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CEO of Toyota Free State Cheetahs delivers guest lecture during UFS visit

29 August 2024 | Story Anthony Mthembu | Photo Harmse Photography

The Business School at the University of the Free State (UFS) recently hosted the CEO of the Toyota Free State Cheetahs, Ross van Reenen, for a guest lecture. Van Reenen presented the guest lecture in the Business School Auditorium on the UFS Bloemfontein Campus on 21 August 2024.

Reflecting on Van Reenen’s address

In a lecture addressed to an auditorium filled with UFS staff and students, Van Reenen’s talk was divided into several sections. Firstly, he spoke about the concept of the ‘black swan’ in reference to the book written by Nassim Nicholas Taleb, titled The Black Swan: The Impact of the Highly Improbable. Referring to Taleb’s book, Van Reenen defined a ‘black swan’ as a rare event that has a severe impact, and the occurrence of which people try to explain. He used some examples to explore this concept as well as its implications, including COVID-19 and its impact on the world, and the tragic death of the people in the Titanic disaster. However, he delved deeper into 9/11 and the extent of its impact, saying that “9/11 was a major wake-up call in the world economy”. Van Reenen highlighted how some companies such as Barclays, for which he previously consulted, had to work to be up and running after the collapse of the Twin Towers in 9/11.

In addition, Van Reenen’s lecture also touched on the importance of the first ninety days of a job after an individual has been employed. “Those first ninety days are crucial, as you have to establish yourself in a company where you are paid less than you are worth,” Van Reenen said. As such, he gave the audience insight into what they could focus on in that time frame. This includes focusing on the small wins, as well as ensuring that you are working at keeping the team together, as the team is an integral part of an organisation.

Van Reenen concluded his address by speaking about his time as the CEO of the Toyota Free State Cheetahs, including some of the decisions he took to ensure the success of the organisation.

News Archive

Meet our Council: Christo Dippenaar, 'n oud-Kovsie vir oud-Kovsies

2016-12-26

Christo Dippenaar, former Kovsie
and current UFS councillor.
Photo: Johann Roux

Christo Dippenaar knows the University of the Free State (UFS) very well. He started his studies at the UFS in 1992 and later obtained a BProc degree. During his years at university, he was Prime of Hendrik Verwoerd Residence (1994), served on the Student Representative Council in the portfolio Men Intern (1995), and in the following year he was Deputy President of the Student Representative Council. He was also residence head of the former Reitz Apartments.

A thorough knowledge of the university
Thanks to this broad background, he has a thorough knowledge of the university, its history, procedures, principles and its people. It is therefore no surprise that Dippenaar was elected to the Council by UFS alumni. Dippenaar, or “Dippies” as he is also known, has served on the Council since 2014. In addition, he has a child who is currently studying at the UFS and therefore he has more than just a theoretical interest in what is happening at the UFS.

He is of the opinion that, in his capacity as UFS councillor, he could be a true mouthpiece for former Kovsies.

"As councillor, I can ask the necessary questions to ensure fair and just treatment of all stakeholders."

A man with diverse interests
His legal knowledge also comes in handy in his role as councillor. Dippenaar was formerly employed at Honey Attorneys and at Horn and Van Rensburg, but in 2008 he started his own practice which is also operating in Lesotho.

He describes his wife, Hanlie, as his best friend and soul mate. His eldest son, Johann, is studying BSc Quantity Surveying at the UFS, while another son, Pieter, is in Grade 10 in Grey College. His daughter, Anneke, is in Grade 6 in Universitas Primary.

Asked about his passions, he says rugby and fine Brahman cross-breed cattle are equally attractive to him. Thus, a man with diverse interests and a highly demanding career, but also a former Kovsie with a passion for other former Kovsies and for his alma mater.

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