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29 August 2024
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Story Anthony Mthembu
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Photo Harmse Photography
Ross van Reenen, CEO of the Toyota Free State Cheetahs.
The Business School at the University of the Free State (UFS) recently hosted the CEO of the Toyota Free State Cheetahs, Ross van Reenen, for a guest lecture. Van Reenen presented the guest lecture in the Business School Auditorium on the UFS Bloemfontein Campus on 21 August 2024.
Reflecting on Van Reenen’s address
In a lecture addressed to an auditorium filled with UFS staff and students, Van Reenen’s talk was divided into several sections. Firstly, he spoke about the concept of the ‘black swan’ in reference to the book written by Nassim Nicholas Taleb, titled The Black Swan: The Impact of the Highly Improbable. Referring to Taleb’s book, Van Reenen defined a ‘black swan’ as a rare event that has a severe impact, and the occurrence of which people try to explain. He used some examples to explore this concept as well as its implications, including COVID-19 and its impact on the world, and the tragic death of the people in the Titanic disaster. However, he delved deeper into 9/11 and the extent of its impact, saying that “9/11 was a major wake-up call in the world economy”. Van Reenen highlighted how some companies such as Barclays, for which he previously consulted, had to work to be up and running after the collapse of the Twin Towers in 9/11.
In addition, Van Reenen’s lecture also touched on the importance of the first ninety days of a job after an individual has been employed. “Those first ninety days are crucial, as you have to establish yourself in a company where you are paid less than you are worth,” Van Reenen said. As such, he gave the audience insight into what they could focus on in that time frame. This includes focusing on the small wins, as well as ensuring that you are working at keeping the team together, as the team is an integral part of an organisation.
Van Reenen concluded his address by speaking about his time as the CEO of the Toyota Free State Cheetahs, including some of the decisions he took to ensure the success of the organisation.
US professor makes the case for public scholarship
2011-08-17
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| The Eatman family from the left: Jasmin Eatman, Prof. Timothy Eatman and Mrs. Lorraine Eatman |
The university of the 21st century should not be an ivory tower; rather it should work with communities to co-create things of public value. This was one of the observations made by visiting US Prof. Timothy Eatman. He delivered a public lecture on the topic Public Scholarship and the democratisation of knowledge in the engaged university at the University of the Free State (UFS) on Monday, 15 August 2011. Prof. Eatman challenged people at the lecture to think about richer ways of thinking about engaged public scholarship and said they need to prepare for a new citizenry of academia.
Prof. Eatman, an assistant professor of Higher Education at Syracuse University in the United States, said that knowledge was revealed in diverse ways and advised institutions of higher education to demonstrate an increasing sensitivity to issues of relevance to public good. Prof. Eatman said the present era calls for the development of a more sophisticated understanding of knowledge creation.
Prof. Eatman, who is visiting our country for the first time, brought along his mother, Lorraine, and daughter, Jasmin, who performed a contemporary dance during the event. The family had been in Bloemfontein for the past week or so and Eatman expressed his gratitude to staff and people of Bloemfontein, saying he can deliver personal testimony to the beauty of the Free State.