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16 October 2023 | Story Leonie Bolleurs | Photo Sonia Small
Dr Grey Magaiza
Members involved in the Mountain-to-Mountain collaboration between the two institutions recently met at ASU to seek further collaboration beyond the completion of the current project. Pictured here is Dr Grey Magaiza, Lecturer and Head of the UFS Community Development Programme on the Qwaqwa Campus.

A three-year collaboration between the University of the Free State (UFS) and the Appalachian State University (ASU) in Boone, North Carolina in the United States, is coming to an end. The Mountain-to-Mountain Collaboration under the US University Partnership Initiative in South Africa is funded through the US Embassy and Consulates in South Africa.

From the start, this project had four specific objectives. It wanted to develop and offer an interdisciplinary master's degree in Mountain Studies and another in Community Development on the UFS Qwaqwa Campus. 

Furthermore, the collaboration included the installation of four climate monitoring stations in the Maloti-Drakensberg (South Africa), which will form part of a global network of climate change monitoring sites.  A further objective of the grant was to establish and offer a formal leadership mentorship programme for younger black women in academia and support services at the UFS.

According to Dr Grey Magaiza, Head of the UFS Community Development Programme (Qwaqwa), mutual synergies were identified due to the mountainous locations of both campuses (Qwaqwa and AppState), and the Mountain-to-Mountain project between the two universities was conceptualised. 

The stated objectives and more were achieved.

Grant implementation progress

Dr Magaiza says four meteorological stations have been installed in the Drakensberg and data is now streaming through for climate monitoring. 

The new master's programme in Community Development has successfully received accreditation from the South African Qualifications Authority (SAQA) and will be offered in 2024 or 2025, pending internal logistical processes. The new interdisciplinary master's degree in Mountain Studies is currently under review.

Additionally, an innovative mentorship programme was designed to support the academic and administrative development of 12 black female support and academic staff. Some have since completed their postgraduate studies, and as a result of this collaboration, an article has been accepted for publication in a book chapter. Other female colleagues have also improved their operational competencies in their workplaces. Dr Magaiza remarked, “This aspect of the project has created a network of aspiring and ambitious young female staff members seeking to expand their footprint.”

Also resulting from this initiative were two engaged scholarship initiatives with civic sector organisations in Qwaqwa. These engagements led to the formation of the Maluti-a-Phofung Sustainable Development Forum to engage on development issues in Qwaqwa.

Future steps

Dr Magaiza is excited about the future prospects created by this project. “There have been some signs of potential collaboration in the UFS Department of Geography, for example, Ethnobotany and the Centre for Appalachian Studies. All these partnerships will improve the academic profile of the UFS and enhance international collaborations,” he believes. 

He is also of the opinion that the increased internationalisation footprint brought about by this project, coupled with the much-needed partnership, will go a long way in enhancing the global standing of the UFS as a research-led institution. “The partnership will also see the entrance of the UFS into nuanced scholarly areas such as mountain studies and mountain medicinal research,” he says. 

Dr Magaiza feels a productive and impactful research agenda is critical for any university. “This partnership is supporting the UFS in achieving its strategic imperative to be a globally competitive research-led institution. The postgraduate programmes also enhance our student-centric appeal, while the mentorship programme reaffirms the institution’s ethic of care as critical to the upward mobility and support for female staff members.”

Members involved in the Mountain-to-Mountain collaboration between the two institutions recently met at ASU to seek further collaboration beyond the completion of the current project.

News Archive

UFS departments receive recognition for quality work from MACE
2017-12-07


 Description: 2017 MACE winners Tags: 2017 MACE winners 

The team from the Department of Communication and Brand Management,
UFS Marketing and Institutional Advancement who received awards at the
2017 Annual National MACE Congress.
Photo: Supplied

The Departments of Communication and Brand Management, UFS Marketing, and Institutional Advancement collectively won 16 awards during the 2017 Excellence Awards presented by the National Association of Marketing, Advancement, and Communication in Education (MACE), which took place in Johannesburg on 30 November 2017.  

Shared experiences and best practices 
The awards ceremony is part of the MACE Annual National Congress, which took place from 29 November to 1 December 2017 at the Wits School of Governance. The MACE Congress is a platform on which experts from the fields of marketing, advancement, and communication share experiences and best practices. This year’s programme included speakers such Basetsana Kumalo, CEO of Basetsana Woman Investment Holdings and a former Miss South Africa (1994), and first runner-up in the Miss World Pageant, Saint-Francis Tohlang, independent trend analyst and writer, Emma Sadleir, founder of the Digital Law Co and Leanne Manas, multiple award-winning TV presenter. 

Celebrating successes
Lacea Loader, Director of the Department of Communication and Brand Management at the University of the Free State, received an Award of Excellence Gold for the UFS Graduations Ceremonies Communication Strategy and an Award of Excellence for the UFS Rector’s inauguration and welcoming ceremonies. 

Mamosa Makaya, Deputy Director: Integrated Communication received two Merit Awards for, respectively, the Dumela newsletter and the Visitor’s Guide. Jóhann Thormählen, former employee in the department’s Internal Communication Unit, received an Award of Merit for the Wayde van Niekerk Campaign and an Award of Excellence Gold for the Student Newsletter. Thabo Kessah, also from Internal Communication, on the UFS Qwaqwa Campus, received an Award of Merit for the UFS Qwaqwa Campus Open Day video.  

"I am extremely proud of what we
have achieved this year and of
the quality and standard of the
work produced."

Martie Nortjé, Assistant Director of the Unit for Branding and Merchandise received an Award of Merit for KovsieGear Qwaqwa: Live the brand and set the trend. Leonie Bolleurs, Assistant Director of the Unit for Internal Communication received two Awards of Merit, for respectively, the UFS Schools Marketing Video and the UFS Corporate Profile and UFS Fingertips brochures. 

Ilze Bakkes from UFS Marketing received the Chairperson’s Award of Excellence for her entry, Top Achievers Early Bird Registration. The award is for the highest-scoring entry across all divisions. She also brought home the Award of Excellence Gold for Registration branding and communication – The Lighthouse Campaign, the Award of Excellence Gold for the Kick-Start Your “I-Want-To-B” Grade 9 Subject Choice Booklet and the Award of Excellence Gold for the Top Achievers Early Bird Registration project. Chantel Koller, also from UFS Marketing, received an Award of Merit for her Star of Stars Competition entry. 

The Institutional Advancement (IA): Alumni event planning committee received an Award of Excellence Gold for their entry: Chancellor’s Distinguished Alumni Awards Dinner. The committee consisted of Helen Namponya, Ntokozo Nkabinde, Tertia de Bruin, Nhlanhla Modzanane, and Elmada Kemp.

IABC Africa Award
“This is the second year in a row that the department has received so many accolades from its peers at MACE. I am extremely proud of what we have achieved this year and of the quality and standard of the work produced. The fact that we were also again acknowledged by the Africa Chapter of the International Association of Business Communicators (IABC) is also commendable,” said Loader. She is also the National Chairperson of MACE. 

Earlier this year, the Department of Communication and Brand Management received an IABC Africa Award of Excellence for the UFS 2017 Winter Graduation Ceremonies Communication Strategy from the International Association for Business Communicators (IABC). Loader collected the award during the Silver Quill Awards ceremony on 3 November 2017 in Cape Town.

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