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UFS honours alumni at Chancellor’s Distinguished Alumni Awards Dinner

31 May 2023 | Story Sieraaj Ahmed | Photo Sonia Small

The University of the Free State (UFS) Chancellor, Prof Bonang Mohale, and UFS Rector and Vice-Chancellor, Prof Francis Petersen, recently hosted the UFS’s 38 ^th UFS Chancellor’s Distinguished Alumni Awards (CDAA) Dinner. The event took place in the Callie Human Centre on the UFS Bloemfontein Campus and honoured 10 outstanding UFS alumni for their achievements in both their personal and professional capacities.

“The UFS’s CDAA Awards are important to help represent those without a voice, thereby releasing better humans who care deeply for each other and are meaningfully connected, incredibly constructive citizens who are catalysts of change – to change us from humankind to kind humans, simply because kindness is the highest form of intelligence. To change us from important people to persons of significance – from taking to giving, as a new form of transformative philanthropy,” Prof Mohale told awardees and other UFS alumni who attended the dinner.

UFS alumni excelling in their various fields

Gerda Steyn, who recently made history by becoming the first woman to win the Two Oceans Marathon four consecutive times, was recognised as the Chancellor’s Distinguished Alumnus of the Year award winner. This is the highest honour bestowed upon an alumnus and celebrates someone who serves to inspire fellow alumni, current students, and the community at large. Steyn’s parents, Pieter and Trudie Steyn accepted the award on her behalf. (A full list of awardees can be found at the end of this story).

Prof Petersen applauded all the winners as well as UFS alumni everywhere who excel in their various fields. “Excellence is part of our DNA, and our valued alumni across the globe are the products of this. We believe the impact our alumni are making at every level should be continuously encouraged for the greater good, through recognition and celebration of achievements. This is why the Chancellor’s Distinguished Alumni Awards Ceremony has shed light on the impact of our exceptional alumni for the past 38 years and will continue to do so.”

He urged all alumni to learn more about Vision 130, an elaboration of the UFS’s strategic intent to reposition the institution ahead of 2034, when UFS will commemorate its 130th anniversary. “Vision 130 is centred around the pillars of academic excellence, quality, and impact; creating maximum societal impact with sustainable relationships; and establishing a diverse, inclusive, and equitable university. The alumni honoured this year are an embodiment of our Vision 130, and we congratulate them and look forward to the great achievements that are on the horizon for you and the rest of the UFS community.”



Cum Laude Award winner, Dr Maryam Amra Jordaan, with Prof Francis Petersen, UFS Rector and Vice-Chancellor, and Prof Bonang Mohale, UFS Chancellor, at the 38^th Chancellor’s Distinguished Alumni Awards Dinner.		Kovsie Ambassador Award winner, Uyleta Nel-Marais, with Prof Francis Petersen, UFS Rector and Vice-Chancellor, and Prof Bonang Mohale, UFS Chancellor, at the 38^th Chancellor’s Distinguished Alumni Awards Dinner.

38^th Chancellor’s Distinguished Alumni Awards (CDAA) winners – 20 May 2023

Chancellor’s Distinguished Alumnus of the Year

GERDA STEYN

Young Alumnus of the Year

SEBABATSO TSAOANE

Executive Management Award

PROF FRANCOIS STRYDOM

PROF ABDON ATANGANA

Cum Laude Award

DR SOLOMON WERTA

DR MARYAM AMRA JORDAAN

PROF ANDRIES STULTING

Kovsie Ambassador Award

REHAN GREEFF

UYLETA NEL-MARAIS

ELIZABETH MOKGOSI

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News Archive

Out-of-the-box thinking a plus for next generation of agribusiness leaders

2017-07-07

The winners of the 12th IFAMA International Student
Case Competition from Team South Africa are from
the left: JW Swanepoel, University of the Free State,
Melissa van der Merwe, University of Pretoria,
Heinrich Jantjies, Stellenbosch University, and
Johann Boonzaaier, also from Stellenbosch University.
Photo: Supplied

The International Food and Agribusiness Management Association’s International Student Case Competition, in its 12th year, brings together students from around the world to demonstrate their investigative and problem-solving skills to provide innovative solutions to practical problems.

JW Swanepoel, a PhD student at the Centre for Sustainable Agriculture at the University of the Free State (UFS) was part of an advanced case study team, representing South African universities, who won IFAMA’s International Student Case Competition. Swanepoel also presented results from his PhD study at IFAMA’s conference in Miami, Florida, where the winners were announced.

Competition a global stage to showcase solutions
The competition provides a global stage for students and their associated universities to showcase the next generation of agribusiness leaders.

This year the featured agribusiness was Bayer Crop Science. Although this company managed to expand its global footprint through its Food Chain Partnership, it faced some challenges to expand in emerging economies through small-scale farmers. Being from the African continent, Swanepoel and his team not only understood Bayer’s unique challenge but could also pre-empt some of the potential problems faced by agribusinesses that wanted to grow their footprint in emerging economies. This provided them with a competitive advantage in going head-to-head with some of the best universities in the world such as Purdue, Wageningen, Michigan, Texas A & M and Santa Clara to mention just a few.

The South African team’s presentation “Selling Lindiwe’s story” told the story of a small-scale woman cassava farmer in Mozambique who, after the death of her husband, became the main breadwinner. The South African team indicated how Bayer could play a major role in not only selling chemicals to these farmers but even more importantly to change the stories of small-scale farmers like Lindiwe. They recommended a strategic partnership with AB InBev as the main buyer for the cassava produced by these small-scale farmers, as a cheaper beer base substitute. They also recommended a local partner (Value Chain Insights) that understood the political, social and economic environment of these countries to facilitate the relationships between Bayer and its small-scale farmers.

Understanding the challenge a competitive advantage
According to the panel of judges, the innovative approach and motivations for investing in strategic partnerships with AB InBev and Value Chain Insights went beyond financial benefits, to include corporate social responsibility and rural development. Lindiwe’s story was, however, the decisive factor. The South African team was the only team to put a face and a story to the often invisible small-scale farmers.

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