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05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope
MACE Winners 2024
From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence. 

News Archive

Six Kovsies included in Mail & Guardian’s top 200
2017-07-28

 Description: Karla Mostert Tags: Mail & Guardian, 200 Young South Africans, Candice Thikeson, Karla Mostert, Lerato Machetela, Mandela Rhodes Scholar, Thapelo Mokoatsi

The Protea Karla Mostert, who is busy with her master’s degree
in Dietetics at the UFS, experienced a wonderful year
on the netball court. Photo: Johan Roux 

Being on the Mail & Guardian 200 Young South Africans list for 2017, gives her a platform to share with South Africa what she does. This is according to Candice Thikeson. “I want to inspire people to follow their passion and pursue their dreams, and Mail & Guardian 200 Young South Africans allows me to do so.”

The art historian, who is included in the Arts & Entertainment category, is one of six current and former students of the University of the Free State (UFS) featured in the prestigious list. The others are Zola Valashiya (Civil Society), Lerato Machetela (Education), Thapelo Mokoatsi (Film and Media), Karla Mostert (Sport), and Nokuthula Sithole (Politics & Government).

Every year, the Mail & Guardian honours exceptional young citizens under the age of 35 who has made an impact in their respective fields. A special event for this year’s chosen ones was hosted at Emperors Palace in Johannesburg on 29 June 2017.

Making a statement for art historians
Thikeson, a Mandela Rhodes Scholar, Bright Young Mind, and recipient of the Abe Bailey Travel Bursary, says she feels honoured. “To me, this means that the impact I am making in the arts is being felt. There are very few art historians in South Africa, and because of this, people don’t often know what this profession entails.”

Inspiring people from all walks of life
She says the reaction from friends, family, colleagues, and acquaintances have been overwhelming. “The most heart-warming thing for me has been having men tell me that I inspire them. As women, we are often told that we are inspirations for little girls, but women can and do inspire, challenge, and motivate men too.”
She was appointed as a junior lecturer in the Department of Art History at the UFS in January. This, and being a Mandela Rhodes Scholar, is some of her career highlights. She is also enrolled for a research master’s degree in Art History and Image Studies.

UFS students on the Mail & Guardian 200 Young South Africans list:
• Zola Valashiya (Civil Society) – Co-founder and director, Debate Afrika
• Lerato Machetela (Education) – Psychologist
• Thapelo Mokoatsi (Film and Media) – Historian and academic
• Karla Mostert (Sport) – Netball player
• Nokuthula Sithole (Politics & Government) – Activist
• Candice Thikeson (Arts & Entertainment) – Art historian

View the Mail & Guardian 200 Young South Africans here. 

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