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UFS hosts festival promoting sustainability and entrepreneurship

10 April 2024 | Story Okuhle April | Photo SUPPLIED

Sustainability and entrepreneurship workshop 2024 — The UFS Community Engagement Festival showcased sustainability, entrepreneurship, and social justice initiatives as part of efforts to empower students.

The Engaged Scholarship Office at the University of the Free State (UFS) recently hosted the Community Engagement Festival, a week-long event focused on sustainability, entrepreneurship, and social justice for students. The festival, which forms part of the office’s broader Community Engagement project, showcased various activities and initiatives aimed at educating participants about these critical topics.

A standout feature of the festival, which was hosted on the UFS’s Bloemfontein Campus, was its emphasis on sustainability. Activities included crafting beads from recycled magazines into bracelets and making soap from eco-friendly material. Beyond promoting sustainability and entrepreneurship, the festival also aimed to foster social cohesion by helping first-year students navigate university life.

Gernus Terblanche, an assistant researcher who heads the Engaged Scholarship Office, emphasised the importance of such initiatives. “The Community Engagement project’s focal points are environmental affairs, social justice – where we make use of the hashtag #KovsiesCare – and health and wellness, where the project aims to raise awareness about menstrual health and find ways to assist with sustainable menstrual health,” he said.

The Community Engagement project has grown significantly over the past year, expanding from six members to a community of 200 individuals. Successful projects include a worm farming initiative for income generation, which teaches students how to cultivate and sell worms for composting.

With support from entities such as the KovsieACT office, CTM, the Bloem Shelter and the Bloemfontein National Hospital, the project has gained widespread recognition for its impactful work.

Additionally, the project’s efforts align with the graduate attributes of UFS’s Vision 130, which emphasises skills like communication, critical thinking, and professionalism. Terblanche highlighted the importance of these attributes in shaping well-rounded graduates.

Looking forward, the Community Engagement project plans to sustain its work, with upcoming initiatives like a sewing competition to further engage and empower students within the university community.

News Archive

UFS scoops up MACE special award for consistent excellence

2016-12-02

From the left: Martie Nortjé, Lerato Sebe, Thabo Kessah,
Lacea Loader, Lelanie de Wet, Leonie Bolleurs,
Leslé-Ann George, and Mamosa Makaya from the
UFS Communication and Brand Management team
at the MACE Excellence Awards, where they received
two Merit Awards, two Excellence Awards, four Gold Awards,
one Platinum Award, and one Severus Cerff: Special Award.

The Department of Communication and Brand Management at the University of the Free State (UFS) won ten awards during the Excellence Awards of the national association of Marketing, Advancement, and Communication in Education (MACE), held on 24 November 2016 in Cape Town. Hundred and sixty two awards were presented at the event.

At the awards ceremony, the department further received the Severus Cerff Award for demonstrating consistent and outstanding excellence in the 2016 Excellence Awards Programme.

The awards ceremony is part of the MACE Annual National Congress, which took place from 23 to 25 November 2016. The MACE Congress is a platform where experts from the fields of marketing, advancement, and communication share experiences and best practices. This year’s programme included speakers such as Dr Imtiaaz Sooliman, Founder of Gift of the Givers, Ruda Landman, Non-Executive Director of Media24 Limited, and Jonathan Shapiro, well-known cartoonist.

Lacea Loader, Director of the Department of Communication and Brand Management, said, “I am extremely proud of our achievements and I’m privileged to work with such a high-performing team. The fact that we received the Severus Cerff Award for consistent excellence is an additional, exceptional accomplishment.”

Other awards include a Platinum Award, four Gold Awards, two Excellence Awards, and two Merit Awards. Martie Nortjé, Assistant Director: Branding and Merchandise, received a Platinum Award for KovsieGear, the university’s merchandise shop. The Platinum Award is given to all the entries receiving a Gold Award of Excellence in a category, and the best entry in a division receives the award.

Leonie Bolleurs, Assistant Director: Internal Communication, received the Gold Awards for the Sound [W]right UFS student tone and voice guide, the Spaces and Places Video, the Student Bursary Fund Campaign: Photographs as well as the Excellence Awards for the Student Bursary Fund Campaign: Video and the Expanded Footprints Publication. Loader was awarded with the Gold Award for the Facilitation of the review of the UFS Language Policy. This award is given to the highest-scoring entry in every category.

Thabo Kessah, Senior Officer: Internal Communication at the Qwaqwa Campus, and Loader each received a Merit Award for the Ke Eo Taba Qwaqwa Newsletter and Prof Jonathan Jansen’s Commemorative Book: For such a time as this.

Earlier this year, KovsieGear received Gold at the 2016 Prism Awards of the Public Relations Institute of Southern Africa (PRISA). The B Safe Take Action campaign also recently received an award at the African Excellence Awards in Cape Town.

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