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18 May 2023
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Story KEKELETSO TAKANG
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Photo PEXELS
The initiative is not only aimed at getting potential (nascent) entrepreneurs (students, lecturers, stream of external entrepreneurs) actively involved in entrepreneurship, but also to keep them engaged and take them through a value chain to enable them to establish and run a sustainable business. The Business Management Start-Up Initiative will equip students with practical experience, along with the theoretical knowledge that they will accumulate, thus delivering resilient, capable, proudly Kovsie students to industry.
Students will fundamentally understand how business works, improving their employability when they enter a business as employees, and providing them with the skills to become self-employed.
Students can look forward to several interactive sessions with knowledgeable presenters, who will guide them through a well-structured process to continuously evaluate their business ideas against the knowledge gained. Moreover, the active involvement of mentors implies that students will have access to expert sounding boards for advice and motivation. Lastly, due to the partnerships with external stakeholders, students will be exposed to ‘real-life’ industry situations, exposing them to a wealth of industry-specific knowledge.
And just in case that is not enough to get you excited, let the possibility of funding for your new venture be the last drop of motivation you need to fill your tank for action!
Come join the Business Management team every Wednesday between 13:00 and 14:00 in the Flippie Groenewoud Gebou (FGG) 378 to be part of this exciting opportunity!
For more information on the initiative and the topics, click here.
Well-known copy writer trains UFS students
2006-10-16
Ms Claire Harrison, well-known copy writer and lecturer from the VEGA advertising school in Johannesburg, presented a workshop on copy writing on the Main Campus of the University of the Free State (UFS) in Bloemfontein. She was invited by the Department of Communication and Information Studies. The workshop forms part of a greater partnership between this department and the Department of Afrikaans and Dutch, German and French to improve skills in the course. Other partners include the Department of Drama and Theatre Art, the graphic design school DCM and the national radio stations RSG and SAFM. The workshop also serves as preparation for the advertisements the students must make for the Society of Physically Disabled and Kidz Care Trust.

Here are, from the left, front: Ms Danielle McLachlan (third-year student in Integrated Marketing Communication), Ms Harrison, Dr Angelique van Niekerk (presenter of the course in advertising copy writing and lecturer at the Department of Afrikaans and Dutch, German and French) and Ms Dalmé Mulder (lecturer at the Department of Communication and Information Studies); back: Mr Napo Moliana (third-year student in Integrated Marketing Communication).