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29 August 2024 | Story Anthony Mthembu | Photo Harmse Photography
Ross van Reenen
Ross van Reenen, CEO of the Toyota Free State Cheetahs.

The Business School at the University of the Free State (UFS) recently hosted the CEO of the Toyota Free State Cheetahs, Ross van Reenen, for a guest lecture. Van Reenen presented the guest lecture in the Business School Auditorium on the UFS Bloemfontein Campus on 21 August 2024.

Reflecting on Van Reenen’s address

In a lecture addressed to an auditorium filled with UFS staff and students, Van Reenen’s talk was divided into several sections. Firstly, he spoke about the concept of the ‘black swan’ in reference to the book written by Nassim Nicholas Taleb, titled The Black Swan: The Impact of the Highly Improbable. Referring to Taleb’s book, Van Reenen defined a ‘black swan’ as a rare event that has a severe impact, and the occurrence of which people try to explain. He used some examples to explore this concept as well as its implications, including COVID-19 and its impact on the world, and the tragic death of the people in the Titanic disaster. However, he delved deeper into 9/11 and the extent of its impact, saying that “9/11 was a major wake-up call in the world economy”. Van Reenen highlighted how some companies such as Barclays, for which he previously consulted, had to work to be up and running after the collapse of the Twin Towers in 9/11.

In addition, Van Reenen’s lecture also touched on the importance of the first ninety days of a job after an individual has been employed. “Those first ninety days are crucial, as you have to establish yourself in a company where you are paid less than you are worth,” Van Reenen said. As such, he gave the audience insight into what they could focus on in that time frame. This includes focusing on the small wins, as well as ensuring that you are working at keeping the team together, as the team is an integral part of an organisation. 

Van Reenen concluded his address by speaking about his time as the CEO of the Toyota Free State Cheetahs, including some of the decisions he took to ensure the success of the organisation.

News Archive

Three minutes for research
2015-08-19

Sixty-three researchers, three minutes each. This is the Three-Minute-Thesis competition (3MT) for master’s and doctoral students countrywide, presented by the Postgraduate School at the University of the Free State.

For the first time, this international competition will be presented on a national level in South Africa, with students from more than ten of the most prominent universities in the country taking part. During the competition, each researcher has to give a presentation on his/her research in three minutes.

Mr Katleho Nyaile, the competition organiser, says the 3MT is part of the Postgraduate School’s initiative to highlight and to boost postgraduate research.

The 3MT competition originated at the University of Queensland, Australia. Since its inception in 2010, it has developed into an international trend. Currently, the 3MT is presented in Australia, the USA, and the UK.

For the competition, participants are given only three minutes to explain their research. In this short time, they have to explain not only the problem and the methodology, but also why this research is important. Participants are allowed to make use of only one piece of static imaging material for support.

“It is not only great fun, but also a learning opportunity for the researchers. The competition supports the capacity of the researchers to convey the essence of their theses effectively. This is something that researchers sometimes find very difficult.”

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