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29 August 2024 | Story Anthony Mthembu | Photo Harmse Photography
Ross van Reenen
Ross van Reenen, CEO of the Toyota Free State Cheetahs.

The Business School at the University of the Free State (UFS) recently hosted the CEO of the Toyota Free State Cheetahs, Ross van Reenen, for a guest lecture. Van Reenen presented the guest lecture in the Business School Auditorium on the UFS Bloemfontein Campus on 21 August 2024.

Reflecting on Van Reenen’s address

In a lecture addressed to an auditorium filled with UFS staff and students, Van Reenen’s talk was divided into several sections. Firstly, he spoke about the concept of the ‘black swan’ in reference to the book written by Nassim Nicholas Taleb, titled The Black Swan: The Impact of the Highly Improbable. Referring to Taleb’s book, Van Reenen defined a ‘black swan’ as a rare event that has a severe impact, and the occurrence of which people try to explain. He used some examples to explore this concept as well as its implications, including COVID-19 and its impact on the world, and the tragic death of the people in the Titanic disaster. However, he delved deeper into 9/11 and the extent of its impact, saying that “9/11 was a major wake-up call in the world economy”. Van Reenen highlighted how some companies such as Barclays, for which he previously consulted, had to work to be up and running after the collapse of the Twin Towers in 9/11.

In addition, Van Reenen’s lecture also touched on the importance of the first ninety days of a job after an individual has been employed. “Those first ninety days are crucial, as you have to establish yourself in a company where you are paid less than you are worth,” Van Reenen said. As such, he gave the audience insight into what they could focus on in that time frame. This includes focusing on the small wins, as well as ensuring that you are working at keeping the team together, as the team is an integral part of an organisation. 

Van Reenen concluded his address by speaking about his time as the CEO of the Toyota Free State Cheetahs, including some of the decisions he took to ensure the success of the organisation.

News Archive

UFS lays criminal charges against students
2008-02-28

Statement by Mr Anton Fisher, Director: Strategic Communication at the University of the Free State (UFS)

The management of the University of the Free State (UFS) has today instructed its attorneys to formulate criminal charges against four students who were involved in the production of an extremely offensive and racist video.

This follows other action taken late yesterday to prohibit two of the four students from the Reitz men’s residence from the campus. The other two students who can be seen in the video have since completed their studies and are no longer on campus.

Further steps are in the pipeline as the internal disciplinary procedure of the university must also take its course.

The Rector and Vice-Chancellor of the UFS, Prof. Frederick Fourie, has condemned the video and the gross violation of human rights that it portrays and has promised to deal swiftly and firmly with this matter.

This morning Prof. Fourie met personally with the workers who were tricked into taking part in the video and apologised to them face to face. Counselling is being arranged for the workers.

The management has also suspended lectures today in a proactive step to allow the emotions of staff and students to calm down. Lectures will resume tomorrow (Thursday 28 February 2008).

This follows a protest march earlier today against the extremely offensive and racist video which shows white students staging a mock “integration” of black workers in the residence.

After the march the management received memoranda from student organisations and two trade unions, NEHAWU and UVPERSU, about the video.

The students and the unions have made certain demands that the management will consider and respond to as soon as possible.

While the march proceeded peacefully, there have been sporadic incidents of intimidation and damage to property. Five students were arrested.

Prof. Fourie has appealed to students to act in solidarity with the management against the scourge of racism and to support the UFS in its policy to integrate student residences.


Media Release
Issued by: Lacea Loader
Assistant Director: Media Liaison
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl.stg@ufs.ac.za  
27 February 2008
 

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