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CEO of Toyota Free State Cheetahs delivers guest lecture during UFS visit

29 August 2024 | Story Anthony Mthembu | Photo Harmse Photography

The Business School at the University of the Free State (UFS) recently hosted the CEO of the Toyota Free State Cheetahs, Ross van Reenen, for a guest lecture. Van Reenen presented the guest lecture in the Business School Auditorium on the UFS Bloemfontein Campus on 21 August 2024.

Reflecting on Van Reenen’s address

In a lecture addressed to an auditorium filled with UFS staff and students, Van Reenen’s talk was divided into several sections. Firstly, he spoke about the concept of the ‘black swan’ in reference to the book written by Nassim Nicholas Taleb, titled The Black Swan: The Impact of the Highly Improbable. Referring to Taleb’s book, Van Reenen defined a ‘black swan’ as a rare event that has a severe impact, and the occurrence of which people try to explain. He used some examples to explore this concept as well as its implications, including COVID-19 and its impact on the world, and the tragic death of the people in the Titanic disaster. However, he delved deeper into 9/11 and the extent of its impact, saying that “9/11 was a major wake-up call in the world economy”. Van Reenen highlighted how some companies such as Barclays, for which he previously consulted, had to work to be up and running after the collapse of the Twin Towers in 9/11.

In addition, Van Reenen’s lecture also touched on the importance of the first ninety days of a job after an individual has been employed. “Those first ninety days are crucial, as you have to establish yourself in a company where you are paid less than you are worth,” Van Reenen said. As such, he gave the audience insight into what they could focus on in that time frame. This includes focusing on the small wins, as well as ensuring that you are working at keeping the team together, as the team is an integral part of an organisation.

Van Reenen concluded his address by speaking about his time as the CEO of the Toyota Free State Cheetahs, including some of the decisions he took to ensure the success of the organisation.

News Archive

Spring graduation ceremony

2006-09-15

A three-year old boy from Welkom, Kearabetswe Mokoena, stole the show at the spring graduation ceremony of the University of the Free State (UFS) in Bloemfontein. He was dressed in an exact replica of the academic outfit worn by his father, Mr Ketseletso Mokoena, who obtained his LLB degree from the UFS. The outfit was made by Kearabetswe’s mother Mrs Ennie Mokoena. From the left are Mr Mokoena, his son Kearabetswe, and Prof Frederick Fourie, Rector and Vice-Chancellor of the UFS.
Photo: Lacea Loader

Prof Mos Thulare (acting Rector and Vice-Chancellor of the Central University of Technology) obtained his LL.B. degree during the spring graduation ceremony of the University of the Free State (UFS) in Bloemfontein. On the photo, he is congratulated by Prof Frederick Fourie (Rector and Vice-Chancellor of the UFS).
Photo: Stephen Collett

Altogether five master's degrees in Physics were awarded during the University of the Free State's (UFS) spring graduation ceremony in Bloemfontein. It is the biggest group of master's degrees in the history of the UFS Department of Physics awarded during a graduation ceremony. From the left are: Richard Harris, Puleng Ramoshebi, Prof Hendrik Swart (Head of the UFS Department of Physics), Lisa Coetsee and Etienne Wurth. One of the students, Gerhard Olivier, was absent when the photo was taken.
Photo: Lacea Loader

Altogether 29 doctorates were awarded during the University of the Free State's (UFS) spring graduation ceremony in Bloemfontein. Some of the doctorandi are from the left: Drs Nicholas Mtshali (Chemistry), Candice Jansen van Rensburg (Zoology), Ina Claassens (Physics), Martin Ntwaeaborwa (Physics) and Vicki Tolmay (Plant Breeding).
Photo: Lacea Loader

A great number of students from Africa were among the 29 students who received their doctorates during the University of the Free State's (UFS) spring graduation ceremony in Bloemfontein. From the left are: Drs Amaha Kassahun (Grassland Science) and Tolessa Debele (Soil Science), both are from Ethiopia.

A number of doctorates were awarded to students across the world during the University of the Free State's (UFS) spring graduation ceremony held in Bloemfontein. From the left are: Drs Eli Kohn (from Israel who received a doctorate in Near Eastern Studies), Prof Philip Nel (UFS Department of Afro-asiatic. Studies, Sign Language and Language Practice), Prof Annette Wilkinson (Centre for Higher Education Studies and Development at the UFS) and Dr Padmanabhan Nair (from India who received a doctorate in Higher Education Studies). Prof Nel was Dr Kohn's co-promoter and Prof Wilkinson was Dr Nair's promoter.
Photo: Stephen Collett

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