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30 June 2023 | Story Valentino Ndaba | Photo Supplied
CareerHub
CareerHub is an online platform designed to connect UFS students with their dream jobs.

CareerHub: connecting UFS students to dream jobs

In response to the alarming rate of unemployment facing South Africa's young population, the government has launched various youth development and empowerment projects as part of the Presidential Youth Employment Intervention, aiming to encourage greater youth participation in the economy.

To combat the high rate of graduate unemployment, the University of the Free State (UFS) Career Services in the Division of Student Affairs plans to launch the CareerHub on 3 July 2023. CareerHub is an innovative job portal aimed at revolutionising the job search process and connecting employers with highly qualified UFS candidates. The platform boasts a wide range of opportunities, collaborates with reputable companies, offers advanced search filters, and enables employers to create detailed company profiles to attract top talent. Job seekers can personalise their search criteria and set preferences to streamline their job search.

UFS Youth Month campaign

Highlighting the positive impact of the UFS in youth career development, the institution's Department of Communication and Marketing launched a campaign in June 2023 aimed at showcasing the success stories of alumni who have studied at the university and are now employed by the institution.

One such success story is Katleho Lechoo, who joined the UFS as an undergraduate student and is now a football administrator in KovsieSport. Lechoo's journey exemplifies his commitment to excellence, having served as the President of the Institutional Student Representative Council during his time as a student. Reflecting on his experiences, Lechoo expressed gratitude for the opportunities to contribute positively and to make a difference in the UFS community.

“I was recently elected as the youngest Institutional Forum member at the University of the Free State.  A position I look at and remind myself that – apart from my ordinary position at the university – I also have an opportunity to contribute and influence the space positively and otherwise for its benefit.  I wake up knowing that I have yet another day to do good unto others as I would expect from them.  And to sum up my experience thus far?  As Roy T Bennett simply puts it: ‘Be thankful for everything that happens in your life; it’s all an experience’,” said Lechoo.

Annelize Kruger shared Lechoo’s sentiments. Kruger graduated in 2020 with a Master of Science in Occupational Therapy and now serves as a lecturer in the Department of Occupational Therapy. She credits the UFS for providing her with a solid foundation to excel in her profession and to contribute to the training of future occupational therapists.

Maximising impact through the SDG lens

The introduction of CareerHub aligns with the UFS' Vision 130 strategy, which aims to maximise societal impact and contribute to the development of the Free State and South Africa. The platform addresses a pressing local issue – youth unemployment – by leveraging the United Nations’ Sustainable Development Goals (SDGs) as a framework for assessing societal impact.

SDG Goal eight, focusing on Decent Work and Economic Growth, highlights the importance of providing young people with opportunities for decent jobs. This involves investing in quality education and training, matching skills with market demands, ensuring social protection and basic services, and promoting equal opportunities for productive employment, irrespective of gender, income level, or socio-economic background.


 

WATCH: UFS ends Youth Month on a high note with a performance from the 1992 film Sarafina!

News Archive

UFS Communication and Brand Management wins for the third time in the 2017 International Gold Quill Awards
2017-06-29

Description: 2017 International Gold Quill Awards Tags: 2017 International Gold Quill Awards

Lacea Loader, Director: Communication and Brand
Management and Leonie Bolleurs, Assistant Director:
Internal Communication in the same department.
The awards were presented at the Excellence
Awards Gala in Washington, D.C. on
Tuesday 13 June 2017.
Foto: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) has won two International Gold Quill Awards from the International Association of Business Communicators (IABC) for projects executed in 2016. “Winning two Gold Quill Awards put the entrant in the top ranks of the business communicators of the world,” said Ghrethna Kruger, IABC 2017 Quill Awards Chair South Africa.

The Department won Gold Quill Merit Awards for their entries of the publication, For such a time as this: A commemorative journey, and the communication process with prospective students through the Sound[W]right: UFS student tone and voice project.

Two Gold Quill Awards in 2017
This is the third time the department has received recognition by the IABC. In 2014, it received the Jake Wittmer Research Award, a Gold Quill Merit Award, and an Africa Gold Quill Award. In 2015 the department received an Africa Merit Award, Africa Gold Quill Merit Award, a Gold Quill Merit Award, and a Gold Quill Excellence Award. “I am very proud of the nine awards we have won over the past couple of years. Being recognised by a prestigious global association such as the IABC is a great honour. The fact that the UFS is the only tertiary education institution in the country to receive awards this year makes it even more special," said Lacea Loader, Director: Communication and Brand Management at the UFS.

With the 2017 IABC Awards the IABC has in total recognised 227 entries as world class, announcing 74 Excellence Awards and 153 Merit Awards. They represent a cross-section of public- and private-sector organisations, both large and small. This year there were 13 winners from South Africa compared to last year’s three winners.

Work reflects superior production values
Entries were evaluated against the IABC Gold Quill Awards criteria and IABC’s seven-point scale of excellence. Feedback from the IABC Gold Quill evaluators, on the publication, For such a time as this: A commemorative journey stated: “Exceptional effort and an excellent gift that celebrates your honoree and preserves school history. It demonstrates superior production values and strong images convey key messages.”

On the entry: Sound[W]right: UFS student tone and voice project, the IABC Gold Quill evaluators said: “This entry shows innovation, collaboration, persistence, generosity and strategic intent. They have accomplished much within a very limited budget, to the benefit of both the university and its students.”

“The Gold Quill Awards programme celebrates business communication’s best practices and the value professional, strategic communication programmes bring to an organisation’s bottom line, its brand and its reputation,” said Lynn Barter, ABC, MC, chair of the IABC awards committee. “Each entry is evaluated on its own merits against IABC’s Global Standard of excellence in communication. Winning a Gold Quill recognises exceptional work, innovation and creativity.

Taking communication to the next level
“Gold Quill winners represent a global community executing their responsibilities ethically and to the highest standards of the profession. These exemplary practitioners deliver high impact results for their organisations and clients, taking communication to the next level.”

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