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29 August 2024 | Story Anthony Mthembu | Photo Harmse Photography
Ross van Reenen
Ross van Reenen, CEO of the Toyota Free State Cheetahs.

The Business School at the University of the Free State (UFS) recently hosted the CEO of the Toyota Free State Cheetahs, Ross van Reenen, for a guest lecture. Van Reenen presented the guest lecture in the Business School Auditorium on the UFS Bloemfontein Campus on 21 August 2024.

Reflecting on Van Reenen’s address

In a lecture addressed to an auditorium filled with UFS staff and students, Van Reenen’s talk was divided into several sections. Firstly, he spoke about the concept of the ‘black swan’ in reference to the book written by Nassim Nicholas Taleb, titled The Black Swan: The Impact of the Highly Improbable. Referring to Taleb’s book, Van Reenen defined a ‘black swan’ as a rare event that has a severe impact, and the occurrence of which people try to explain. He used some examples to explore this concept as well as its implications, including COVID-19 and its impact on the world, and the tragic death of the people in the Titanic disaster. However, he delved deeper into 9/11 and the extent of its impact, saying that “9/11 was a major wake-up call in the world economy”. Van Reenen highlighted how some companies such as Barclays, for which he previously consulted, had to work to be up and running after the collapse of the Twin Towers in 9/11.

In addition, Van Reenen’s lecture also touched on the importance of the first ninety days of a job after an individual has been employed. “Those first ninety days are crucial, as you have to establish yourself in a company where you are paid less than you are worth,” Van Reenen said. As such, he gave the audience insight into what they could focus on in that time frame. This includes focusing on the small wins, as well as ensuring that you are working at keeping the team together, as the team is an integral part of an organisation. 

Van Reenen concluded his address by speaking about his time as the CEO of the Toyota Free State Cheetahs, including some of the decisions he took to ensure the success of the organisation.

News Archive

Prof Heidi Hudson appointed to international Committee on the Status of Women
2015-11-24

Prof Heidi Hudson is looking forward to advancing women scholars globally
Photo: Supplied

Prof Heidi Hudson, director of the Centre for Africa Studies at the University of the Free State, was recently appointed by the President of the International Studies Association (ISA) to serve on the Committee on the Status of Women from March 2016 to April 2018. 

Representing over 100 countries, ISA has more than 6 500 members in North America and internationally, and is the most respected and widely-known scholarly association in the field of International Studies. 

She anticipates that her role on the committee will complement her research interests in feminist security theory and practice in Africa. “I am looking forward to playing a part in the advancement of southern scholars, and the promotion of their voice in global academe.”   

Prior to Professor Hudson’s appointment, she served as a member of the executive of the Feminist Theory and Gender Studies (FTGS) Section of ISA.

Representing women of the world in academia

The Committee on the Status of Women has the task of reviewing the status of women in the profession, and making recommendations to the president and the Governing Council of ISA on ways of tracking and increasing the status and visibility of women in the profession.

“Some of the goals of the committee for the 2014 to 2016 period include reaching out to women scholars in the global south; creating an ISA networking website for women scholars; and surveying perceptions of the international relations climate and its needs,” said Prof Hudson. It is also responsible for “tracking gender balance within ISA and its journals, and supporting ISA regions in fulfilling the mission of the Committee on the Status of Women,” she added.

Connecting scholars globally since 1959

The ISA has been the premier organisation for connecting scholars and practitioners in fields of international studies, and promoting research and education. ISA cooperates with 57 international studies organisations in more than 30 countries, is a member of the International Social Science Council, and enjoys non-governmental consultative status at the United Nations.

Prof Hudson’s research interests concentrate on discursive and material gender deficits of liberal peacebuilding in the post colony, amongst other subjects. She is also co-editor of International Feminist Journal of Politics.

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