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CEO of Toyota Free State Cheetahs delivers guest lecture during UFS visit

29 August 2024 | Story Anthony Mthembu | Photo Harmse Photography

The Business School at the University of the Free State (UFS) recently hosted the CEO of the Toyota Free State Cheetahs, Ross van Reenen, for a guest lecture. Van Reenen presented the guest lecture in the Business School Auditorium on the UFS Bloemfontein Campus on 21 August 2024.

Reflecting on Van Reenen’s address

In a lecture addressed to an auditorium filled with UFS staff and students, Van Reenen’s talk was divided into several sections. Firstly, he spoke about the concept of the ‘black swan’ in reference to the book written by Nassim Nicholas Taleb, titled The Black Swan: The Impact of the Highly Improbable. Referring to Taleb’s book, Van Reenen defined a ‘black swan’ as a rare event that has a severe impact, and the occurrence of which people try to explain. He used some examples to explore this concept as well as its implications, including COVID-19 and its impact on the world, and the tragic death of the people in the Titanic disaster. However, he delved deeper into 9/11 and the extent of its impact, saying that “9/11 was a major wake-up call in the world economy”. Van Reenen highlighted how some companies such as Barclays, for which he previously consulted, had to work to be up and running after the collapse of the Twin Towers in 9/11.

In addition, Van Reenen’s lecture also touched on the importance of the first ninety days of a job after an individual has been employed. “Those first ninety days are crucial, as you have to establish yourself in a company where you are paid less than you are worth,” Van Reenen said. As such, he gave the audience insight into what they could focus on in that time frame. This includes focusing on the small wins, as well as ensuring that you are working at keeping the team together, as the team is an integral part of an organisation.

Van Reenen concluded his address by speaking about his time as the CEO of the Toyota Free State Cheetahs, including some of the decisions he took to ensure the success of the organisation.

News Archive

Colloquium probes solutions for student hunger

2015-08-03

While higher education is deemed necessary for future financial security, high tuition and accommodation fees, as well as increasing food prices, are forcing students to drop out of university.

Dr Louise van den Berg, Senior Lecturer and Researcher at the University of the Free State (UFS), says university campuses are not often associated with food insecurity, but, due to the increase in first-generation students and students of low-income households receiving tertiary education, student hunger at some of the country’s prominent campuses needs urgent intervention.

On 14 August 2015, the University of the Free State (UFS) will host the first higher education colloquium in the country, on food insecurity on university campuses. Best practices will be shared, exploring the available research on student food insecurity at institutions of higher education. Programme of the colloquium.

A study by the UFS Department of Nutrition and Dietetics found that as many as 60% of students on our campuses were food-insecure, and experienced hunger. This study was the first of its kind in South Africa, and led to the No Student Hungry Bursary Programme (NSH) at the UFS. The level of severe food insecurity reported was much higher than that reported in Australia, New York, and Hawaii by the only other three studies that have been done.

“The UFS is not the only campus struggling with food insecurity,” say Dr Van den Bergh.

“The general misconception is that a student, having money for studies, should have money for food. Funders need to reassess bursaries, keeping issues such as food insecurity in mind, and not just focusing on tuition.”

Bursaries, especially government funding, became easily available to bridge the inequality gap in our country.

“Although bursaries pay for tuition, many students have no resources for food. Universities currently have a 50% drop-out rate currently, with many students dropping out due to poverty.”

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