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29 August 2024 | Story Anthony Mthembu | Photo Harmse Photography
Ross van Reenen
Ross van Reenen, CEO of the Toyota Free State Cheetahs.

The Business School at the University of the Free State (UFS) recently hosted the CEO of the Toyota Free State Cheetahs, Ross van Reenen, for a guest lecture. Van Reenen presented the guest lecture in the Business School Auditorium on the UFS Bloemfontein Campus on 21 August 2024.

Reflecting on Van Reenen’s address

In a lecture addressed to an auditorium filled with UFS staff and students, Van Reenen’s talk was divided into several sections. Firstly, he spoke about the concept of the ‘black swan’ in reference to the book written by Nassim Nicholas Taleb, titled The Black Swan: The Impact of the Highly Improbable. Referring to Taleb’s book, Van Reenen defined a ‘black swan’ as a rare event that has a severe impact, and the occurrence of which people try to explain. He used some examples to explore this concept as well as its implications, including COVID-19 and its impact on the world, and the tragic death of the people in the Titanic disaster. However, he delved deeper into 9/11 and the extent of its impact, saying that “9/11 was a major wake-up call in the world economy”. Van Reenen highlighted how some companies such as Barclays, for which he previously consulted, had to work to be up and running after the collapse of the Twin Towers in 9/11.

In addition, Van Reenen’s lecture also touched on the importance of the first ninety days of a job after an individual has been employed. “Those first ninety days are crucial, as you have to establish yourself in a company where you are paid less than you are worth,” Van Reenen said. As such, he gave the audience insight into what they could focus on in that time frame. This includes focusing on the small wins, as well as ensuring that you are working at keeping the team together, as the team is an integral part of an organisation. 

Van Reenen concluded his address by speaking about his time as the CEO of the Toyota Free State Cheetahs, including some of the decisions he took to ensure the success of the organisation.

News Archive

Splendid Summer Graduation concludes 2014 ceremonies
2014-12-11

  • Photo Gallery Afternoon session;  Morning session
  • YouTube

On Thursday 11 December 2014, the university awarded a total of 392 qualifications during our Summer Graduation Ceremony in the Callie Human Centre on the Bloemfontein Campus. Of these, 225 were awarded to graduates from the Faculty of Health Sciences, while 134 master’s degrees and 33 PhDs were awarded in the other six faculties. Another 74 diplomas and 56 certificates were also awarded in the School for Open Learning.

Well-known radio personality, Redi Thlabi, and acclaimed cardiothoracic surgeon, Dr Susan Vosloo, encouraged and inspired the graduates during the two ceremonies on the day.

During the morning session, Thlabi imparted some of the valuable lessons she learned in her personal life as well as in her career. She encouraged graduates to change the script of our country for future generations, to be mindful of others and to find meaning in whatever you do.

“Those who have a platform, a voice and an education have the power to help others further on their journey,” Thlabi said. “I believe we are living in an exciting time – a time to leave a legacy behind, a time to make a mark in this world.”

Graduates from the Faculty of Health Sciences and the School for Open Learning were addressed by Dr Vosloo during the second ceremony.

Dr Vosloo often referred to the success of transformation at our university and added that few successes are achieved without adversity. She encouraged the afternoon’s graduates to become professionals with a high sense of dignity, accountability and transparency in their workplace.

“Remember that you and you alone are able to decide what your approach will be in anything in life from here on forward,” she said.

Dr Vosloo, a Kovsie alumnus, graduated in 1980. Shortly after this, she became the first female heart surgeon in South Africa. She is currently in independent private practice at Christiaan Barnard Memorial Hospital, having also worked from 1998 untill 2012 at the Vincent Pallotti Hospital in Cape Town.

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