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CEO of Toyota Free State Cheetahs delivers guest lecture during UFS visit

29 August 2024 | Story Anthony Mthembu | Photo Harmse Photography

The Business School at the University of the Free State (UFS) recently hosted the CEO of the Toyota Free State Cheetahs, Ross van Reenen, for a guest lecture. Van Reenen presented the guest lecture in the Business School Auditorium on the UFS Bloemfontein Campus on 21 August 2024.

Reflecting on Van Reenen’s address

In a lecture addressed to an auditorium filled with UFS staff and students, Van Reenen’s talk was divided into several sections. Firstly, he spoke about the concept of the ‘black swan’ in reference to the book written by Nassim Nicholas Taleb, titled The Black Swan: The Impact of the Highly Improbable. Referring to Taleb’s book, Van Reenen defined a ‘black swan’ as a rare event that has a severe impact, and the occurrence of which people try to explain. He used some examples to explore this concept as well as its implications, including COVID-19 and its impact on the world, and the tragic death of the people in the Titanic disaster. However, he delved deeper into 9/11 and the extent of its impact, saying that “9/11 was a major wake-up call in the world economy”. Van Reenen highlighted how some companies such as Barclays, for which he previously consulted, had to work to be up and running after the collapse of the Twin Towers in 9/11.

In addition, Van Reenen’s lecture also touched on the importance of the first ninety days of a job after an individual has been employed. “Those first ninety days are crucial, as you have to establish yourself in a company where you are paid less than you are worth,” Van Reenen said. As such, he gave the audience insight into what they could focus on in that time frame. This includes focusing on the small wins, as well as ensuring that you are working at keeping the team together, as the team is an integral part of an organisation.

Van Reenen concluded his address by speaking about his time as the CEO of the Toyota Free State Cheetahs, including some of the decisions he took to ensure the success of the organisation.

News Archive

Researchers reach out across continents in giraffe research

2015-09-18

Dr Francois Deacon and Prof Fred Bercovitch
busy with field work.

Researcher Dr Francois Deacon from the Department of Animal, Wildlife, and Grassland Sciences at the University of the Free State is conducting research with renowned wildlife scientist, Prof Fred Bercovitch, from the Center for International Collaboration and Advanced Studies in Primatology, Kyoto University Primate Research Institute in Japan.

Dr Deacon’s ground-breaking research has attracted international media attention. Together with Prof Nico Smit, he equipped giraffes with GPS collars, and conducted research based on this initiative. “Satellite tracking is proving to be extremely valuable in the wildlife environment. The unit is based on a mobile global two-way communication platform, utilising two-way data satellite communication, complete with GPS systems.”

Prof Bercovitch was involved with GPS tracking from elephants to koala bears.

Some of the highlights of the joint research on giraffes by Dr Deacon and Prof Bercovitch focus on:

• How much time do certain giraffes spend with, and away from, one another
• How do the home ranges of herds and individual giraffe overlap
• Do genetically-related animals spend more time together than non-genetically-related animals
• How much time do the young bulls, adult bulls, and dominant bulls spend with cow herds
• Herd interactions and social behaviours of giraffe
• The role of the veld and diet on animal behaviour and distribution

Their research article, “Gazing at a giraffe gyroscope: Where are we going?”, which was published in the African Journal of Ecology, assesses recent research by exploring five primary questions:

- How many (sub) species of giraffe exist?
- What are the dynamics of giraffe herds?
- How do giraffe communicate?
- What is the role of sexual selection in giraffe reproduction?
- How many giraffe reside in Africa?

They conclude this article by emphasising that the most essential issue is to develop conservation management plans that will save a wonderful species from extinction, and which will also enable scientists to conduct additional research aimed at answering their five questions.

In addition, they are working together on a grand proposal to get National Geographic to cover their work.

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