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29 August 2024 | Story Anthony Mthembu | Photo Harmse Photography
Ross van Reenen
Ross van Reenen, CEO of the Toyota Free State Cheetahs.

The Business School at the University of the Free State (UFS) recently hosted the CEO of the Toyota Free State Cheetahs, Ross van Reenen, for a guest lecture. Van Reenen presented the guest lecture in the Business School Auditorium on the UFS Bloemfontein Campus on 21 August 2024.

Reflecting on Van Reenen’s address

In a lecture addressed to an auditorium filled with UFS staff and students, Van Reenen’s talk was divided into several sections. Firstly, he spoke about the concept of the ‘black swan’ in reference to the book written by Nassim Nicholas Taleb, titled The Black Swan: The Impact of the Highly Improbable. Referring to Taleb’s book, Van Reenen defined a ‘black swan’ as a rare event that has a severe impact, and the occurrence of which people try to explain. He used some examples to explore this concept as well as its implications, including COVID-19 and its impact on the world, and the tragic death of the people in the Titanic disaster. However, he delved deeper into 9/11 and the extent of its impact, saying that “9/11 was a major wake-up call in the world economy”. Van Reenen highlighted how some companies such as Barclays, for which he previously consulted, had to work to be up and running after the collapse of the Twin Towers in 9/11.

In addition, Van Reenen’s lecture also touched on the importance of the first ninety days of a job after an individual has been employed. “Those first ninety days are crucial, as you have to establish yourself in a company where you are paid less than you are worth,” Van Reenen said. As such, he gave the audience insight into what they could focus on in that time frame. This includes focusing on the small wins, as well as ensuring that you are working at keeping the team together, as the team is an integral part of an organisation. 

Van Reenen concluded his address by speaking about his time as the CEO of the Toyota Free State Cheetahs, including some of the decisions he took to ensure the success of the organisation.

News Archive

UFS Centenary 2004/05 : October snippets
2004-10-06

CENTENARY CONFERENCE
The proposed Centenary Conference on Democracy, Diversity and Development : Towards a mature and robust society – A critical discourse, refers. Unfortunately many invited contributors are unable to attend on the proposed dates (12 to 15 October 2004) prompting the UFS management to reconsider the timing of the conference. The UFS management has therefore decided to postpone this conference until an appropriate time in 2005.

As a result of this postponement the SAUVCA activities will also no longer be part of the October programme in Bloemfontein.

CENTENARY COMPLEX
The rehabilitation of the existing Reitz Hall and adjoining residence into the Centenary Complex is almost complete.

The inauguration of the complex – Reitz Hall and DF Malherbe House – will take place on Tuesday, the 12th of October 2004. A special open day from 11:00 until 16:00 is planned to enable all staff and students to visit this prestige complex. More detail will be available early October 2004.

FILM PREMIERE
The premiere of an UFS commissioned documentary, as part of its Centenary celebrations, on the remarkable leadership, reconciliatory and nation-building role of King Moshoeshoe, the Basotho leader of the nineteenth century, will take place on Wednesday, the 13th of October 2004. The director of this commissioned documentary is the well-known Max du Preez. Although this event is open to invited guests only, the documentary will also be screened by the SABC later this year. It will also be screened at several other occasions to enable staff and students to experience and discuss this film.

With this film and other projects the University of the Free State wishes to celebrate the legacy of this extraordinary African leader for the Free State and for South Africa.

CENTENARY HONORARY DOCTORATE GRADUATION CEREMONY
A special Honorary Doctorate Graduation Ceremony will take place on the 14th of October 2004 at 19:00 in front of the Main Building on the UFS campus. Twelve honorary doctorate degrees will be awarded to a diverse group of outstanding South Africans and international scholars. The Rector requests the attendance of all staff and students in large numbers during this prestige event.

The following candidates will receive an honorary doctorate degree: Me Antjie Krog, Prof Jakes Gerwel, Mr Karel Schoeman, Dr Frederick van Zyl Slabbert, Prof Saleem Badat, Dr Khotso Mokhele, Prof Robert Bringle, Prof Leo Quayle, Prof Jack de Wet, Prof Kerneels Nel (posthumous), Prof Boelie Wessels en Prof Jaap Steyn .

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