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25 April 2024 | Story VALENTINO NDABA | Photo Supplied
Human Rights Month Graphic
Empowering the youth to shape tomorrow’s democracy.

As South Africa prepares for its national elections scheduled for 29 May 2024, the University of the Free State (UFS) emphasises the importance of youth engagement in the democratic process. These sentiments were echoed during the Human Rights Day event recently hosted by the Free State Centre for Human Rights.

Exercising the right to vote

Aligned with the university’s Vision 130 strategy, which prioritises societal development, the UFS aims to educate and engage its community members on the significance of voting as a catalyst for positive change. Through initiatives like the Human Rights Day event, the university fosters awareness and advocacy for democratic principles, empowering individuals to exercise their right to vote and contribute to shaping the nation’s future.

Advocating for democratic principles

Dr Annelie De Man, Coordinator of the Advocacy Division at the Free State Centre for Human Rights, highlighted the relevance of the Human Rights Day event in light of the elections. “We celebrated Human Rights Day by raising awareness amongst our students regarding the rights that they possess including the right to vote, especially with the South African national elections approaching. We also wanted to convey the message that even though we as a country are experiencing many challenges, we still have our constitutionally guaranteed and hard fought-for rights that guarantee that our human dignity and right to equality must be respected.”

The event held on the Bloemfontein Campus served as a platform to raise awareness among students about their rights and the role of the Free State Centre for Human Rights. Limeque Redgard, a student assistant at the centre, described the event as an opportunity to educate students on human rights within the institution and to introduce them to available support mechanisms in case of rights violations.

Student-led advocacy

Badumetsie Tsieane, Executive Committee Chairperson of the Human Rights Ambassadors, noted the importance of making human rights discussions engaging for students and highlighted the role of ambassadors in promoting awareness and advocacy.

The event showcased the enthusiasm and commitment of students towards understanding and championing human rights, and also underscored the impact of initiatives like the Free State Centre for Human Rights in empowering the youth to participate actively in shaping a just and equitable society.

A call to action

As the nation gears up for the elections, UFS encourages students to exercise their democratic right to vote. Recognising the challenges faced by the country, the university reaffirms its commitment to promoting civic engagement and upholding the principles of human rights and democracy. With the support of initiatives like the Human Rights Day event, the UFS aims to equip students with the knowledge and awareness necessary to become informed and responsible citizens. By fostering a culture of engagement and advocacy, the university strives to contribute to the development of a vibrant and inclusive democracy in South Africa.

As the countdown to the elections continues, the UFS remains dedicated to empowering the youth to play an active role in shaping the future of the nation through their participation in the democratic process.

News Archive

Out-of-the-box thinking a plus for next generation of agribusiness leaders
2017-07-07

Description: Agribusiness leaders Tags: Agribusiness leaders 

The winners of the 12th IFAMA International Student
Case Competition from Team South Africa are from
the left: JW Swanepoel, University of the Free State,
Melissa van der Merwe, University of Pretoria,
Heinrich Jantjies, Stellenbosch University, and
Johann Boonzaaier, also from Stellenbosch University.
Photo: Supplied



The International Food and Agribusiness Management Association’s International Student Case Competition, in its 12th year, brings together students from around the world to demonstrate their investigative and problem-solving skills to provide innovative solutions to practical problems.

JW Swanepoel, a PhD student at the Centre for Sustainable Agriculture at the University of the Free State (UFS) was part of an advanced case study team, representing South African universities, who won IFAMA’s International Student Case Competition. Swanepoel also presented results from his PhD study at IFAMA’s conference in Miami, Florida, where the winners were announced.

Competition a global stage to showcase solutions

The competition provides a global stage for students and their associated universities to showcase the next generation of agribusiness leaders.

This year the featured agribusiness was Bayer Crop Science. Although this company managed to expand its global footprint through its Food Chain Partnership, it faced some challenges to expand in emerging economies through small-scale farmers. Being from the African continent, Swanepoel and his team not only understood Bayer’s unique challenge but could also pre-empt some of the potential problems faced by agribusinesses that wanted to grow their footprint in emerging economies. This provided them with a competitive advantage in going head-to-head with some of the best universities in the world such as Purdue, Wageningen, Michigan, Texas A & M and Santa Clara to mention just a few.

The South African team’s presentation “Selling Lindiwe’s story” told the story of a small-scale woman cassava farmer in Mozambique who, after the death of her husband, became the main breadwinner. The South African team indicated how Bayer could play a major role in not only selling chemicals to these farmers but even more importantly to change the stories of small-scale farmers like Lindiwe. They recommended a strategic partnership with AB InBev as the main buyer for the cassava produced by these small-scale farmers, as a cheaper beer base substitute. They also recommended a local partner (Value Chain Insights) that understood the political, social and economic environment of these countries to facilitate the relationships between Bayer and its small-scale farmers.

Understanding the challenge a competitive advantage

According to the panel of judges, the innovative approach and motivations for investing in strategic partnerships with AB InBev and Value Chain Insights went beyond financial benefits, to include corporate social responsibility and rural development. Lindiwe’s story was, however, the decisive factor. The South African team was the only team to put a face and a story to the often invisible small-scale farmers.

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