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05 March 2023 | Story Kekeletso Takang and Lacea Loader | Photo UFS Photo Archive
Tate_Makgoe
Tate Makgoe, late MEC of Education in the Free State.

The management of the University of the Free State (UFS) is shocked and saddened to learn of the untimely passing of Tate Makgoe, member of the Executive Council (MEC) for Education in the Free State, who passed away on Sunday 5 March 2023 after a car accident.

MEC Makgoe was a UFS Council member as representative of the Free State Premier for two terms, from 1 November 2010 to 31 December 2018. He was also a member of the Executive Committee of Council in his second term.

“On behalf of the UFS Council, the university management, and the university community, I would like to express our heartfelt condolences to MEC Makgoe’s family, Premier Mxolisi Dukwana, and the Executive Council of the Free State, as well as the Free State education sector at large, for the loss of a great leader,” said Prof Francis Petersen, UFS Rector and Vice-Chancellor.  

MEC Makgoe had a strong relationship with the UFS, which saw him collaborating on numerous projects, including the Internet Broadcast Project from 2012 to 2022, which was aimed at supporting Grade 12 learners and teachers.

Prof Petersen acknowledged MEC Makgoe for his contributions to the university, the institution’s Council, and the province’s education sector. “We are proud to have been associated with MEC Makgoe. Not only in his capacity as MEC, but also as alumnus. He held an Honours degree in Commerce from the UFS and was registered for a PhD in Education Leadership and Policy Studies at the university at the time of his passing. In 2013, he received a Cum Laude Award during the Chancellor's Distinguished Alumni Awards ceremony,” said Prof Petersen.

Through continued collaboration and under his leadership, the Free State reclaimed its top spot in the National Senior Certificate examination results in 2019 and has maintained it to date. “This would not have been possible without the leadership of MEC Makgoe; we salute him for the significant role he played, and for his contribution to the success of the province over the past few years,” said Prof Petersen.

News Archive

UFS appoints advertising agencies
2005-08-19

The University of the Free State (UFS) has awarded its marketing and communication account to a unique joint venture between two advertising agencies.

The agencies involved are the Durban-based TBWA and the Bloemfontein-based agency called C-squared (which stands for Consumer Connectedness).

According to the UFS Director of Marketing, Dr Ivan van Rooyen, the idea of a joint venture came about after a rigorous selection process during which both agencies were short-listed.

“The UFS recognised the synergies that could be developed by having an established agency working together with an emerging agency, which at the same time advances black economic empowerment in the Free State,” Dr van Rooyen said.

He said the UFS was keen to increase awareness locally and nationally about the UFS as a quality institution of higher learning in a very competitive market. The two agencies, he said, are well placed to assist the UFS in achieving this objective.
 
Mr Ben Moseme, chief executive of C-squared, said his agency looked forward to working on the UFS account with TBWA.

Mr Daryl Bennewith of TBWA in Durban says the agency is excited about the opportunity of developing the UFS brand and positioning it for the future.

“We are passionate about the role communication can play in changing perceptions and establishing the UFS as the benchmark for all higher education institutions embracing the challenges of transformation,” Mr Bennewith said.

Media release

Issued by:  Lacea Loader
   Media Representative
   Tel:  (051) 401-2584
   Cell:  083 645 2454
   E-mail:  loaderl.stg@mail.uovs.ac.za

18 August 2005
 

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