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05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope
MACE Winners 2024
From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence. 

News Archive

Reconciliation ceremony brings a closure to the Reitz incident
2011-02-08

The South African Human Rights Commission (SAHRC) and the University of the Free State (UFS)
are pleased to announce the successful conclusion of the Equality Court complaint against the four
former UFS students for their recording and dissemination of a video which demeaned and
humiliated five university workers in 2007.

The closure of the complaint culminated tonight in a moving reconciliation ceremony held on the
Main Campus of the UFS in Bloemfontein. The key event of the evening included the reading of
messages of apology from Prof. Teuns Verschoor, Vice-Rector, on behalf of the institution, and Mr
Danie Grobler, on behalf of the former students; and a message of acceptance of the apologies
from Ms Emmah Koko on behalf of the workers.

Deputy Chairperson of the SAHRC Commissioner, Pregs Govender, said of this historic event:
“The courage and compassion shown by the workers together with the students’ willingness to
embrace the spirit of change have enabled a process of justice, transformation and reconciliation
that is an inspiring example for South Africa. The process, led by Prof. Jonathan Jansen, Vice-
Chancellor and Rector of the UFS, whose term began just after this incident, has laid a significant
foundation for the future. It is significant, not just for this university, but for all educational
institutions, including schools.”

“The ceremony of apology, forgiveness, and reconciliation represents a historic event – not only for
our campus, but also for the country. It lays the groundwork for building a new university culture and
climate. “Reitz” hurt all of us, and we can finally close the book on the past and rebuild our
institution to be a truly non-racial university where we respect each other, first and foremost, for our
common humanity,” said Prof. Jansen.

Messages from among others former President Nelson Mandela, Archbishop Emeritus Desmond
Tutu, and the Presidency, were also read.

The day started off with a seminar on reconciliation, hosted by the SAHRC, UFS and the Mangaung
Local Municipality. Former Chief Justice Pius Langa was the keynote speaker at this event. Other
participants in the seminar included Mr Lawrence Mushwana, Chairperson of the SAHRC; Mr Wally
Serote from the Freedom Park; and Mr John Samuel, Director of the International Institute for
Studies in Race, Reconciliation and Social Justice at the UFS.


Media Release
25 February 2011
Issued by: Lacea Loader
Director: Strategic Communication
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: news@ufs.ac.za

 

 

 

 

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