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05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope
MACE Winners 2024
From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence. 

News Archive

UFS forms International Advisory Council
2010-11-09

The University of the Free State (UFS) has established an International Advisory Council (IAC) to advise the leadership of the university on its future positioning strategies, especially in relation to its international ambitions as a place of scholarship and service among the leading universities in the world.

The Council, constituted by Prof. Jonathan Jansen, Rector and Vice-Chancellor of the UFS, consists of nine high-profile international experts with proven expertise, leadership, influence and experience.

“Since the appointment of Prof. Jansen, the leadership of the university has been revising and aligning several functions as part of a thrust to position the institution to meet 21st century national, regional and international challenges,” says Prof. Aldo Stroebel, Director of International Affairs at the UFS.

The appointment of the IAC is one of the strategies to advise and guide the UFS during the next phase of development and growth.

The university is fortunate to have attracted council members from various spheres of influence who can provide strategic guidance and bring cutting-edge expertise to bear on the policies, strategies and actions plans of the UFS. Among them are Prof. Brenda Gourley, former Vice-Chancellor of the University of Natal (now UKZN); Mr Gert Grobler, SA Ambassador to Japan; and Ms Phumzile Mlambo-Ncquka, Former Deputy-President of South Africa, and Executive Chairperson of the Umlambo Foundation.

The first meeting of the Council will take place from 10-13 November 2010. During this meeting the Council will advise the university leadership on the positioning of the UFS in a global knowledge economy; research excellence; excellence in the scholarship of teaching and learning; student engagement and transformation; and other strategic programmes of focus, including engaged scholarship.

The other Council members are:

- Prof. Joel Samoff: Professor of African Studies, Stanford University, USA (Chairperson)
- Prof Luc D’Haese: Chairperson: University International Committee and Advisor to the Rector, University of Antwerp, Belgium
- Prof. Masafumi Nagao: United Nations University and International Christian University, Japan
- Dr Uri Ofir: International Entrepreneur and Business Development Specialist, Scientech Inc., Switzerland
- Prof. Alice Pell: Vice-Provost International Affairs, Cornell University, USA
- Prof. Akilagpa Sawyerr: Former Secretary-General, Association of African Universities (AAU), Ghana

Media Release
Issued by: Lacea Loader
Director: Strategic Communication (actg)
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl@ufs.ac.za
8 November 2010

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