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14 November 2023 | Story Anthony Mthembu | Photo SUPPLIED
Prof Frans Prinsloo
Prof Frans Prinsloo, the newly appointed Vice-Dean: Learning, Teaching, Innovation and Digitalisation in the Faculty of Economic and Management Sciences at the UFS.

The Faculty of Economic and Management Sciences (EMS) at the University of the Free State (UFS) has appointed Prof Frans Prinsloo as the Vice-Dean: Learning, Teaching, Innovation, and Digitalisation. Prof Prinsloo officially started his new role on 1 November 2023. “I am excited at the prospect of being able to support the academics in the faculty, enabling them to develop successful graduates who will not only sustain themselves and their families, but who can also function in and contribute positively to a dynamic world being transformed by technology,” Prof Prinsloo indicated. 

What the new role entails

According to Prof Prinsloo, the role includes overseeing and providing strategic leadership regarding the teaching and learning portfolio within the faculty. The portfolio he is responsible for looks at teaching and learning policies as well as the development of new curricula in the faculty, among others. In addition, as part of his work, he indicated that, “I will also have to ensure that the faculty’s teaching approaches remain relevant and responsive to our diverse body of students’ learning needs to ensure their academic success, but also to develop essential graduate attributes.  A further focus will be that the curricula of our academic programmes position our graduates to be in demand by employers and enable them to contribute meaningfully to the economy and society.”

Furthermore, Prof Prinsloo is responsible for ensuring that the academic programmes within the faculty are of high quality and accredited by all relevant top industry bodies.

The future of the faculty 

As an Auditing academic for more than 25 years and Director of the UFS School of Accountancy for the past five years, Prof Prinsloo plans to use the experience he has acquired, as well as the leadership positions he has held throughout his career, to lead the faculty to new heights. “I look forward to positioning the UFS Faculty of Economic and Management Sciences as a faculty with effective and cutting-edge teaching approaches to ensure our students’ academic success, and to have quality and unique academic programmes that draw top students from across South Africa, Africa, and beyond – in line with the UFS Vision 130,” he said. 

In addition, part of what he aims to accomplish in his term as Vice-Dean is working to establish the faculty and its academics as recognised thought leaders and innovators as far as teaching and learning is concerned. Prof Prinsloo also highlighted that, “We also need to ensure that the successes attained by the faculty and its staff are shared within and outside of the UFS, and as such, I will also be responsible for strategically leading the marketing efforts of the faculty.” 

However, his efforts to advance the faculty are not only focused on the progress of the staff and their offerings, but also on that of the students. In fact, he indicated that, “I would also like to use this position to explore ways of further supporting our students, particularly recognising the multitude of challenges such as ineffective study skills, financial and mental wellness-related challenges that many of our students face.”

News Archive

Internet Broadcast Project wins at International Enterprise Video Awards
2014-08-11

Video: Internet Broadcast Project

In April this year, the ICTISE (ICT Innovation in School Education) division won the first place at the Enterprise Video Awards held in Madison, Wisconsin, USA. Their Internet Broadcast Project (IBP) was the overall winner in the Innovation category – competing against universities and other training institutions from across the world.

The IBP is a collaborative project between the ICTISE and the Free State Department of Education (FSDoE). Broadcasting from the South Campus studio in Bloemfontein, teachers use specialised web-casting technology to present lessons that reach 68 education centres. Lessons cover a range of subjects and broadcast in real time to teachers and learners from Grades 8 to 12, covering 40 Free State towns, including the most rural areas.

Head of the ICTISE Project, Sarietjie Musgrave said, “Each participating school is equipped with 24/7 uncapped internet access, an all-in-one computer (computer, data projector and sound system), a document camera and a printer – the same equipment used in the studio by the expert teachers.

“The technology provided allows learners to communicate with the expert teacher in the studio during a broadcast to the school or learner at no cost. Lessons can be downloaded on to various devices and re-used during teaching time, shared with neighbouring schools, or taken home by learners to help with homework or for revision.

“To date, the IBP catalogue contains over 2 000 video lessons and during 2013 alone, the 68 schools accessed and used these videos 69 305 times. The project has the potential to reach more than 40 000 learners and 1 765 teachers every week.”

Innovation and sustainability form the backbone of this project. Support is provided to teachers and learners in Mathematics, Maths Literacy, Physical Science, Life Science, Geography, English, Accounting, Economics and Business Studies.


The ICTISE has a dedicated technical team to support schools. During broadcasts there is a dedicated helpline and on-site technical support, even in the remotest areas.

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