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‘Winning is a bonus’ says student entrepreneurship winner Thembinkosi Mkhwanazi

07 November 2023 | Story NONSINDISO QWABE | Photo SUPPLIED

What started as a side hustle to bring in extra income has turned into a thriving venture for UFS Qwaqwa Campus student Thembinkosi Mkhwanazi, who has begun reaping the rewards of his hard work.

In October, Mkhwanazi came out victorious at the central regional rounds of the Entrepreneurship Development in Higher Education (EDHE) competition in the Existing Businesses category for studentpreneurs for his egg business, Egg Palace. He is in his third year of a BA degree specialising in Psychology.

The EDHE entrepreneurship intervarsity competitions are intended to develop the entrepreneurial capacity of students with the intention of equipping them with the necessary skills needed to become economically active during and after their tertiary education. The 26 South African universities are grouped into six regions, and studentpreneurs get to pitch their innovative ideas or existing businesses for a chance to win the national rounds.

Mkhwanazi’s pitch came out on top, sealing his place at the nationals and a fighting chance at the R100 000 cash prize.

He started his egg-producing business in 2020 during the COVID-19 pandemic, buying organic eggs from a supplier and selling them to students and Qwaqwa community members.

Since then, his business has grown astoundingly, and Mkhwanazi now owns 165 chickens housed in a chicken house in Qwaqwa. This expansion has allowed Mkhwanazi to increase his egg production and cater to a wider customer base on the Qwaqwa Campus and within the local community.

“I won the internal rounds and the regional round, but I’ve realised that winning was a bonus. Since being on this journey, I’ve had the opportunity to meet a lot of people who’ve inspired me to grow my business and how to be unique. I also got to board a plane for the first time. The win has just been the cherry on top, but there’s so much that I’ve gained from this experience.”

Entrepreneurship helps students improve their (self-) employability and livelihoods

He said he was inspired by the likes of UFS Qwaqwa Campus alum Jabulani Mabuza, who also won the 2022 EDHE regional rounds and made it to the nationals. Making it through the regionals was a wake-up call, he says, which motivated him to invest more time and effort into his business.

“I was in my comfort zone and wasn’t marketing my business properly, but I’ve since taken that seriously, and I’m already seeing a huge boost in sales and public awareness,” he said.

Mkhwanazi said he would like to see the university supporting student entrepreneurs to establish themselves. “There are a lot of us who are entrepreneurs who need more exposure and support to grow. The courses offered at our institution encourage us to be entrepreneurial. If we can be given more opportunities, we’d be able to grow and become self-reliant.”

The national leg of the EDHE competition will take place from 30 November to 1 December 2023.

News Archive

In her inaugural lecture, Prof Helene Strauss explores symbols that reflect our history

2014-02-18

Prof Helene Strauss
The burning tyre – image of promise and disappointment
Photo: Stephen Collett

Prof Helene Strauss did not disappoint in her highly-anticipated inaugural lecture “The Spectacles of Promise and Disappointment: Political Emotion and Quotidian Aesthetics in Post-transitional South Africa”. She posed some very challenging ideas on the promises and disappointments that arouse from apartheid. Prof Strauss pointed to the fact that “… a promise must promise to be kept; that is, not to remain spiritual or abstract, but to produce events, new effective forms of action, practice, organisation, and so forth.”

She underscored the message of her lecture by making use of the image of a burning tyre – a symbol commonly associated with apartheid. This act of ‘necklacing’ is closely connected to the violence and protests of that era. Prof Strauss used this image to represent an array of social concerns: global mass protest, modernity and mobility, waste economies and waste management, environmental destruction, as well as poverty and resistance in varied formats.

Some of South Africa’s greatest artists have used the burning tyre in their work, particularlyBerni Searle and Zanele Muhloi. Not only does it trigger the shadow of the damaging past, but “more recently, it has come to figure also in the spectacles of promise and disappointment that have marked the country’s transitional and post-transitional periods,” Prof Strauss remarked.

Prof Strauss focuses her research on these symbolisms in our history because of “the questions that they raise about the emotional cultures produced in the aftermath of apartheid and for the unique contribution that they make to current debates on political and aesthetic activism.”Her passion for this subject comes from the “affective or emotional legacies of various forms of structural inequality, an interest that owes a sizeable debt to postcolonial, queer and feminist critical theory and creative work of the past hundred or so years.”

Prof Strauss accepted a position at the University of the Free Sate in 2011 and currently works in the Department of English. She is part of the Vice-Chancellor’s Prestige Scholars Programme and holds a PhD from the University of Western Ontario. Previously, she held the position of Assistant Professor in the Department of English and Cultural Studies at McMaster University in Canada, where she resided for 11 years.

Among the guests were Prof Jonathan Jansen, Profs Botes and Witthuhn, lecturers in the Department of English, members of the Faculty of the Humanities, students and some of Prof Strauss’ colleagues from Canada.

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