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29 November 2023 | Story Anthony Mthembu | Photo Anthony Mthembu and Reabetswe Parkies
EMS Faculty hosts Inaugural Debate in Broadening Curricular Debate series
Carnegie Math Pathways Team- From left to right: Dr Andre Freeman; Chair of the Mathematics Department at Capital Community College, Karon Klipple; Lecturer at the University of New Mexico, Annari Muller; Chairperson of the Learning, Teaching and Digitisation Committee (UFS), Lewis Hosie; Director of Development and Implementation for the Carnegie Math Pathways, Haley McNamara; Research Associate at the Carnegie Math Pathways and Dan Ray; Operations Director for the Carnegie Math Pathways.

The Economics and Management Sciences (EMS) Faculty at the University of the Free State (UFS) recently inaugurated its first Broadening Curricular Debate series, a concept conceived by the Dean of the Faculty, Prof Phillipe Burger. The inaugural debate, held on 22 November 2023 in the Equitas Senate Hall on the UFS Bloemfontein Campus, marked the beginning of a series designed to facilitate discussions among academics on crucial higher education matters.  Annari Muller, Chairperson of the Learning, Teaching and Digitisation Committee (LTDC), expressed the series’ purpose: “We organised this debate series to provide a platform for academics to discuss vital higher education matters. These sessions aim to stimulate critical conversations that empower UFS staff to enrich our curricula, enhance teaching practices, and shape broader educational strategies.’’ 

The motion presented to the house was, ‘The rapid integration of Artificial Intelligence in higher education perpetuates educational inequalities, widens the digital divide, and diminishes the value of personal instruction. The debate followed the structure of Intelligence Squared debates, with two teams comprising UFS staff from diverse departments, including the Department of Business Management, Department of English, Department of Public Management and the Department of Mathematical Statistics and Actuarial Science.

Naquita Fernandes, the Master of the House for the debate, emphasised the deliberate inclusion of members from diverse fields to infuse varied perspectives into the debate. “We believed that this diverse amalgamation of expertise would offer multifaceted insights, ensuring a holistic exploration of the subject matter. The debate structure was meticulously designed to encourage engaging discussions rather than formal academic presentations, allowing for a robust exchange of ideas.’’

The audience had the opportunity to vote on their stance before and after the debate, determining the winning team based on their ability to sway the audience with compelling arguments. The winning team, composed of Dr Hilary Bama (Senior Lecturer in the Department of Business Management), Dr Martin Rossouw (Senior Lecturer in Film and Visual Media), and Dr Rick De Villiers (Senior Lecturer in the English Department), successfully argued against the motion. 

The proposition team highlighted the existing gap between those with access to digital technologies and those without, advocating for a gradual and considered approach to AI integration in higher education. In contrast, the opposition team underscored the value of personal instruction in the face of AI, emphasising AI’s potential to provide constructive and effective feedback,  contribute to adaptive learning platforms, and accommodate unique learning styles and preferences. 

Following the debate, the audience was addressed by a team from Carnegie Math Pathways, providing insights into generative AI tools. Fernandes described the event as a proactive step in shaping the UFS academic landscape, moving away from reactive responses and exploring critical topics and strategies that could influence future policies and practices. 

         EMS Faculty hosts Inaugural Debate in Broadening Curricular Debate series

The Debaters- From left to right: Dr Martin Rossouw; Senior Lecturer in Film and Visual Media, Herkulaas Michael Combrink; Co-Director of Digital Futures, Dr Hilary Bama; Senior Lecturer in the EMS Faculty, Dr Rick De Villiers; Lecturer in the Department of English, Dr Michele Von Maltitz; Senior Lecturer in the Department of Mathematical Statistics and Actuarial Science, and Nkosingiphile Emmanuel Mkhize; Lecturer and Researcher in the Department of Public Management. 

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UFS Communication and Brand Management wins for the third time in the 2017 International Gold Quill Awards
2017-06-29

Description: 2017 International Gold Quill Awards Tags: 2017 International Gold Quill Awards

Lacea Loader, Director: Communication and Brand
Management and Leonie Bolleurs, Assistant Director:
Internal Communication in the same department.
The awards were presented at the Excellence
Awards Gala in Washington, D.C. on
Tuesday 13 June 2017.
Foto: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) has won two International Gold Quill Awards from the International Association of Business Communicators (IABC) for projects executed in 2016. “Winning two Gold Quill Awards put the entrant in the top ranks of the business communicators of the world,” said Ghrethna Kruger, IABC 2017 Quill Awards Chair South Africa.

The Department won Gold Quill Merit Awards for their entries of the publication, For such a time as this: A commemorative journey, and the communication process with prospective students through the Sound[W]right: UFS student tone and voice project.

Two Gold Quill Awards in 2017
This is the third time the department has received recognition by the IABC. In 2014, it received the Jake Wittmer Research Award, a Gold Quill Merit Award, and an Africa Gold Quill Award. In 2015 the department received an Africa Merit Award, Africa Gold Quill Merit Award, a Gold Quill Merit Award, and a Gold Quill Excellence Award. “I am very proud of the nine awards we have won over the past couple of years. Being recognised by a prestigious global association such as the IABC is a great honour. The fact that the UFS is the only tertiary education institution in the country to receive awards this year makes it even more special," said Lacea Loader, Director: Communication and Brand Management at the UFS.

With the 2017 IABC Awards the IABC has in total recognised 227 entries as world class, announcing 74 Excellence Awards and 153 Merit Awards. They represent a cross-section of public- and private-sector organisations, both large and small. This year there were 13 winners from South Africa compared to last year’s three winners.

Work reflects superior production values
Entries were evaluated against the IABC Gold Quill Awards criteria and IABC’s seven-point scale of excellence. Feedback from the IABC Gold Quill evaluators, on the publication, For such a time as this: A commemorative journey stated: “Exceptional effort and an excellent gift that celebrates your honoree and preserves school history. It demonstrates superior production values and strong images convey key messages.”

On the entry: Sound[W]right: UFS student tone and voice project, the IABC Gold Quill evaluators said: “This entry shows innovation, collaboration, persistence, generosity and strategic intent. They have accomplished much within a very limited budget, to the benefit of both the university and its students.”

“The Gold Quill Awards programme celebrates business communication’s best practices and the value professional, strategic communication programmes bring to an organisation’s bottom line, its brand and its reputation,” said Lynn Barter, ABC, MC, chair of the IABC awards committee. “Each entry is evaluated on its own merits against IABC’s Global Standard of excellence in communication. Winning a Gold Quill recognises exceptional work, innovation and creativity.

Taking communication to the next level
“Gold Quill winners represent a global community executing their responsibilities ethically and to the highest standards of the profession. These exemplary practitioners deliver high impact results for their organisations and clients, taking communication to the next level.”

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