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24 October 2023 | Story Jóhann Thormählen | Photo Kaleidoscope Studios
Free State Sport Stars 2023
The University of the Free State (UFS) crowned its top athletes at the Free State Sport Stars dinner. Robert Summers and Refiloe Nketsa were named KovsieSport Sportsman and Sportswoman of the Year. Here, from left, are Temba Hlasho, Executive Director: Student Affairs at the UFS, Summers, Janine de Kock, KovsieSport netball sports officer, on behalf of Nketsa and Teboho Setena, Editor: Express.

In a spectacular celebration of sporting excellence, Refiloe Nketsa, and Robert Summers were bestowed with the highest honours as University of the Free State’s (UFS) Sportswoman and Sportsman of the Year respectively. This prestigious event took place on 12 October 2023 in Bloemfontein, where the KovsieSport awards were presented. 

Recognition of remarkable achievements

Nketsa, a Protea netball player, voiced her elation at achieving this pinnacle of her career. She had earlier been a School Sport Star nominee at the Free State Sport Stars in 2019, presented by Central24 and the UFS. Her meteoric rise to senior level has been nothing short of remarkable. Reflecting on her journey, she stated, “Looking at the pool of nominees and all that they’ve achieved, I almost thought I didn’t stand a chance. All I have isn’t because of my doing. Its God ordained.”  

Summers, a South African badminton luminary and the UFS Sportsman of the Year for a second consecutive year expressed his gratitude and humility at receiving this prestigious accolade. He highlighted the challenges he faced, including a debilitating injury, making this achievement even more meaningful. Summers added, “It’s incredible having your name on a trophy with the likes of Wayde van Niekerk, CJ van der Linde, and Heinrich Brüssow. Those are big names, and to be on the same trophy is something I will cherish for a long time.” 

The Shimla, Michael Annies was named UFS Junior Sportsman of the Year and the triple jumper Johani van Tonder, UFS Junior Sportswoman of the Year.

The highest honour at the Free State Sport Stars went to the former Kovsie Karla Pretorius, crowned Sport Star of the Year.

The Protea netball vice-captain, Pretorius, also received the Sportswoman of the Year and the Protea cricketer Gerald Coetzee the Sportsman of the Year, of the province.

Encouragement and inspiration for the future

Nketsa says it is a big honour being the top UFS sportswoman. She represented the Proteas in the past year and was an official World Cup reserve and vice-captain of the South African side that won a first-ever silver medal at the Fast5 World Series. Nketsa emphasised the motivation this award instils in her, compelling her to intensify her efforts in improving her work ethic and skills. 

Likewise, Summers despite his challenges, finds this award to be a silver lining, inspiring him to persevere during rough times. The badminton star won three All Africa Champs medals; in singles (bronze), men’s doubles (gold) and in the South African mixed team (bronze). He also competed at the World University Games in Chengdu and played in his first World Champs in Copenhagen (men’s doubles). “If I look back at the past year, it was probably my toughest year yet,” he remarked.

Perseverance in the face of challenges 

Desiree Ellis, head coach of Banyana Banyana and guest speaker at the event, stressed the importance of celebrating athletes and their excellence. “This inspires and motivates others,” she said. “It is also encouraging to see that it is not just elite athletes at the Free State Sport Stars who get rewarded but also the school kids.” She encouraged athletes to persevere despite obstacles, imparting a powerful message: “Results are not always going to go your way but keep going. Keep going and make sure you keep putting your best foot forward.” 

Jerry Laka, Director of KovsieSport, expressed pride in the recognition of UFS athletes, highlighting the unique blend of student-athlete awards and school awards in this event, which serves as a beacon of inspiration for aspiring young athletes. 

The KovsieSport awards stand as a testament to the dedication and perseverance of Nketsa and Summers. Their achievements not only inspire the fraternity but also underscore the spirit of resilience and excellence within the UFS community. As these outstanding athletes continue to break barriers and achieve greater heights, they epitomise the spirit of sporting prowess and determination. Congratulations to both Nketsa and Summers on their well-deserved recognition and to all award recipients in the various categories.

Free State Sport Stars 2023

KovsieSport crowned its leading junior sports stars. The triple jump athlete Johani van Tonder was named Junior Sportswoman of the Year and the Junior Springbok Michael Annies as Junior Sportsman of the Year. Here, from the left are, Van Tonder, Jerry Laka, Director of KovsieSport, Jeannine van Zyl, General Manager of Central24, and Annies. 

News Archive

UFS Communication and Brand Management receives two prestigious international awards
2015-07-07

Lelanie de Wet, Lacea Loader and Leonie Bolleurs

The Department of Communication and Brand Management at the University of the Free State (UFS) received two of the six Gold Quill Awards – that were awarded to South African companies and institutions - at the International Association of Business Communicator’s (IABC) Excellence Gala ceremony in San Francisco, US on 15 June 2015.

The awards ceremony formed part of the 2015 IABC World Conference, which took place from 14-17 June 2015. The department received a Gold Quill Excellence Award for its social media campaign, UFS #FaceOfFacebook and a Gold Quill Merit Award for the B Safe Take Action campaign.

From the 15 countries that entered, a total of 120 Gold Quill Excellence awards and 189 Gold Quill Merit awards were awarded. Other South African award winners included Barclays Africa Group Limited, Mediclinic and the Cape Peninsula University of Technology (CPUT).

This is the second year in a row that the UFS has been recognised by the IABC for its communication projects. In 2014, the department was awarded the Jake Wittmer Research Award for a Stakeholder Perception Audit conducted in February 2014. The audit was considered – by the IABC - as one of the best breakthrough strategies used by a university to measure the perceptions of its stakeholders.This made the UFS the first tertiary institution in Africa to receive the research award. The stakeholder perception audit also received an Africa Gold Quill in 2014.

"Being recognised by a global association such as the IABC for the second time, is a great honour and I am very proud of what my colleagues have achieved by entering the two campaigns. Winning the awards is a true indication of what can be done when a team of expert communicators is committed towards engaging their target audiences with campaigns that speak of quality and innovation. The fact that the UFS is one of only two tertiary education institutions in the country to receive these prestigious awards, makes it even more special," said Lacea Loader, Director: Communication and Brand Management at the UFS.

IABC World and Africa conferences 2015 

The IABC is a global membership association with a network of 12 000 members in more than 80 countries, representing many of the Global Fortune 500 companies. It serves professionals in the field of business communication, bringing together the profession’s collective disciplines.

With the theme: Changing landscape: Informing the future, the 2015 world conference was attended by over 1 200 delegates from across the world. Delegates were offered an opportunity for learning, discovering, and connecting. Loader also made a presentation entitled ‘Award-winning measurement endorses sound reputation management strategy’ at the world conference.

The department will also be receiving two Africa Gold Quill Awards from the Africa chapter of the IABC for the same campaigns on 30 July 2015 in Johannesburg.

UFS #FaceOfFacebook Campaign

The university received a Gold Quill Excellence Award for its social media campaign, UFS #FaceOfFacebook. This initiative originated in the university’s commitment to its Human Project, which sets the standard for good behaviour and care.

Lelanie de Wet, Manager: Social Media and Website Content and project leader of UFS #FaceOfFacebook, said the project was born from the need to communicate with students. Thus a virtual friend, #FaceOfFacebook, was created. “Yearly auditions are being held to choose the new face representing the UFS on Facebook. Short video clips of the #FaceOfFacebook – whether it is attending events or communicating important messages - are posted on the UFS Facebook page. The successful candidate holds the title #FaceOfFacebook for 12 months.

“When I look at a campaign such as #FaceOfFacebook, from the time it took its first tentative steps in 2013, and see how it inspired staff and students alike, my heart swells with pride. Often you can see the impact you have made only in retrospect. The ripples you send into the world will inevitably create waves,” she said.

B Safe Take Action Campaign

The B Safe Take Action campaign of the university received a Gold Quill Merit award from the IABC.

The campaign was activated in September 2013. “It targeted on- and off-campus students and staff, aiming to create social ownership of personal safety, and to raise awareness of the safety measures put in place by the university,” said Leonie Bolleurs, Manager: Internal Communication and project manager of the campaign.

The campaign looked at a number of safety aspects, focusing not only on crime but also on being safe from road accidents and stress/burnout.

It is the second time this year that the BSafe campaign has been recognised for its innovative strategy. Earlier this year it received a PRISM Award (Gold) from the Public Relations Institute of Southern Africa (PRISA). The annual PRISM Awards are about recognising and celebrating great public relations campaigns.

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