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29 August 2024 | Story Anthony Mthembu | Photo Harmse Photography
Ross van Reenen
Ross van Reenen, CEO of the Toyota Free State Cheetahs.

The Business School at the University of the Free State (UFS) recently hosted the CEO of the Toyota Free State Cheetahs, Ross van Reenen, for a guest lecture. Van Reenen presented the guest lecture in the Business School Auditorium on the UFS Bloemfontein Campus on 21 August 2024.

Reflecting on Van Reenen’s address

In a lecture addressed to an auditorium filled with UFS staff and students, Van Reenen’s talk was divided into several sections. Firstly, he spoke about the concept of the ‘black swan’ in reference to the book written by Nassim Nicholas Taleb, titled The Black Swan: The Impact of the Highly Improbable. Referring to Taleb’s book, Van Reenen defined a ‘black swan’ as a rare event that has a severe impact, and the occurrence of which people try to explain. He used some examples to explore this concept as well as its implications, including COVID-19 and its impact on the world, and the tragic death of the people in the Titanic disaster. However, he delved deeper into 9/11 and the extent of its impact, saying that “9/11 was a major wake-up call in the world economy”. Van Reenen highlighted how some companies such as Barclays, for which he previously consulted, had to work to be up and running after the collapse of the Twin Towers in 9/11.

In addition, Van Reenen’s lecture also touched on the importance of the first ninety days of a job after an individual has been employed. “Those first ninety days are crucial, as you have to establish yourself in a company where you are paid less than you are worth,” Van Reenen said. As such, he gave the audience insight into what they could focus on in that time frame. This includes focusing on the small wins, as well as ensuring that you are working at keeping the team together, as the team is an integral part of an organisation. 

Van Reenen concluded his address by speaking about his time as the CEO of the Toyota Free State Cheetahs, including some of the decisions he took to ensure the success of the organisation.

News Archive

UFS Professor on his new book on Boko Haram
2017-02-01

Description: Prof Hussein Solomon, Senior Professor  Tags: Prof Hussein Solomon, Senior Professor

Prof Hussein Solomon, Senior Professor
in the Department of Political Studies and
Governance at the UFS and co-editor of the
book titled Understanding Boko Haram:
Terrorism and Insurgency in Africa
.
Photo: Charl Devenish

Understanding the nature of the Boko Haram insurgency in northeast Nigeria is exactly what Prof Hussein Solomon from the Department of Political Studies and Governance at the University of the Free State (UFS) has set out to do.

Understanding the emergence of Boko Haram
Prof Solomon says tens of thousands of people have been killed in northeast Nigeria and neighbouring states as a result of the violence unleashed by the terrorist group. With the help of his co-editor, Prof Jim Hentz, who is an army colonel and lecturer at the Virginia Military Institute in the US, they set out to “understand the emergence of Boko Haram in a historical, sociological, economic and political context”.

In his book, titled Understanding Boko Haram: Terrorism and Insurgency in Africa, Prof Solomon “seeks to understand the emergence of Boko Haram in a historical, sociological, economic and political context”.

Book launch to take place in Chicago in the US
In his previous book, Islamic State and the Coming Global Confrontation, he analyses the origins and organisational structure of the Islamic State. Although an entirely new topic, but within the broad theme of political Islam, this book focuses more on how Boko Haram has become part of the Islamic State’s franchise in West Africa.

The book, which took more than a year to write, is based on secondary research, followed by primary documents and interviews done on the ground in Nigeria. It will be of much interest to students of terrorism and political violence, insurgencies, African politics, war and conflict studies, and international relations in general.

The official launch will take place at the African Studies Association’s annual meeting and takes place from 16-18 November 2017, in Chicago in the US.

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