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29 August 2024 | Story Anthony Mthembu | Photo Harmse Photography
Ross van Reenen
Ross van Reenen, CEO of the Toyota Free State Cheetahs.

The Business School at the University of the Free State (UFS) recently hosted the CEO of the Toyota Free State Cheetahs, Ross van Reenen, for a guest lecture. Van Reenen presented the guest lecture in the Business School Auditorium on the UFS Bloemfontein Campus on 21 August 2024.

Reflecting on Van Reenen’s address

In a lecture addressed to an auditorium filled with UFS staff and students, Van Reenen’s talk was divided into several sections. Firstly, he spoke about the concept of the ‘black swan’ in reference to the book written by Nassim Nicholas Taleb, titled The Black Swan: The Impact of the Highly Improbable. Referring to Taleb’s book, Van Reenen defined a ‘black swan’ as a rare event that has a severe impact, and the occurrence of which people try to explain. He used some examples to explore this concept as well as its implications, including COVID-19 and its impact on the world, and the tragic death of the people in the Titanic disaster. However, he delved deeper into 9/11 and the extent of its impact, saying that “9/11 was a major wake-up call in the world economy”. Van Reenen highlighted how some companies such as Barclays, for which he previously consulted, had to work to be up and running after the collapse of the Twin Towers in 9/11.

In addition, Van Reenen’s lecture also touched on the importance of the first ninety days of a job after an individual has been employed. “Those first ninety days are crucial, as you have to establish yourself in a company where you are paid less than you are worth,” Van Reenen said. As such, he gave the audience insight into what they could focus on in that time frame. This includes focusing on the small wins, as well as ensuring that you are working at keeping the team together, as the team is an integral part of an organisation. 

Van Reenen concluded his address by speaking about his time as the CEO of the Toyota Free State Cheetahs, including some of the decisions he took to ensure the success of the organisation.

News Archive

Gaza doctor speaks of hope and courage
2011-10-21

 
An emotional Dr Izzeldin Abuelaish talks about the loss of his three daughters 
Photo: Johan Roux

Listen to Dr Abuelaish's public lectures (audio)

In 2009 Israeli forces bombed the house of Palestinian doctor Izzeldin Abuelaish killing four people: three of his daughters and a niece. Speaking about this life-changing event, Dr Abuelaish delivered two public lectures at the University of the Free State (UFS) this week spreading the message of hope and peace.

Dr Abuelaish, who was introduced as the Nelson Mandela of Palestine by Prof. Jonathan Jansen, Vice-Chancellor and Rector, spoke emotionally about the loss of his daughters Bessan, Aya and Miyar.  He told the audience that there was no reason for them to be killed. His girls were armed with love, hope and education.

He urged people to have moral courage and encouraged them to strive for justice, truth and peace. When there is justice and truth, peace is a consequence. “As a medical doctor I never lose hope. By the end of this world we will forget what enemies did, but will never forget the silence of brothers.”

Dr Abuelaish spoke passionately about the role of women in society and said a country develops by how much it invests in women’s education. “We must realise the strongest members in a community are women. Women maintain the hope.”

Speaking about his life in the war, being born Palestinian, Dr Abuelaish said it was painful to hear that Palestinians are numbers and statistics. “When a soldier is killed in Iraq or another place, the screen speaks for days about what he ate and what he hoped for, others are figures and numbers.”

Dr Abuelaish, who wrote the book I shall not hate, A Gaza Doctor’s Transformational Journey of loss, Love and Change, said the death of his daughters made him stronger and more focused not to give up. “I swore to my daughters and God not to rest, I fully believe I will meet them one day. I will meet them with the big gift of justice.”  

Visit the website www.daughtersforlife.com to read more about Dr Izzeldin Abuelaish.

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