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20 April 2024 | Story Anthony Mthembu | Photo Charl Devenish
Rea Parkies
Dr Reabetswe Parkies, Senior Officer in Marketing within the Faculty of Economic and Management Sciences at the University of the Free State (UFS), graduates with a PhD in Business Management at the April 2024 graduations.

The April 2024  graduations at the University of the Free State (UFS) mark a significant moment for graduates in the Faculty of Economic and Management Sciences (EMS),  including Dr Reabetswe Parkies, whose journey in attaining a PhD in Business Management has been one of dedication and perseverance.

Reflecting on the upcoming ceremony, Dr Parkies expressed mixed emotions, encapsulating the essence of her journey: ‘’As I prepare to walk across that stage, I'm filled with a mixture of emotions—excitement, pride, nostalgia, and perhaps a hint of apprehension about what lies ahead.’’ This moment represents the culmination of years of hard work and commitment to her academic pursuits.

Dr Parkies’s doctoral thesis, titled “Student self-employment in South Africa: A triple helix model, entrepreneurial competence and social support perspective,” delves into the complex dynamics of student entrepreneurship within the South African context. Her study aims to develop a comprehensive model for understanding self-employment, incorporating factors such as entrepreneurial competence, social support, and the role of the university, industry and government initiatives.

A culmination of years of hard work

The path to achieving her PhD was not without its challenges. Balancing her responsibilities as a Senior Officer in Marketing at the UFS with the demands of academic research required meticulous time management and personal sacrifice. ‘’As time went on, I found my rhythm and developed strategies to become more efficient and effective,’’ Dr Parkies explained. She credits her successful completion of the PhD to the unwavering support of her supervisors and her determination.

As she prepares to celebrate this milestone, Dr Parkies looks ahead to future contributions to her field. ’’By delving deeper into my area of expertise, I aim to uncover new insights and share these findings with the academic community through scholarly articles,’’ she remarked, emphasising her commitment to ongoing research and knowledge dissemination.

Dr Reabetswe Parkies's achievement serves as an inspiration to aspiring scholars and underscores the importance of perseverance and dedication in pursuing academic excellence. Her journey exemplifies the ethos of the University of the Free State in fostering academic growth and scholarly inquiry. 

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New Visitors Centre opened
2015-01-05

From the left: Mamosa Makaya, Deputy Director: Integrated Communication; Prof Corli Witthuhn, Vice-Rector: Research; and Lacea Loader, Director: Communication and Brand Management at the opening of the Visitors Centre.

Welcoming point to the Bloemfontein Campus for national and international visitors

Each year our university welcomes numerous visitors onto the Bloemfontein Campus – be they conference delegates, prospective students, parents or service providers. As part of the university’s greater plan of access control and securing the campus for its staff, students and visitors, a Visitors Centre was built at the DF Malherbe gate. The Department of Communication and Brand Management officially opened the new Visitors Centre on 27 November 2014.

In partnership with Protection Services, visitors are now registered and issued with temporary cards to gain access to various parts of the campus. Visitors will also be able to obtain directions and a copy of the campus map at the centre.

The design of the building not only lends a modern, spacious feeling to the centre, but supports green energy as well. Also located at the Visitors Centre is the university switchboard which is the first point of contact for enquiries.

The centre will in future be the welcoming point for larger delegations and visiting groups, nationally and internationally.

For enquiries about the Visitors Centre contact: Mamosa Makaya, Deputy Director: Integrated Communication, at +27(0)51 401 9188 or email makayam@ufs.ac.za.

Visitors Centre front desk: +27(0)51 401 7766.

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