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29 August 2024 | Story Anthony Mthembu | Photo Harmse Photography
Ross van Reenen
Ross van Reenen, CEO of the Toyota Free State Cheetahs.

The Business School at the University of the Free State (UFS) recently hosted the CEO of the Toyota Free State Cheetahs, Ross van Reenen, for a guest lecture. Van Reenen presented the guest lecture in the Business School Auditorium on the UFS Bloemfontein Campus on 21 August 2024.

Reflecting on Van Reenen’s address

In a lecture addressed to an auditorium filled with UFS staff and students, Van Reenen’s talk was divided into several sections. Firstly, he spoke about the concept of the ‘black swan’ in reference to the book written by Nassim Nicholas Taleb, titled The Black Swan: The Impact of the Highly Improbable. Referring to Taleb’s book, Van Reenen defined a ‘black swan’ as a rare event that has a severe impact, and the occurrence of which people try to explain. He used some examples to explore this concept as well as its implications, including COVID-19 and its impact on the world, and the tragic death of the people in the Titanic disaster. However, he delved deeper into 9/11 and the extent of its impact, saying that “9/11 was a major wake-up call in the world economy”. Van Reenen highlighted how some companies such as Barclays, for which he previously consulted, had to work to be up and running after the collapse of the Twin Towers in 9/11.

In addition, Van Reenen’s lecture also touched on the importance of the first ninety days of a job after an individual has been employed. “Those first ninety days are crucial, as you have to establish yourself in a company where you are paid less than you are worth,” Van Reenen said. As such, he gave the audience insight into what they could focus on in that time frame. This includes focusing on the small wins, as well as ensuring that you are working at keeping the team together, as the team is an integral part of an organisation. 

Van Reenen concluded his address by speaking about his time as the CEO of the Toyota Free State Cheetahs, including some of the decisions he took to ensure the success of the organisation.

News Archive

Tiny microbes may solve large problems of water contamination, says Prof Esta van Heerden
2014-12-08

Small solutions for big problems

According to Prof Esta van Heerden, professor in the Department of Microbial, Biochemical and Food Biotechnology at the University of the Free State (UFS), this might hold some truth in current terms of water treatment strategies for waste and industrial effluents.

“There is little doubt in popular literature that eminent water crises are looming, not only with respect to the supply, but quality and effectiveness of various treatment options as well. The UFS’s Department of Microbial, Biochemical and Food Biotechnology is partnering with the Technology Innovation Agency to evaluate water treatment technologies that are applied worldwide and to extend these new or adapted options to innovative and interested clients in South Africa,” says Prof Van Heerden.

“The research focuses on using extreme microbes to tackle big contaminations and the results are amazing,” says Prof Van Heerden.

These microbes are fast becoming the stars on sites and developing these exciting systems allows for greener treatment options. It is fascinating that they can deal with metals, including chromium and uranium, cyanide, petroleum and diesel.

Of utmost importance is the development of a treatment for acid mine drainage.

“Interests have been overwhelming and thus far partners have allowed pilot scale development on their sites with very promising results. These initiatives are driven by responsible partners who strive to be innovative and develop sustainable technologies for good quality water that can be released in the environment,” Prof Van Heerden says.

The research group has set up a pipeline to serve the water communities’ needs. It provides an accessible toolkit for water analysis. A tailor-made treatment option is also developed and showcased in the laboratories. It has the added benefit that Geosyntec Consultants, USA, will ensure faster roll-out by sharing their vast experience on any related aspects.

 

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