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29 August 2024 | Story Anthony Mthembu | Photo Harmse Photography
Ross van Reenen
Ross van Reenen, CEO of the Toyota Free State Cheetahs.

The Business School at the University of the Free State (UFS) recently hosted the CEO of the Toyota Free State Cheetahs, Ross van Reenen, for a guest lecture. Van Reenen presented the guest lecture in the Business School Auditorium on the UFS Bloemfontein Campus on 21 August 2024.

Reflecting on Van Reenen’s address

In a lecture addressed to an auditorium filled with UFS staff and students, Van Reenen’s talk was divided into several sections. Firstly, he spoke about the concept of the ‘black swan’ in reference to the book written by Nassim Nicholas Taleb, titled The Black Swan: The Impact of the Highly Improbable. Referring to Taleb’s book, Van Reenen defined a ‘black swan’ as a rare event that has a severe impact, and the occurrence of which people try to explain. He used some examples to explore this concept as well as its implications, including COVID-19 and its impact on the world, and the tragic death of the people in the Titanic disaster. However, he delved deeper into 9/11 and the extent of its impact, saying that “9/11 was a major wake-up call in the world economy”. Van Reenen highlighted how some companies such as Barclays, for which he previously consulted, had to work to be up and running after the collapse of the Twin Towers in 9/11.

In addition, Van Reenen’s lecture also touched on the importance of the first ninety days of a job after an individual has been employed. “Those first ninety days are crucial, as you have to establish yourself in a company where you are paid less than you are worth,” Van Reenen said. As such, he gave the audience insight into what they could focus on in that time frame. This includes focusing on the small wins, as well as ensuring that you are working at keeping the team together, as the team is an integral part of an organisation. 

Van Reenen concluded his address by speaking about his time as the CEO of the Toyota Free State Cheetahs, including some of the decisions he took to ensure the success of the organisation.

News Archive

UFS presents outstanding sprinting team
2012-01-26

 
Wayde van Niekerk and Gideon Trotter.

This is year is a very good season for athletics at our university with Wayde van Niekerk and Gideon Trotter, who are now part of the team.

Wayde, the world’s second-fastest 200 m junior athlete, was seen in action at the UFS’s first-year athletics meeting. This proud resident of Armentum Residence at our Bloemfontein Campus has enrolled as a first-year in the BA Extended Programme.

Gideon, an Africa junior 100 m champion, also enrolled for the University Preparation Programme this year with the purpose to continue with Human Movement Sciences later. He will soon be seen in action at the Inter-Provincial Yellow Pages Championships in Johannesburg.

"Kovsies is excited and privileged to welcome athletes of this quality on the campus. “With stars like Thuso Mpuang, silver-medal 200 m athlete at the World Student Championships, Sean de Klerk, SA 200 m Junior Champion 2010 and Kagisho Kumbane we can produce an outstanding sprinting team," states DB Prinsloo, Director: KovsieSport (acting).

 

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