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29 August 2024 | Story Anthony Mthembu | Photo Harmse Photography
Ross van Reenen
Ross van Reenen, CEO of the Toyota Free State Cheetahs.

The Business School at the University of the Free State (UFS) recently hosted the CEO of the Toyota Free State Cheetahs, Ross van Reenen, for a guest lecture. Van Reenen presented the guest lecture in the Business School Auditorium on the UFS Bloemfontein Campus on 21 August 2024.

Reflecting on Van Reenen’s address

In a lecture addressed to an auditorium filled with UFS staff and students, Van Reenen’s talk was divided into several sections. Firstly, he spoke about the concept of the ‘black swan’ in reference to the book written by Nassim Nicholas Taleb, titled The Black Swan: The Impact of the Highly Improbable. Referring to Taleb’s book, Van Reenen defined a ‘black swan’ as a rare event that has a severe impact, and the occurrence of which people try to explain. He used some examples to explore this concept as well as its implications, including COVID-19 and its impact on the world, and the tragic death of the people in the Titanic disaster. However, he delved deeper into 9/11 and the extent of its impact, saying that “9/11 was a major wake-up call in the world economy”. Van Reenen highlighted how some companies such as Barclays, for which he previously consulted, had to work to be up and running after the collapse of the Twin Towers in 9/11.

In addition, Van Reenen’s lecture also touched on the importance of the first ninety days of a job after an individual has been employed. “Those first ninety days are crucial, as you have to establish yourself in a company where you are paid less than you are worth,” Van Reenen said. As such, he gave the audience insight into what they could focus on in that time frame. This includes focusing on the small wins, as well as ensuring that you are working at keeping the team together, as the team is an integral part of an organisation. 

Van Reenen concluded his address by speaking about his time as the CEO of the Toyota Free State Cheetahs, including some of the decisions he took to ensure the success of the organisation.

News Archive

UFS unveils Women’s Memorial Garden
2011-08-12

 

The Women’s Memorial Garden, between the Main and Chemistry building, seen from the top.
Photo: Siegwalt Küsel

Our university rewarded the hard work of women at the university by unveiling a Women’s Memorial Garden at our Bloemfontein Campus on National Women’s Day, 9 August 2011. University Staff, students, some members of our Council and other guests gathered at the university for the unveiling of the new memorial garden.

Prof. Driekie Hay, Vice-Rector: Academic, told the somewhat 50 people at the unveiling that it was a historic day for the UFS, as this was a sign of how far the university have come. Prof. Hay told the women at the function to be proud of their achievements. She said the purpose of Women’s Day was to celebrate the historic struggle and sacrifices of all South African women, especially those who fought against racism and sexism.

The Women’s Memorial Garden consists of a botanical garden with more than 80 plant species. In the middle of the garden is a stone statue with a wild fig tree planted within. Prof. Hay told the guests that the tree’s numerous seeds represent unity and is an indication of real understanding, knowledge and faith, characteristics women at our university should pursue to ensure a sustainable and prosperous future for the UFS. The University leadership will now embark on a process to identify and recognise women from the university community who have made significant contributions during its 107 years of existence.

The memorial garden was designed by Habitat Landscape Architects. Mr Siegwalt Küsel, an architect at the firm, said the garden was developed to be a living monument to women. He said they hope that the garden will become an active learning space for visitors.

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