centre for Teaching and Learning.

Q: How did the UFS prepare you for the professional world?

A: The UFS has taught me responsibility and accountability as a professional. It instilled in me the competence of lifelong learning, to consistently develop myself personally and professionally, as well as the ability to always innovate my skills, and not only be an individual able to compete on a national level, but globally in the higher education space as well.

Q: What are your thoughts on transitioning from a UFS alumnus to a staff member?

A: Transitioning from a UFS alumnus to a staff member has been interesting. Being a UFS alumnus in my experience opens the door to opportunities for growth and development, even with the challenges it does bring. It is a personal choice as to whether one sees and uses the opportunities. What it does provide one with is definitely an informed perspective of the staff experiences, especially support staff.

Q: Any additional comments about your experience?

A: I am grateful for the opportunities I’ve been afforded at the institution to not only grow as an individual, but also to make a difference and a little impact in the work that I do daily. Grateful for the relationships I was also able to establish with colleagues in different spaces on all three of our campuses.

News Archive

UFS Communication and Brand Management wins for the third time in the 2017 International Gold Quill Awards
2017-06-29

Description: 2017 International Gold Quill Awards Tags: 2017 International Gold Quill Awards

Lacea Loader, Director: Communication and Brand
Management and Leonie Bolleurs, Assistant Director:
Internal Communication in the same department.
The awards were presented at the Excellence
Awards Gala in Washington, D.C. on
Tuesday 13 June 2017.
Foto: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) has won two International Gold Quill Awards from the International Association of Business Communicators (IABC) for projects executed in 2016. “Winning two Gold Quill Awards put the entrant in the top ranks of the business communicators of the world,” said Ghrethna Kruger, IABC 2017 Quill Awards Chair South Africa.

The Department won Gold Quill Merit Awards for their entries of the publication, For such a time as this: A commemorative journey, and the communication process with prospective students through the Sound[W]right: UFS student tone and voice project.

Two Gold Quill Awards in 2017
This is the third time the department has received recognition by the IABC. In 2014, it received the Jake Wittmer Research Award, a Gold Quill Merit Award, and an Africa Gold Quill Award. In 2015 the department received an Africa Merit Award, Africa Gold Quill Merit Award, a Gold Quill Merit Award, and a Gold Quill Excellence Award. “I am very proud of the nine awards we have won over the past couple of years. Being recognised by a prestigious global association such as the IABC is a great honour. The fact that the UFS is the only tertiary education institution in the country to receive awards this year makes it even more special," said Lacea Loader, Director: Communication and Brand Management at the UFS.

With the 2017 IABC Awards the IABC has in total recognised 227 entries as world class, announcing 74 Excellence Awards and 153 Merit Awards. They represent a cross-section of public- and private-sector organisations, both large and small. This year there were 13 winners from South Africa compared to last year’s three winners.

Work reflects superior production values
Entries were evaluated against the IABC Gold Quill Awards criteria and IABC’s seven-point scale of excellence. Feedback from the IABC Gold Quill evaluators, on the publication, For such a time as this: A commemorative journey stated: “Exceptional effort and an excellent gift that celebrates your honoree and preserves school history. It demonstrates superior production values and strong images convey key messages.”

On the entry: Sound[W]right: UFS student tone and voice project, the IABC Gold Quill evaluators said: “This entry shows innovation, collaboration, persistence, generosity and strategic intent. They have accomplished much within a very limited budget, to the benefit of both the university and its students.”

“The Gold Quill Awards programme celebrates business communication’s best practices and the value professional, strategic communication programmes bring to an organisation’s bottom line, its brand and its reputation,” said Lynn Barter, ABC, MC, chair of the IABC awards committee. “Each entry is evaluated on its own merits against IABC’s Global Standard of excellence in communication. Winning a Gold Quill recognises exceptional work, innovation and creativity.

Taking communication to the next level
“Gold Quill winners represent a global community executing their responsibilities ethically and to the highest standards of the profession. These exemplary practitioners deliver high impact results for their organisations and clients, taking communication to the next level.”

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