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UFS wins top awards at the 2024 Mace Excellence Awards

05 December 2024 | Story Dr Cindé Greyling | Photo Kaleidoscope

MACE Winners 2024 — From left to right: Burneline Kaars (Head: Employee Wellness and Organisational Development), Dr WP Wahl (Student Life Director), Linda Greyling (Senior Officer: Special Projects, Student Recruitment Services), Gerben Van Niekerk (Senior Officer: Kovsie Support Services), Malia Maranyane (Senior Officer: Undergraduate Marketing, Student Recruitment Services), Nomonde Mbadi (Student Recruitment Services Director), and Susan Van Jaarsveld (Senior Director: Human Resources).

On 28 November 2024, the University of the Free State (UFS) did it again – reigned as champions at the annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards and walking away with two of the top awards: the MACE Award for Outstanding Research and the Severus Cerff Award for Consistent Excellence.

KovsieX was named the overall winner of the MACE Award for Outstanding Research. This award is made to the entry with the highest score in research, clearly demonstrating how research has supported the strategic objectives of the institution and the project. KovsieX is a multiplatform approach designed to leverage the strengths of diverse media channels. This digitalisation aligns with Vision 130, leveraging emerging technologies to enhance teaching and learning quality and efficiency of non-academic support structures and systems.

The UFS’ entries were of such high quality that the university won the sought-after Severus Cerff Award for Consistent Excellence. This award is based on the number of entries entered by an institution and the number and level of those entries winning awards. The award is therefore made to the institution with the highest success ratio.

Furthermore, the UFS Matriculant of the Year event received a Silver Award – entries scoring 5.75 or higher earn a Silver Award, placing this event among some of the top achievers in the events category. Three UFS entries received Gold Awards and were the winners in their respective categories: KovsieChat (Digital Channels), 2024 Women’s Day Breakfast (Events), and KovsieX (Stakeholder Engagement Campaigns). This is a magnificent achievement for the UFS.

"Winning a MACE award at this early stage is proof that KovsieX is not just meeting national standards – it’s setting them. If we can achieve this level of excellence now, imagine how we’ll compete on the global stage when the project is fully realised,” says Gerben van Niekerk, Student Media Manager.

Lacea Loader, Senior Director: Communication and Marketing and Coordinator of the MACE Excellence Awards, explained that a record number of entries were received for the Excellence Awards this year. “We are ecstatic about the direction of communication at the UFS and that the university has been able to maintain the quality of its entries in recent years,” says Loader.

The MACE Excellence Awards takes place annually as part of the MACE National Conference, recognising and celebrating excellence and the achievements of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. This year, the Cape Peninsula University of Technology (CPUT) hosted the conference from 27 to 28 November 2024.

In 2023, the UFS won 11 awards, including the Chairperson’s Award of Excellence.

News Archive

Beyers Naudé challenge still stands – Dr Allan Boesak

2011-09-14

Dineo Babili, a first-year Foundation-phase Education student, reading out her winning essay during the final Beyers Naudé Memorial Lecture held last Friday. Dineo and Siphesihle Mavundla (poetry) both won R3 000,00 each from Kagiso Trust.
Photo: Thabo Kessah

The eighth Annual Beyers Naudé Memorial Lecture Series reached its climax with the third and last lecture being presented by Dr Allan Boesak at our Qwaqwa Campus on Friday, 9 September 2011. The first two lectures were presented by our Vice-Chancellor and Rector, Prof. Jonathan Jansen, and Prof. Kwandiwe Kondlo who heads our Centre for Africa Studies, respectively.

In his address, Dr Boesak posed hard-hitting questions, such as ‘'What kind of society do we want to be? At what price are we willing to sell the noble history of the struggle, the ideals and hopes of our people, the meaning of the freedom we sacrificed for?'’ He spoke fondly of his former friend and colleague who had appealed to the government of the day in 1973 to understand that the future security of our country did not lie with a consensus of white opinion, but rather ‘'a consensus of white and black opinion'’.

Dr Boesak said that Oom Bey had asked white people ‘to speak and act before it was too late’ and that he appealed to black people to prepare for the day on which they would be truly free.

‘'That was his hope. When he died, democracy had come, but this hope had not been realised and today we are in serious danger of losing it altogether. We have the matchless Freedom Charter; we have a most progressive Constitution; we have an impressive body of laws and we have enviable policy positions. However, the challenge from Beyers Naudé still stands and it comes to a new generation: it is time to transform words into deeds. The time for pious talk is over,'’ said Dr Boesak.

The lecture was well received by students and staff, as well as leaders and representatives from various sectors in the community. Learners and educators from a number of schools in the region also attended. Next year’s series will be hosted on the South Campus in Bloemfontein.

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