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29 August 2024
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Story Anthony Mthembu
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Photo Harmse Photography
Ross van Reenen, CEO of the Toyota Free State Cheetahs.
The Business School at the University of the Free State (UFS) recently hosted the CEO of the Toyota Free State Cheetahs, Ross van Reenen, for a guest lecture. Van Reenen presented the guest lecture in the Business School Auditorium on the UFS Bloemfontein Campus on 21 August 2024.
Reflecting on Van Reenen’s address
In a lecture addressed to an auditorium filled with UFS staff and students, Van Reenen’s talk was divided into several sections. Firstly, he spoke about the concept of the ‘black swan’ in reference to the book written by Nassim Nicholas Taleb, titled The Black Swan: The Impact of the Highly Improbable. Referring to Taleb’s book, Van Reenen defined a ‘black swan’ as a rare event that has a severe impact, and the occurrence of which people try to explain. He used some examples to explore this concept as well as its implications, including COVID-19 and its impact on the world, and the tragic death of the people in the Titanic disaster. However, he delved deeper into 9/11 and the extent of its impact, saying that “9/11 was a major wake-up call in the world economy”. Van Reenen highlighted how some companies such as Barclays, for which he previously consulted, had to work to be up and running after the collapse of the Twin Towers in 9/11.
In addition, Van Reenen’s lecture also touched on the importance of the first ninety days of a job after an individual has been employed. “Those first ninety days are crucial, as you have to establish yourself in a company where you are paid less than you are worth,” Van Reenen said. As such, he gave the audience insight into what they could focus on in that time frame. This includes focusing on the small wins, as well as ensuring that you are working at keeping the team together, as the team is an integral part of an organisation.
Van Reenen concluded his address by speaking about his time as the CEO of the Toyota Free State Cheetahs, including some of the decisions he took to ensure the success of the organisation.
Running not just for fun
2014-08-11
Running is not always just for fun – or even exercise. Running can also help to raise awareness for family, safety and social responsibility.
As part of the 2014 Intravarsity programme, the Student Representative Council (SRC) of the Bloemfontein Campus organised a Women’s Day Fun Run for staff, students and members of the public. Proceeds of the 4 km race were donated to Families South Africa (FAMSA). This organisation highlights a safe and healthy functional family life as a national priority.
Although the event was marked with laughter and giddiness, it also focused attention on the university’s drive to make our campus a safe space – especially for our women. Those participants who best portrayed a message of anti-violence received branded t-shirts and beanies. Of these winners were a group of young ladies who used cosmetics to make themselves look assaulted. They each received the uniquely-branded merchandise displaying, ‘I’m a super safe super hero’.
The Women’s Day Fun Run reminded women to be aware of their surroundings and invest in their personal well-being. It also served to remind men to be respectful, watchful and actively involved in protecting the women and families in their lives.