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14 November 2023 | Story Anthony Mthembu | Photo SUPPLIED
Prof Frans Prinsloo
Prof Frans Prinsloo, the newly appointed Vice-Dean: Learning, Teaching, Innovation and Digitalisation in the Faculty of Economic and Management Sciences at the UFS.

The Faculty of Economic and Management Sciences (EMS) at the University of the Free State (UFS) has appointed Prof Frans Prinsloo as the Vice-Dean: Learning, Teaching, Innovation, and Digitalisation. Prof Prinsloo officially started his new role on 1 November 2023. “I am excited at the prospect of being able to support the academics in the faculty, enabling them to develop successful graduates who will not only sustain themselves and their families, but who can also function in and contribute positively to a dynamic world being transformed by technology,” Prof Prinsloo indicated. 

What the new role entails

According to Prof Prinsloo, the role includes overseeing and providing strategic leadership regarding the teaching and learning portfolio within the faculty. The portfolio he is responsible for looks at teaching and learning policies as well as the development of new curricula in the faculty, among others. In addition, as part of his work, he indicated that, “I will also have to ensure that the faculty’s teaching approaches remain relevant and responsive to our diverse body of students’ learning needs to ensure their academic success, but also to develop essential graduate attributes.  A further focus will be that the curricula of our academic programmes position our graduates to be in demand by employers and enable them to contribute meaningfully to the economy and society.”

Furthermore, Prof Prinsloo is responsible for ensuring that the academic programmes within the faculty are of high quality and accredited by all relevant top industry bodies.

The future of the faculty 

As an Auditing academic for more than 25 years and Director of the UFS School of Accountancy for the past five years, Prof Prinsloo plans to use the experience he has acquired, as well as the leadership positions he has held throughout his career, to lead the faculty to new heights. “I look forward to positioning the UFS Faculty of Economic and Management Sciences as a faculty with effective and cutting-edge teaching approaches to ensure our students’ academic success, and to have quality and unique academic programmes that draw top students from across South Africa, Africa, and beyond – in line with the UFS Vision 130,” he said. 

In addition, part of what he aims to accomplish in his term as Vice-Dean is working to establish the faculty and its academics as recognised thought leaders and innovators as far as teaching and learning is concerned. Prof Prinsloo also highlighted that, “We also need to ensure that the successes attained by the faculty and its staff are shared within and outside of the UFS, and as such, I will also be responsible for strategically leading the marketing efforts of the faculty.” 

However, his efforts to advance the faculty are not only focused on the progress of the staff and their offerings, but also on that of the students. In fact, he indicated that, “I would also like to use this position to explore ways of further supporting our students, particularly recognising the multitude of challenges such as ineffective study skills, financial and mental wellness-related challenges that many of our students face.”

News Archive

Investec guest speaker exhorts South Campus students to ‘give it their all’
2017-02-16

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Video clip
Photo Gallery

The South Campus of the University of the Free State (UFS) recently welcomed new first-year and returning senior students during an event in the Madiba Arena. This year marks another highlight for the campus, with the accommodation of 252 students in a brand-new residence named Legae (meaning “Home”) on the property.

Prof Daniella Coetzee, Campus Principal, reminded the gathered students, “You are a fully-fledged Kovsie, and this is the first day of the rest of your life. You are now going to really work on your dreams.”

She went on to relate the life story of Albert Einstein, renowned physicist, making the point, “When you work, when you persist, when you take it one day at a time, you never lose sight of your dreams, and you will reach your dreams. I can promise you one thing, dear Kovsies, that if you work hard, plan hard, and you put your mind to it, it will definitely be worthwhile.”

Setlogane Manchidi, Head of Investec’s Corporate Social Investments division and guest speaker, told his colourful life story and academic journey. He described his ‘a-ha moment’ in high school, “when the penny dropped and everything started making sense” on a visit to his mother’s employer in Johannesburg, after going to the cinema to watch a movie: “This is the life I want to live.”

Description: 'South Campus Opening Tags: South Campus, Opening
Andrew Tlou, Investec Social Investment; Carol Bunn,
UFS Institutional Advancement; Setlogane Manchidi,
Head of Investec’s Corporate Social Investments division;
Tshegofatso Setilo, UAP Programmes Manager; and
Francois Marais, Director: Access Programmes,
at the South Campus opening and orientation day.
Photo: Eugene Seegers


This led to a new resolve in his scholastic efforts at the rural school back home in Ga-Phahla, Limpopo, and he started studying over weekends and by candlelight at night. Mr Manchidi shared this lesson with the students, “At that point, I lost my so-called ‘friends.’ I learnt this: Peer pressure is real. If you want to deal with peer pressure, surround yourself with the right peers! Surround yourself with people who have your best interests at heart. Surround yourself with people who will not turn you back from your path.” He later succeeded in obtaining a bursary to study at the University of Cape Town (UCT).

Mr Manchidi concluded by exhorting students to aspire to greatness, “Every time you settle for what is expected, you rob yourself of the opportunity to prove yourself out of the ordinary. Choose to exceed expectations. Give it your all!”

 

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