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30 June 2023 | Story Valentino Ndaba | Photo Supplied
CareerHub
CareerHub is an online platform designed to connect UFS students with their dream jobs.

CareerHub: connecting UFS students to dream jobs

In response to the alarming rate of unemployment facing South Africa's young population, the government has launched various youth development and empowerment projects as part of the Presidential Youth Employment Intervention, aiming to encourage greater youth participation in the economy.

To combat the high rate of graduate unemployment, the University of the Free State (UFS) Career Services in the Division of Student Affairs plans to launch the CareerHub on 3 July 2023. CareerHub is an innovative job portal aimed at revolutionising the job search process and connecting employers with highly qualified UFS candidates. The platform boasts a wide range of opportunities, collaborates with reputable companies, offers advanced search filters, and enables employers to create detailed company profiles to attract top talent. Job seekers can personalise their search criteria and set preferences to streamline their job search.

UFS Youth Month campaign

Highlighting the positive impact of the UFS in youth career development, the institution's Department of Communication and Marketing launched a campaign in June 2023 aimed at showcasing the success stories of alumni who have studied at the university and are now employed by the institution.

One such success story is Katleho Lechoo, who joined the UFS as an undergraduate student and is now a football administrator in KovsieSport. Lechoo's journey exemplifies his commitment to excellence, having served as the President of the Institutional Student Representative Council during his time as a student. Reflecting on his experiences, Lechoo expressed gratitude for the opportunities to contribute positively and to make a difference in the UFS community.

“I was recently elected as the youngest Institutional Forum member at the University of the Free State.  A position I look at and remind myself that – apart from my ordinary position at the university – I also have an opportunity to contribute and influence the space positively and otherwise for its benefit.  I wake up knowing that I have yet another day to do good unto others as I would expect from them.  And to sum up my experience thus far?  As Roy T Bennett simply puts it: ‘Be thankful for everything that happens in your life; it’s all an experience’,” said Lechoo.

Annelize Kruger shared Lechoo’s sentiments. Kruger graduated in 2020 with a Master of Science in Occupational Therapy and now serves as a lecturer in the Department of Occupational Therapy. She credits the UFS for providing her with a solid foundation to excel in her profession and to contribute to the training of future occupational therapists.

Maximising impact through the SDG lens

The introduction of CareerHub aligns with the UFS' Vision 130 strategy, which aims to maximise societal impact and contribute to the development of the Free State and South Africa. The platform addresses a pressing local issue – youth unemployment – by leveraging the United Nations’ Sustainable Development Goals (SDGs) as a framework for assessing societal impact.

SDG Goal eight, focusing on Decent Work and Economic Growth, highlights the importance of providing young people with opportunities for decent jobs. This involves investing in quality education and training, matching skills with market demands, ensuring social protection and basic services, and promoting equal opportunities for productive employment, irrespective of gender, income level, or socio-economic background.


 

WATCH: UFS ends Youth Month on a high note with a performance from the 1992 film Sarafina!

News Archive

Producers to save thousands with routine marketing strategies, says UFS researcher
2014-09-01

 

Photo: en.wikipedia.org

Using derivative markets as a marketing strategy can be complicated for farmers. The producers tend to use high risk strategies which include the selling of the crop on the cash market after harvest; whilst the high market risks require innovative strategies including the use of futures and options as traded on the South African Futures Exchange (SAFEX).

Using these innovative strategies are mostly due to a lack of interest and knowledge of the market. The purpose of the research conducted by Dr Dirk Strydom and Manfred Venter from the Department of Agricultural Economics at the University of the Free State (UFS) is to examine whether the adoption of a basic routine strategy is better than adopting no strategy at all.

The research illustrates that by using a Stochastic Efficiency with Respect to a Function (SERF) and Cumulative Distribution Function (CDF) that the use of five basic routine marketing strategies can be more rewarding. These basic strategies are:
• Put (plant time)
• Twelve-segment pricing
• Three-segment pricing
• Put (pollination)(Critical Moment in production/marketing process), and
• Pricing during pollination phase.

These strategies can be adopted by farmers without an in-depth understanding of the market and market-signals. Farmers can save as much as R1.6 million per year on a 2000ha farm with an average yield.

The results obtained from the research illustrate that each strategy is different for each crop. Very important is that the hedging strategies are better than no hedging strategy at all.

This research can also be applicable to the procurement side of the supply chain.

Maize milling firms use complex procurement strategies to procure their raw materials, or sometimes no strategy at all. In this research, basic routine price hedging strategies were analysed as part of the procurement of white maize over a ten-year period ranging from 2002–2012. Part of the pricing strategies used to procure white maize over the period of ten years were a call and min/max strategy. These strategies were compared to the baseline spot market. The data was obtained from the Johannesburg Stock Exchange’s Agricultural Products Division better known as SAFEX.

The results obtained from the research prove that by using basic routine price-hedging strategies to procure white maize, it is more beneficial to do so than by procuring from the spot market (a difference of more than R100 mil).

Thus, it can be concluded that it is not always necessary to use a complex method of sourcing white maize through SAFEX, to be efficient. By implementing a basic routine price hedging strategy year on year it can be better than procuring from the spot market.

Understanding the Maize Maze by Dr Dirk Strydom and Manfred Venter (pdf) - The Dairy Mail


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